Halal business management: a guide to achieving halal excellence
The halal industry is a fast-growing industry due to demographics and industry expansion. Halal certification of products, outlets, and services is essential for doing business in Muslim-majority countries. This book shares the building blocks of professional halal business management, covering hala...
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
London ; New York
Routledge, Taylor & Francis Group
2021
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| Schlagworte: | |
| Zusammenfassung: | The halal industry is a fast-growing industry due to demographics and industry expansion. Halal certification of products, outlets, and services is essential for doing business in Muslim-majority countries. This book shares the building blocks of professional halal business management, covering halal certification, halal supply chain management, branding and marketing, and halal risk and reputation management. Drawing on years of academic research and advisory experience, the book provides practical advice and guidance on how best to organise and upscale your halal business operations. Successful companies in the halal industry are those that embrace halal excellence by design. Halal excellence is a process - a pursuit of excellence. Halal business management is beyond halal certification, and needs to address supply chain management, branding and marketing, and risk and reputation management. Halal excellence needs measurement through adopting the right key performance indicators, to protecting your halal reputation and licence to operate in Muslim markets.This book gives proven, practical strategies to guide you in the halal industry. The book is for all organisations involved in serving Muslim markets, and also serves as a coursebook for graduate and postgraduate education in halal business management |
| Beschreibung: | XX, 206 Seiten Diagramme Breite 129 mm, Hoehe 198 mm |
| ISBN: | 9780367625917 9780367625870 |
Internformat
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Datensatz im Suchindex
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| language | English |
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| spelling | Tieman, Marco Verfasser aut Halal business management a guide to achieving halal excellence Marco Tieman London ; New York Routledge, Taylor & Francis Group 2021 XX, 206 Seiten Diagramme Breite 129 mm, Hoehe 198 mm txt rdacontent n rdamedia nc rdacarrier The halal industry is a fast-growing industry due to demographics and industry expansion. Halal certification of products, outlets, and services is essential for doing business in Muslim-majority countries. This book shares the building blocks of professional halal business management, covering halal certification, halal supply chain management, branding and marketing, and halal risk and reputation management. Drawing on years of academic research and advisory experience, the book provides practical advice and guidance on how best to organise and upscale your halal business operations. Successful companies in the halal industry are those that embrace halal excellence by design. Halal excellence is a process - a pursuit of excellence. Halal business management is beyond halal certification, and needs to address supply chain management, branding and marketing, and risk and reputation management. Halal excellence needs measurement through adopting the right key performance indicators, to protecting your halal reputation and licence to operate in Muslim markets.This book gives proven, practical strategies to guide you in the halal industry. The book is for all organisations involved in serving Muslim markets, and also serves as a coursebook for graduate and postgraduate education in halal business management Wirtschaft (DE-588)4066399-1 gnd rswk-swf Management (DE-588)4037278-9 gnd rswk-swf Halal (DE-588)4802709-1 gnd rswk-swf Islamische Staaten (DE-588)4073172-8 gnd rswk-swf Islamische Staaten (DE-588)4073172-8 g Halal (DE-588)4802709-1 s Wirtschaft (DE-588)4066399-1 s Management (DE-588)4037278-9 s DE-604 Erscheint auch als Online-Ausgabe 978-1-003-10985-3 |
| spellingShingle | Tieman, Marco Halal business management a guide to achieving halal excellence Wirtschaft (DE-588)4066399-1 gnd Management (DE-588)4037278-9 gnd Halal (DE-588)4802709-1 gnd |
| subject_GND | (DE-588)4066399-1 (DE-588)4037278-9 (DE-588)4802709-1 (DE-588)4073172-8 |
| title | Halal business management a guide to achieving halal excellence |
| title_auth | Halal business management a guide to achieving halal excellence |
| title_exact_search | Halal business management a guide to achieving halal excellence |
| title_exact_search_txtP | Halal business management a guide to achieving halal excellence |
| title_full | Halal business management a guide to achieving halal excellence Marco Tieman |
| title_fullStr | Halal business management a guide to achieving halal excellence Marco Tieman |
| title_full_unstemmed | Halal business management a guide to achieving halal excellence Marco Tieman |
| title_short | Halal business management |
| title_sort | halal business management a guide to achieving halal excellence |
| title_sub | a guide to achieving halal excellence |
| topic | Wirtschaft (DE-588)4066399-1 gnd Management (DE-588)4037278-9 gnd Halal (DE-588)4802709-1 gnd |
| topic_facet | Wirtschaft Management Halal Islamische Staaten |
| work_keys_str_mv | AT tiemanmarco halalbusinessmanagementaguidetoachievinghalalexcellence |