An introduction to survey research, Volume II, Carrying out the survey:

Chapter 1. Introduction -- Chapter 2. Writing good questions -- Chapter 3. Carrying out the survey -- Chapter 4. Changing technology and survey research -- Chapter 5. Presenting survey results

Gespeichert in:
Bibliographische Detailangaben
Hauptverfasser: Cowles, Ernest L. (VerfasserIn), Nelson, Edward (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: New York, New York (222 East 46th Street, New York, NY 10017) Business Expert Press 2019
Ausgabe:Second edition
Schriftenreihe:Quantitative approaches to decision making collection
Schlagworte:
Online-Zugang:FHN01
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Zusammenfassung:Chapter 1. Introduction -- Chapter 2. Writing good questions -- Chapter 3. Carrying out the survey -- Chapter 4. Changing technology and survey research -- Chapter 5. Presenting survey results
This second volume focuses on carrying out a survey-- including how to formulate survey questions, steps that researchers must use when conducting the survey, and impacts of rapidly changing technology on survey design and execution. The authors conclude with an important, but often neglected aspect of surveys--the presentation of results in different formats appropriate to different audiences
Beschreibung:Includes bibliographical references and index
Beschreibung:1 Online-Ressource (139 pages)
ISBN:9781949991291
9781949991284

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