Social media: a critical introduction
You will never look at social media the same way again. Social media are an integral part of contemporary society. From news and politics to language and everyday life, they have changed the way we communicate, use information and understand the world. So we have to ask critical questions about soci...
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| Format: | Buch |
| Sprache: | English |
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Los Angeles [und weitere]
SAGE
2021
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| Ausgabe: | Third edition |
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| Online-Zugang: | Inhaltsverzeichnis Klappentext |
| Zusammenfassung: | You will never look at social media the same way again. Social media are an integral part of contemporary society. From news and politics to language and everyday life, they have changed the way we communicate, use information and understand the world. So we have to ask critical questions about social media. We have to dig deeper into issues of ownership, power, class and (in)justice. This book equips you with a critical understanding of the complexities and contradictions at the heart of social media’s relationship with society. The revised and expanded Third Edition: Explores populism, racism and nationalism in a new chapter on right-wing authoritarianism.Introduces the phenomenon of social media influencers in the age of Instagram, YouTube, and Snapchat.Explains how big data is central to social media in a new chapter on big data capitalism and imperialism.Explores the growing prominence of platforms and platform capitalism.Challenges you to envision and achieve a truly social media that serves the purposes of a just and fair world.Analyses fake news and misinformation in the context of Facebook and Cambridge Analytica.There are winners and losers in the age of digital capitalism. This book is an essential guide for anyone who wants to critically understand how we got to digital capitalism, and what we can do about it.Christian Fuchs is Professor of Media and Communication Studies and Director of the Communication and Media Research Institute (CAMRI) at the University of Westminster |
| Beschreibung: | xvii, 428 Seiten Illustrationen, Diagramme |
| ISBN: | 9781529752755 9781529752748 |
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CONTENTS List offigures and tables About the author Preface I FOUNDATIONS 1 What is a Critical Introduction to Social Media? 1.1 1.2 1.3 1.4 Overview What is Critical Thinking and Why Does it Matter? What is Critical Theory? Critical Theory Approaches 2 What are Social Media? 2.1 2.2 2.3 2.4 Overview Web 2.0 and Social Media The Need of Social Theory for Understanding Social Media Explaining Social Media with Durkheim, Weber, Marx, and Tönnies 2.5 A Model of Social Media Communication 2.6 The Changes of Digital Communication in the Coronavirus Crisis 2.7 Conclusion 3 Big Data Capitalism 3.1 3.2 3.3 3.4 3.5 3.6 Overview Big Data Big Data Capitalism Big Data Capitalism’s Problems Alternatives to Big Data Capitalism Big Data’s Digital Positivism: Social Media Research as Big Data Analytics and Computational Social Science 3.7 Conclusion ix xiii xv 1 3 3 5 9 16 25 25 26 28 35 41 43 46 49 49 49 50 55 60 63 67
CONTENTS II APPLICATIONS 4 The Power and Political Economy of Social Media 4.1 4.2 4.3 4.4 4.5 4.6 Overview The Limits of Social Media Participation The Cycle of Capital Accumulation Capital Accumulation and Social Media The International Division of Digital Labour Digital Labour on Facebook, Slave Labour, and Housework: Commonalities and Differences 4.7 Conclusion 5 Google: Good or Evil Search Engine? 5.1 5.2 5.3 5.4 5.5 5.6 5.7 Overview Google’s Political Economy Googology: Google and Ideology Work at Google Google: God and Satan in One Company Google and the State: Monopoly Power and Tax Avoidance Conclusion 6 Facebook and WhatsApp: Surveillancein the Age of Fake News 6.1 6.2 6.3 6.4 6.5 6.6 6.7 Overview Facebook’s Political Economy The Political Economy of WhatsApp Facebook and the Like-Ideology The Cambridge Analytica Scandal: Fake News on Facebook Surveillance Capitalism? Conclusion 7 Influencer Capitalism: Reified Consciousness in the Age of Instagram, YouTube, and Snapchat 7.1 7.2 7.3 7.4 7.5 7.6 Overview Influencer Capitalism’s Political Economy Influencer Capitalism’s Ideology Influencer Capitalism’s Problems Socialist Influences Conclusion 8 Twitter and Democracy: A New Public Sphere? 8.1 8.2 8.3 8.4 vi Overview Twitter’s Political Economy Habermas’s Concept of the Public Sphere Political Communication on Twitter 71 73 73 74 82 85 91 99 106 109 109 110 117 120 124 127 133 139 139 140 143 146 148 167 169 173 173 175 185 195 198 200 205 205 206 209 218
