Making posters: from concept to design
"Posters have the power to influence and inform - so how does a designer hone their creations to have the impact they need? With a special focus on conceptualization, internationally-acclaimed and award-winning designers Natalia Delgado and Scott Laserow takes you though planning, analyzing and...
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
London ; New York ; Oxford ; New Delhi ;Sydney
Bloomsbury Visual Arts
2020
|
| Schlagworte: | |
| Online-Zugang: | Lizenzpflichtig |
| Zusammenfassung: | "Posters have the power to influence and inform - so how does a designer hone their creations to have the impact they need? With a special focus on conceptualization, internationally-acclaimed and award-winning designers Natalia Delgado and Scott Laserow takes you though planning, analyzing and creating posters that stop viewers in their tracks. Classic and contemporary examples from around the world show you what can be achieved at the cutting-edge of the medium - from protest and propaganda posters, through pop culture and Swiss style, to animated and interactive designs. Whether you need to promote the next president, advertise a brand or create awareness of a health crisis, Making Posters gives you the critical and practical skills to excel in one of the most widely seen forms of graphic design and make sure your work stands out from the crowd"-- Introduction -- Chapter 1: What is a Poster? -- Theoretical description -- Historic timeline -- Chapter 2: Conceptualizing -- Research -- Brainstorming -- Know your message -- Know your audience -- Chapter 3: Grabbing Attention -- Disruption -- Engaging the audience -- Scale, color & contrast -- Chapter 4: Execution -- Image-making -- Hierarchy -- Type as image -- Composition -- Aesthetic -- Making mistakes -- Chapter 5: Poster that Tell Stories -- Creating your story -- Structuring your story -- Telling your story with type -- Telling your story with color -- Telling your story with multiple narratives -- Telling your story with a single image narrative -- Chapter 6: Poster Types -- Posters that entertain -- Posters that persuade -- Posters that promote -- Posters that seduce -- Posters that sell -- Chapter 7: The Transformation of the Poster -- Animated posters -- Interactive posters for the screen -- New materials and techniques -- The future of the poster -- Bibliography -- Index -- Glossary |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | 1 Online-Ressource (240 Seiten) |
| Format: | Mode of access: World Wide Web |
| ISBN: | 9781350090170 |
| DOI: | 10.5040/9781350090187 |
Internformat
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| 264 | 1 | |a London ; New York ; Oxford ; New Delhi ;Sydney |b Bloomsbury Visual Arts |c 2020 | |
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| 500 | |a Includes bibliographical references and index | ||
| 520 | 3 | |a "Posters have the power to influence and inform - so how does a designer hone their creations to have the impact they need? With a special focus on conceptualization, internationally-acclaimed and award-winning designers Natalia Delgado and Scott Laserow takes you though planning, analyzing and creating posters that stop viewers in their tracks. Classic and contemporary examples from around the world show you what can be achieved at the cutting-edge of the medium - from protest and propaganda posters, through pop culture and Swiss style, to animated and interactive designs. Whether you need to promote the next president, advertise a brand or create awareness of a health crisis, Making Posters gives you the critical and practical skills to excel in one of the most widely seen forms of graphic design and make sure your work stands out from the crowd"-- | |
| 520 | 3 | |a Introduction -- Chapter 1: What is a Poster? -- Theoretical description -- Historic timeline -- Chapter 2: Conceptualizing -- Research -- Brainstorming -- Know your message -- Know your audience -- Chapter 3: Grabbing Attention -- Disruption -- Engaging the audience -- Scale, color & contrast -- Chapter 4: Execution -- Image-making -- Hierarchy -- Type as image -- Composition -- Aesthetic -- Making mistakes -- Chapter 5: Poster that Tell Stories -- Creating your story -- Structuring your story -- Telling your story with type -- Telling your story with color -- Telling your story with multiple narratives -- Telling your story with a single image narrative -- Chapter 6: Poster Types -- Posters that entertain -- Posters that persuade -- Posters that promote -- Posters that seduce -- Posters that sell -- Chapter 7: The Transformation of the Poster -- Animated posters -- Interactive posters for the screen -- New materials and techniques -- The future of the poster -- Bibliography -- Index -- Glossary | |
| 533 | |n Also published in print | ||
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| 700 | 1 | |a Delgado, Natalia |d ca. 20. Jh. |e Verfasser |0 (DE-588)1223658643 |4 aut | |
| 776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe |a Laserow, Scott |t Making posters |d London ; New York : Bloomsbury Visual Arts, 2020 |z 978-1-350-09015-6 |w (DE-604)BV046937549 |
