Innovation from emerging markets: from copycats to leaders
"For two centuries since the industrial revolution, technological and other breakthrough innovations occurred in industrialized Europe and North America, and then diffused to other parts of the world. After World War 2, a few other countries, such as Japan and South Korea, joined the exclusive...
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Cambridge, United Kingdom ; New York, NY
Cambridge University Press
2021
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Ausgabe: | First published |
Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis |
Zusammenfassung: | "For two centuries since the industrial revolution, technological and other breakthrough innovations occurred in industrialized Europe and North America, and then diffused to other parts of the world. After World War 2, a few other countries, such as Japan and South Korea, joined the exclusive club of cutting-edge innovators. But since 2000, a number of emerging economies have started to produce innovations of their own. In our work on reverse innovation, Vijay Govindarajan and I argued that we may be at the cusp of a new era in which important innovations could emanate from emerging economies and then diffuse to the rest of the world, including, sometimes, to industrialized countries. The initial wave of innovations from emerging economies, such as China and India, was largely based on process innovations, particularly to make products much more affordable, often at costs that were 80-90 percent lower than in the industrialized countries. Other innovations attempted to make products simpler to use and easier to maintain in the harsh and underdeveloped conditions found in most low-income countries. Accomplishing these results did not usually require technological breakthroughs, but it was based on a lot more than the cheap labor in emerging economies. For instance, it also involved new processes and business models that were asset-light and leveraged alliances among multiple partners. Local companies often took the lead in pursuing affordability innovation, because they understood the needs of emerging-market customers better than foreign multinationals, they had a low-cost mindset, and they had no legacy of high-margin products to defend. Foreign multinationals reluctantly joined in this kind of innovation to defend their position in rapidly-growing emerging economies and to guard against future challenges by emerging-market firms in the MNCs' own backyards, i.e. developed-country markets." |
Beschreibung: | Includes bibliographical references and index 2101 |
Beschreibung: | xxii, 388 Seiten Illustrationen, Diagramme |
ISBN: | 9781108708371 9781108486866 |
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245 | 1 | 0 | |a Innovation from emerging markets |b from copycats to leaders |c edited by Fernanda Cahen (FEI University Center), Lourdes Casanova (Cornell University), Anne Miroux (Cornell University) |
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520 | 3 | |a "For two centuries since the industrial revolution, technological and other breakthrough innovations occurred in industrialized Europe and North America, and then diffused to other parts of the world. After World War 2, a few other countries, such as Japan and South Korea, joined the exclusive club of cutting-edge innovators. But since 2000, a number of emerging economies have started to produce innovations of their own. In our work on reverse innovation, Vijay Govindarajan and I argued that we may be at the cusp of a new era in which important innovations could emanate from emerging economies and then diffuse to the rest of the world, including, sometimes, to industrialized countries. The initial wave of innovations from emerging economies, such as China and India, was largely based on process innovations, particularly to make products much more affordable, often at costs that were 80-90 percent lower than in the industrialized countries. Other innovations attempted to make products simpler to use and easier to maintain in the harsh and underdeveloped conditions found in most low-income countries. Accomplishing these results did not usually require technological breakthroughs, but it was based on a lot more than the cheap labor in emerging economies. For instance, it also involved new processes and business models that were asset-light and leveraged alliances among multiple partners. Local companies often took the lead in pursuing affordability innovation, because they understood the needs of emerging-market customers better than foreign multinationals, they had a low-cost mindset, and they had no legacy of high-margin products to defend. Foreign multinationals reluctantly joined in this kind of innovation to defend their position in rapidly-growing emerging economies and to guard against future challenges by emerging-market firms in the MNCs' own backyards, i.e. developed-country markets." | |
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Datensatz im Suchindex
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Contents List of Figures List of Tables List of Boxes page viii xi xiv List of Contributors Foreword xv xviii RAVI RAMAMURTI Acknowledgments Introduction xxi 1 FERNANDA CAHEN, LOURDES CASANOVA, AND ANNE MIROUX 1 A Framework for Innovation in Emerging Markets 11 LOURDES CASANOVA, ANNE MIROUX, AND FERNANDA CAHEN PART I DRIVERS OF INNOVATION IN 2 EMERGING MARKETS 37 The Breadth and Extent of Chinese Innovation as Documented in the 2017 Corporate Innovation Survey 39 ZHAOHUI XUAN AND YU CHEN 3 The Rise of an Innovation Tiger: The Catch-Up of the Indian National System of Innovation 63 KRISTIN BRANDL AND RAM MUDAMBI V
VI CONTENTS 4 Exploring the Role of Government Involvement in Innovation: The Case of State Grid Corporation of China (SGCC) and INVAP LOURDES CASANOVA, ANNE MIROUX, AND DIEGO FINCHELSTEIN 5 Digital Companies Driving Business Model Innovation in Emerging Markets: The Cases of Alibaba, Flipkart, Jumia, and Mercado Libre LOURDES CASANOVA, ANNE MIROUX, AND DIEGO FINCHELSTEIN 6 Entrepreneurial Ecosystems and Innovation in the Balkans VENETA ANDONOVA PART II TYPES OF INNOVATION IN EMERGING MARKETS 7 The Political Economy of China's R D Internationalization: Policy-Led Innovation and Changes in China's Growth Model PETER GAMMELTOFT AND MAX VON ZEDTWITZ 8 Emerging Pharmaceutical Companies from China, India, and Brazil: From Generic Drugs to Innovation Strategies FERNANDA CAHEN 9 Reverse Innovation and the Role of Local Partners in Emerging Markets: The Experience of Foreign Subsidiaries in Brazil VICTOR RAGAZZI ISAAC, FELIPE BORINI, AND MOACIR DE MIRANDA OLIVEIRA JR.