CONTENTS 9 8.5 Uncivil Communication on Twitter 8.6 @JiirgenHabermas #Twitter #PublicSphere 8.7 Social Movements and Political Parties in the Digital Age 8.8 Conclusion 230 233 Right-wing Authoritarianism on Social Media 239 9.1 9.2 9.3 9.4 9.5 9.6 9.7 Overview Right-wing Authoritarianism Authoritarian Leadership on Social Media Nationalism on Social Media The Friend/Enemy-Scheme on Social Media Violence and Militant Patriarchy on Social Media Conclusion 10 Weibo: Power, Ideology, and Social Struggles inChina 10.1 10.2 10.3 10.4 10.5 10.6 Overview Weibo’s Political Economy Weibo and Social Media Ideologies The Chinese Internet’s Political Control Chinese Social Struggles in the Age of Weibo Conclusion 11 The Sharing Economy of Airbnb, Uber, and Upwork 11.1 11.2 11.3 11.4 Overview Uber and Upwork: The Pay-per-Service Sharing Model Airbnb: The Capitalist Sharing Economy’s Rent-on-Rent Model Conclusion 12 Platform Capitalism 12.1 Overview 12.2 Platforms, Platform Society, and Platform Capitalism 12.3 Platform Co-operativism: An Alternative Platform Society beyond Platform Capitalism? 12.4 Conclusion 13 Wikipedia: A New Democratic Form of Collaborative Work and Production? 13.1 13.2 13.3 13.4 13.5 Overview The Communist Idea Communication and Communism Wikipedia’s Political Economy Conclusion 225 228 239 243 249 253 256 258 261 265 265 268 272 275 279 282 285 285 286 297 306 309 309 310 314 324 327 327 330 335 337 343 vii
CONTENTS III FUTURES 14 Capitalist Social Media’s Major Problems and Alternatives 14.1 14.2 14.3 14.4 Social Media Reality: Ten Problems Digital Alienation Social Media Alternatives Conclusion 15 A Manifesto for Truly Social Media 15.1 15.2 15.3 15.4 15.5 Introduction Digital Alternatives: Platform Co-operatives Digital Alternatives: Towards a Public Service Internet Ten Principles of Communicative/Digital Socialism Towards a Truly Social Media and a New Society References index viii 345 347 347 349 353 364 367 367 Յ68 374 379 383 387 433
WILL NEVEU ШОК AT SOCIAL ΜΕΡΙΑ WE SAME WAY AGAIN. you Social media are an integral part of contemporary society. From news and politics to language and everyday life, they have changed the way we communicate, use information and understand the world. We have to ask critical questions about social media. We have to dig deeper into issues of ownership, power, class and (injustice. This book equips you with a critical understanding of the complexities and contradictions at the heart of social media’s relationship with society. And it also challenges you to achieve a truly social media that serves the purposes of a just and fair world. There are winners and losers in the world of the Internet and digital media. This book is an essential guide for anyone who wants to critically understand how we got to digital capitalism, and what we can do about it. CHRISTIAN FUCHS is Professor of Media and Communication Studies and Director of the Communication and Media Research Institute (CAMRI) at the University of Westminster. |
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CONTENTS List offigures and tables About the author Preface I FOUNDATIONS 1 What is a Critical Introduction to Social Media? 1.1 1.2 1.3 1.4 Overview What is Critical Thinking and Why Does it Matter? What is Critical Theory? Critical Theory Approaches 2 What are Social Media? 2.1 2.2 2.3 2.4 Overview Web 2.0 and Social Media The Need of Social Theory for Understanding Social Media Explaining Social Media with Durkheim, Weber, Marx, and Tönnies 2.5 A Model of Social Media Communication 2.6 The Changes of Digital Communication in the Coronavirus Crisis 2.7 Conclusion 3 Big Data Capitalism 3.1 3.2 3.3 3.4 3.5 3.6 Overview Big Data Big Data Capitalism Big Data Capitalism’s Problems Alternatives to Big Data Capitalism Big Data’s Digital Positivism: Social Media Research as Big Data Analytics and Computational Social Science 3.7 Conclusion ix xiii xv 1 3 3 5 9 16 25 25 26 28 35 41 43 46 49 49 49 50 55 60 63 67
CONTENTS II APPLICATIONS 4 The Power and Political Economy of Social Media 4.1 4.2 4.3 4.4 4.5 4.6 Overview The Limits of Social Media Participation The Cycle of Capital Accumulation Capital Accumulation and Social Media The International Division of Digital Labour Digital Labour on Facebook, Slave Labour, and Housework: Commonalities and Differences 4.7 Conclusion 5 Google: Good or Evil Search Engine? 5.1 5.2 5.3 5.4 5.5 5.6 5.7 Overview Google’s Political Economy Googology: Google and Ideology Work at Google Google: God and Satan in One Company Google and the State: Monopoly Power and Tax Avoidance Conclusion 6 Facebook and WhatsApp: Surveillancein the Age of Fake News 6.1 6.2 6.3 6.4 6.5 6.6 6.7 Overview Facebook’s Political Economy The Political Economy of WhatsApp Facebook and the Like-Ideology The Cambridge Analytica Scandal: Fake News on Facebook Surveillance Capitalism? Conclusion 7 Influencer Capitalism: Reified Consciousness in the Age of Instagram, YouTube, and Snapchat 7.1 7.2 7.3 7.4 7.5 7.6 Overview Influencer Capitalism’s Political Economy Influencer Capitalism’s Ideology Influencer Capitalism’s Problems Socialist Influences Conclusion 8 Twitter and Democracy: A New Public Sphere? 8.1 8.2 8.3 8.4 vi Overview Twitter’s Political Economy Habermas’s Concept of the Public Sphere Political Communication on Twitter 71 73 73 74 82 85 91 99 106 109 109 110 117 120 124 127 133 139 139 140 143 146 148 167 169 173 173 175 185 195 198 200 205 205 206 209 218