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Datensatz im Suchindex
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| author | Laserow, Scott ca. 20. Jh Delgado, Natalia ca. 20. Jh |
| author_GND | (DE-588)1220726419 (DE-588)1223658643 |
| author_facet | Laserow, Scott ca. 20. Jh Delgado, Natalia ca. 20. Jh |
| author_role | aut aut |
| author_sort | Laserow, Scott ca. 20. Jh |
| author_variant | s l sl n d nd |
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| bvnumber | BV047055156 |
| callnumber-first | N - Fine Arts |
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| callnumber-search | NC1810 |
| callnumber-sort | NC 41810 |
| callnumber-subject | NC - Drawing, Design, Illustration |
| collection | ZDB-162-BCD ZDB-162-BCC ZDB-30-PQE |
| ctrlnum | (OCoLC)1227480949 (DE-599)KEP059978562 |
| dewey-full | 741.6/74 |
| dewey-hundreds | 700 - The arts |
| dewey-ones | 741 - Drawing and drawings |
| dewey-raw | 741.6/74 |
| dewey-search | 741.6/74 |
| dewey-sort | 3741.6 274 |
| dewey-tens | 740 - Graphic arts and decorative arts |
| discipline | Kunstgeschichte |
| discipline_str_mv | Kunstgeschichte |
| doi_str_mv | 10.5040/9781350090187 |
| format | Electronic eBook |
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| spelling | Laserow, Scott ca. 20. Jh. Verfasser (DE-588)1220726419 aut Making posters from concept to design Scott Laserow and Natalia Delgado London ; New York ; Oxford ; New Delhi ;Sydney Bloomsbury Visual Arts 2020 [London, England] Bloomsbury Publishing 1 Online-Ressource (240 Seiten) txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index "Posters have the power to influence and inform - so how does a designer hone their creations to have the impact they need? With a special focus on conceptualization, internationally-acclaimed and award-winning designers Natalia Delgado and Scott Laserow takes you though planning, analyzing and creating posters that stop viewers in their tracks. Classic and contemporary examples from around the world show you what can be achieved at the cutting-edge of the medium - from protest and propaganda posters, through pop culture and Swiss style, to animated and interactive designs. Whether you need to promote the next president, advertise a brand or create awareness of a health crisis, Making Posters gives you the critical and practical skills to excel in one of the most widely seen forms of graphic design and make sure your work stands out from the crowd"-- Introduction -- Chapter 1: What is a Poster? -- Theoretical description -- Historic timeline -- Chapter 2: Conceptualizing -- Research -- Brainstorming -- Know your message -- Know your audience -- Chapter 3: Grabbing Attention -- Disruption -- Engaging the audience -- Scale, color & contrast -- Chapter 4: Execution -- Image-making -- Hierarchy -- Type as image -- Composition -- Aesthetic -- Making mistakes -- Chapter 5: Poster that Tell Stories -- Creating your story -- Structuring your story -- Telling your story with type -- Telling your story with color -- Telling your story with multiple narratives -- Telling your story with a single image narrative -- Chapter 6: Poster Types -- Posters that entertain -- Posters that persuade -- Posters that promote -- Posters that seduce -- Posters that sell -- Chapter 7: The Transformation of the Poster -- Animated posters -- Interactive posters for the screen -- New materials and techniques -- The future of the poster -- Bibliography -- Index -- Glossary Also published in print Mode of access: World Wide Web Poster (DE-588)4373395-5 gnd rswk-swf Posters / Technique Poster art Electronic books (DE-588)4142527-3 Anleitung gnd-content Poster (DE-588)4373395-5 s DE-604 Delgado, Natalia ca. 20. Jh. Verfasser (DE-588)1223658643 aut Erscheint auch als Druck-Ausgabe Laserow, Scott Making posters London ; New York : Bloomsbury Visual Arts, 2020 978-1-350-09015-6 (DE-604)BV046937549 X:BLOOM https://doi.org/10.5040/9781350090187?locatt=label:secondary_bloomsburyCollections Resolving-System Lizenzpflichtig |
| spellingShingle | Laserow, Scott ca. 20. Jh Delgado, Natalia ca. 20. Jh Making posters from concept to design Poster (DE-588)4373395-5 gnd |
| subject_GND | (DE-588)4373395-5 (DE-588)4142527-3 |
| title | Making posters from concept to design |
| title_auth | Making posters from concept to design |
| title_exact_search | Making posters from concept to design |
| title_exact_search_txtP | Making posters from concept to design |
| title_full | Making posters from concept to design Scott Laserow and Natalia Delgado |
| title_fullStr | Making posters from concept to design Scott Laserow and Natalia Delgado |
| title_full_unstemmed | Making posters from concept to design Scott Laserow and Natalia Delgado |
| title_short | Making posters |
| title_sort | making posters from concept to design |
| title_sub | from concept to design |
| topic | Poster (DE-588)4373395-5 gnd |
| topic_facet | Poster Anleitung |
| url | https://doi.org/10.5040/9781350090187?locatt=label:secondary_bloomsburyCollections |
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