Bases loaded: how U.S. presidential campaigns are changing and why it matters
"Over the past few decades, a fundamental shift in political campaign strategy has been afoot in U.S. elections: Political campaigns have been gradually shifting their attention away from swing voters toward their respective, partisan bases. Independents and weak partisans have been targeted wi...
Gespeichert in:
1. Verfasser: | |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
New York, NY
Oxford University Press
[2021]
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Schlagworte: | |
Zusammenfassung: | "Over the past few decades, a fundamental shift in political campaign strategy has been afoot in U.S. elections: Political campaigns have been gradually shifting their attention away from swing voters toward their respective, partisan bases. Independents and weak partisans have been targeted with less frequency, and the emphasis in contemporary elections has been on strong partisans. This book documents this shift-away from persuasion toward base mobilization-in the context of U.S. presidential elections and explains that this phenomenon is likely linked to several developments, including advances in campaign technology and voter targeting capabilities as well as insights from behavioral social science focusing on voter mobilization. The analyses show the 2000 presidential election represents a watershed cycle that punctuated this shift. The book also explores the implications of the shift toward base mobilization and links these developments to growing turnout rates for strong partisans and attenuating participation among independents, or swing voters over time. The book concludes these patterns have contributed to heightened partisan polarization in the United States." |
Beschreibung: | xv, 143 Seiten Diagramme 21 cm |
ISBN: | 9780197533079 9780197533062 |
Internformat
MARC
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520 | 3 | |a "Over the past few decades, a fundamental shift in political campaign strategy has been afoot in U.S. elections: Political campaigns have been gradually shifting their attention away from swing voters toward their respective, partisan bases. Independents and weak partisans have been targeted with less frequency, and the emphasis in contemporary elections has been on strong partisans. This book documents this shift-away from persuasion toward base mobilization-in the context of U.S. presidential elections and explains that this phenomenon is likely linked to several developments, including advances in campaign technology and voter targeting capabilities as well as insights from behavioral social science focusing on voter mobilization. The analyses show the 2000 presidential election represents a watershed cycle that punctuated this shift. The book also explores the implications of the shift toward base mobilization and links these developments to growing turnout rates for strong partisans and attenuating participation among independents, or swing voters over time. The book concludes these patterns have contributed to heightened partisan polarization in the United States." | |
610 | 2 | 7 | |a USA |b Präsident |0 (DE-588)2033432-1 |2 gnd |9 rswk-swf |
648 | 7 | |a Geschichte 1956-2016 |2 gnd |9 rswk-swf | |
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Datensatz im Suchindex
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adam_txt | |
any_adam_object | |
any_adam_object_boolean | |
author | Panagopoulos, Costas 1972- |
author_GND | (DE-588)139370587 |
author_facet | Panagopoulos, Costas 1972- |
author_role | aut |
author_sort | Panagopoulos, Costas 1972- |
author_variant | c p cp |
building | Verbundindex |
bvnumber | BV047066370 |
classification_rvk | MG 70470 |
ctrlnum | (OCoLC)1229035246 (DE-599)BVBBV047066370 |
discipline | Politologie |
discipline_str_mv | Politologie |
era | Geschichte 1956-2016 gnd |
era_facet | Geschichte 1956-2016 |
format | Book |
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id | DE-604.BV047066370 |
illustrated | Not Illustrated |
index_date | 2024-07-03T16:12:42Z |
indexdate | 2024-07-10T09:01:38Z |
institution | BVB |
isbn | 9780197533079 9780197533062 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-032473460 |
oclc_num | 1229035246 |
open_access_boolean | |
owner | DE-12 DE-703 DE-739 |
owner_facet | DE-12 DE-703 DE-739 |
physical | xv, 143 Seiten Diagramme 21 cm |
psigel | BSB_NED_20210305 |
publishDate | 2021 |
publishDateSearch | 2021 |
publishDateSort | 2021 |
publisher | Oxford University Press |
record_format | marc |
spelling | Panagopoulos, Costas 1972- Verfasser (DE-588)139370587 aut Bases loaded how U.S. presidential campaigns are changing and why it matters Costas Panagopoulos New York, NY Oxford University Press [2021] xv, 143 Seiten Diagramme 21 cm txt rdacontent n rdamedia nc rdacarrier "Over the past few decades, a fundamental shift in political campaign strategy has been afoot in U.S. elections: Political campaigns have been gradually shifting their attention away from swing voters toward their respective, partisan bases. Independents and weak partisans have been targeted with less frequency, and the emphasis in contemporary elections has been on strong partisans. This book documents this shift-away from persuasion toward base mobilization-in the context of U.S. presidential elections and explains that this phenomenon is likely linked to several developments, including advances in campaign technology and voter targeting capabilities as well as insights from behavioral social science focusing on voter mobilization. The analyses show the 2000 presidential election represents a watershed cycle that punctuated this shift. The book also explores the implications of the shift toward base mobilization and links these developments to growing turnout rates for strong partisans and attenuating participation among independents, or swing voters over time. The book concludes these patterns have contributed to heightened partisan polarization in the United States." USA Präsident (DE-588)2033432-1 gnd rswk-swf Geschichte 1956-2016 gnd rswk-swf Präsidentenwahl (DE-588)4047020-9 gnd rswk-swf Wahlkampf (DE-588)4064292-6 gnd rswk-swf Presidents / United States / Election United States / Politics and government / 21st century Partisanship / Political aspects / United States Politics and government Presidents / Election United States 2000-2099 USA Präsident (DE-588)2033432-1 b Präsidentenwahl (DE-588)4047020-9 s Wahlkampf (DE-588)4064292-6 s Geschichte 1956-2016 z DE-604 Erscheint auch als Online-Ausgabe, EPUB 978-0-19-753309-3 |
spellingShingle | Panagopoulos, Costas 1972- Bases loaded how U.S. presidential campaigns are changing and why it matters USA Präsident (DE-588)2033432-1 gnd Präsidentenwahl (DE-588)4047020-9 gnd Wahlkampf (DE-588)4064292-6 gnd |
subject_GND | (DE-588)2033432-1 (DE-588)4047020-9 (DE-588)4064292-6 |
title | Bases loaded how U.S. presidential campaigns are changing and why it matters |
title_auth | Bases loaded how U.S. presidential campaigns are changing and why it matters |
title_exact_search | Bases loaded how U.S. presidential campaigns are changing and why it matters |
title_exact_search_txtP | Bases loaded how U.S. presidential campaigns are changing and why it matters |
title_full | Bases loaded how U.S. presidential campaigns are changing and why it matters Costas Panagopoulos |
title_fullStr | Bases loaded how U.S. presidential campaigns are changing and why it matters Costas Panagopoulos |
title_full_unstemmed | Bases loaded how U.S. presidential campaigns are changing and why it matters Costas Panagopoulos |
title_short | Bases loaded |
title_sort | bases loaded how u s presidential campaigns are changing and why it matters |
title_sub | how U.S. presidential campaigns are changing and why it matters |
topic | USA Präsident (DE-588)2033432-1 gnd Präsidentenwahl (DE-588)4047020-9 gnd Wahlkampf (DE-588)4064292-6 gnd |
topic_facet | USA Präsident Präsidentenwahl Wahlkampf |
work_keys_str_mv | AT panagopouloscostas basesloadedhowuspresidentialcampaignsarechangingandwhyitmatters |