CONTENTS 9 8.5 Uncivil Communication on Twitter 8.6 @JiirgenHabermas #Twitter #PublicSphere 8.7 Social Movements and Political Parties in the Digital Age 8.8 Conclusion 230 233 Right-wing Authoritarianism on Social Media 239 9.1 9.2 9.3 9.4 9.5 9.6 9.7 Overview Right-wing Authoritarianism Authoritarian Leadership on Social Media Nationalism on Social Media The Friend/Enemy-Scheme on Social Media Violence and Militant Patriarchy on Social Media Conclusion 10 Weibo: Power, Ideology, and Social Struggles inChina 10.1 10.2 10.3 10.4 10.5 10.6 Overview Weibo’s Political Economy Weibo and Social Media Ideologies The Chinese Internet’s Political Control Chinese Social Struggles in the Age of Weibo Conclusion 11 The Sharing Economy of Airbnb, Uber, and Upwork 11.1 11.2 11.3 11.4 Overview Uber and Upwork: The Pay-per-Service Sharing Model Airbnb: The Capitalist Sharing Economy’s Rent-on-Rent Model Conclusion 12 Platform Capitalism 12.1 Overview 12.2 Platforms, Platform Society, and Platform Capitalism 12.3 Platform Co-operativism: An Alternative Platform Society beyond Platform Capitalism? 12.4 Conclusion 13 Wikipedia: A New Democratic Form of Collaborative Work and Production? 13.1 13.2 13.3 13.4 13.5 Overview The Communist Idea Communication and Communism Wikipedia’s Political Economy Conclusion 225 228 239 243 249 253 256 258 261 265 265 268 272 275 279 282 285 285 286 297 306 309 309 310 314 324 327 327 330 335 337 343 vii
CONTENTS III FUTURES 14 Capitalist Social Media’s Major Problems and Alternatives 14.1 14.2 14.3 14.4 Social Media Reality: Ten Problems Digital Alienation Social Media Alternatives Conclusion 15 A Manifesto for Truly Social Media 15.1 15.2 15.3 15.4 15.5 Introduction Digital Alternatives: Platform Co-operatives Digital Alternatives: Towards a Public Service Internet Ten Principles of Communicative/Digital Socialism Towards a Truly Social Media and a New Society References index viii 345 347 347 349 353 364 367 367 Յ68 374 379 383 387 433
WILL NEVEU ШОК AT SOCIAL ΜΕΡΙΑ WE SAME WAY AGAIN. you Social media are an integral part of contemporary society. From news and politics to language and everyday life, they have changed the way we communicate, use information and understand the world. We have to ask critical questions about social media. We have to dig deeper into issues of ownership, power, class and (injustice. This book equips you with a critical understanding of the complexities and contradictions at the heart of social media’s relationship with society. And it also challenges you to achieve a truly social media that serves the purposes of a just and fair world. There are winners and losers in the world of the Internet and digital media. This book is an essential guide for anyone who wants to critically understand how we got to digital capitalism, and what we can do about it. CHRISTIAN FUCHS is Professor of Media and Communication Studies and Director of the Communication and Media Research Institute (CAMRI) at the University of Westminster. |
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| spelling | Fuchs, Christian 1976- (DE-588)124675646 aut Social media a critical introduction Christian Fuchs Third edition Los Angeles [und weitere] SAGE 2021 xvii, 428 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier You will never look at social media the same way again. Social media are an integral part of contemporary society. From news and politics to language and everyday life, they have changed the way we communicate, use information and understand the world. So we have to ask critical questions about social media. We have to dig deeper into issues of ownership, power, class and (in)justice. This book equips you with a critical understanding of the complexities and contradictions at the heart of social media’s relationship with society. The revised and expanded Third Edition: Explores populism, racism and nationalism in a new chapter on right-wing authoritarianism.Introduces the phenomenon of social media influencers in the age of Instagram, YouTube, and Snapchat.Explains how big data is central to social media in a new chapter on big data capitalism and imperialism.Explores the growing prominence of platforms and platform capitalism.Challenges you to envision and achieve a truly social media that serves the purposes of a just and fair world.Analyses fake news and misinformation in the context of Facebook and Cambridge Analytica.There are winners and losers in the age of digital capitalism. This book is an essential guide for anyone who wants to critically understand how we got to digital capitalism, and what we can do about it.Christian Fuchs is Professor of Media and Communication Studies and Director of the Communication and Media Research Institute (CAMRI) at the University of Westminster Social Media (DE-588)4639271-3 gnd rswk-swf Social Media (DE-588)4639271-3 s DE-604 Überarbeitung von 2. ed. 2017 978-1-4739-6683-3 978-1-4739-6682-6 (DE-604)BV044234326 Digitalisierung UB Regensburg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=032630409&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis Digitalisierung UB Regensburg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=032630409&sequence=000003&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA Klappentext |
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