CONTENTS 10 Innovation Based on Value Co-creation through Employees at HCL Technologies 278 ANABELLA DAVILA 11 Frugal Innovation in Brazilian Multinationals 300 ITIEL MORAES, FELIPE BORINI, AND MOACIR DE MIRANDA OLIVEIRA JR. 12 Innovation in War and Peace: How Colombian Conflict and Postconflict Triggered Military and Business Model Innovation 325 JUANA GARCÍA DUQUE, VENETA ANDONOVA, AND MARÍA EMILIA CORREA PART III INNOVATION OUTCOMES IN EMERGING MARKETS 13 Evaluating Outcomes of Innovation in Emerging Markets 349 351 ANNE MIROUX, LOURDES CASANOVA, AND FERNANDA CAHEN Conclusions: Emerging Markets Becoming Innovation Leaders 382 LOURDES CASANOVA, ANNE MIROUX, AND FERNANDA CAHEN Index 386 Vil |
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author2 | Cahen, Fernanda Ribeiro Casanova, Lourdes Miroux, Anne |
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spelling | Innovation from emerging markets from copycats to leaders edited by Fernanda Cahen (FEI University Center), Lourdes Casanova (Cornell University), Anne Miroux (Cornell University) First published Cambridge, United Kingdom ; New York, NY Cambridge University Press 2021 xxii, 388 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index 2101 "For two centuries since the industrial revolution, technological and other breakthrough innovations occurred in industrialized Europe and North America, and then diffused to other parts of the world. After World War 2, a few other countries, such as Japan and South Korea, joined the exclusive club of cutting-edge innovators. But since 2000, a number of emerging economies have started to produce innovations of their own. In our work on reverse innovation, Vijay Govindarajan and I argued that we may be at the cusp of a new era in which important innovations could emanate from emerging economies and then diffuse to the rest of the world, including, sometimes, to industrialized countries. The initial wave of innovations from emerging economies, such as China and India, was largely based on process innovations, particularly to make products much more affordable, often at costs that were 80-90 percent lower than in the industrialized countries. Other innovations attempted to make products simpler to use and easier to maintain in the harsh and underdeveloped conditions found in most low-income countries. Accomplishing these results did not usually require technological breakthroughs, but it was based on a lot more than the cheap labor in emerging economies. For instance, it also involved new processes and business models that were asset-light and leveraged alliances among multiple partners. Local companies often took the lead in pursuing affordability innovation, because they understood the needs of emerging-market customers better than foreign multinationals, they had a low-cost mindset, and they had no legacy of high-margin products to defend. Foreign multinationals reluctantly joined in this kind of innovation to defend their position in rapidly-growing emerging economies and to guard against future challenges by emerging-market firms in the MNCs' own backyards, i.e. developed-country markets." Innovationsförderung (DE-588)4114020-5 gnd rswk-swf Emerging Market (DE-588)4398432-0 gnd rswk-swf Schwellenländer (DE-588)4053920-9 gnd rswk-swf Technological innovations / Economic aspects / Developing countries New products / Developing countries New business enterprises / Developing countries (DE-588)4143413-4 Aufsatzsammlung gnd-content Schwellenländer (DE-588)4053920-9 g Emerging Market (DE-588)4398432-0 s Innovationsförderung (DE-588)4114020-5 s b DE-604 Cahen, Fernanda Ribeiro (DE-588)1102898104 edt Casanova, Lourdes (DE-588)1056209151 edt Miroux, Anne (DE-588)170341909 edt Erscheint auch als Online-Ausgabe 978-1-108-80848-4 Digitalisierung UB Regensburg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=032633698&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
spellingShingle | Innovation from emerging markets from copycats to leaders Innovationsförderung (DE-588)4114020-5 gnd Emerging Market (DE-588)4398432-0 gnd |
subject_GND | (DE-588)4114020-5 (DE-588)4398432-0 (DE-588)4053920-9 (DE-588)4143413-4 |
title | Innovation from emerging markets from copycats to leaders |
title_auth | Innovation from emerging markets from copycats to leaders |
title_exact_search | Innovation from emerging markets from copycats to leaders |
title_exact_search_txtP | Innovation from emerging markets from copycats to leaders |
title_full | Innovation from emerging markets from copycats to leaders edited by Fernanda Cahen (FEI University Center), Lourdes Casanova (Cornell University), Anne Miroux (Cornell University) |
title_fullStr | Innovation from emerging markets from copycats to leaders edited by Fernanda Cahen (FEI University Center), Lourdes Casanova (Cornell University), Anne Miroux (Cornell University) |
title_full_unstemmed | Innovation from emerging markets from copycats to leaders edited by Fernanda Cahen (FEI University Center), Lourdes Casanova (Cornell University), Anne Miroux (Cornell University) |
title_short | Innovation from emerging markets |
title_sort | innovation from emerging markets from copycats to leaders |
title_sub | from copycats to leaders |
topic | Innovationsförderung (DE-588)4114020-5 gnd Emerging Market (DE-588)4398432-0 gnd |
topic_facet | Innovationsförderung Emerging Market Schwellenländer Aufsatzsammlung |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=032633698&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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