Internal marketing: theories, perspectives, and stakeholders
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
London ; New York
Routledge
2021
|
Schriftenreihe: | Routledge studies in marketing
|
Schlagworte: | |
Online-Zugang: | DE-1050 DE-739 |
Beschreibung: | 1 Online-Ressource (viii, 137 Seiten) |
ISBN: | 9781000214307 |
Internformat
MARC
LEADER | 00000nmm a2200000 c 4500 | ||
---|---|---|---|
001 | BV047036538 | ||
003 | DE-604 | ||
005 | 20240417 | ||
007 | cr|uuu---uuuuu | ||
008 | 201130s2021 |||| o||u| ||||||eng d | ||
020 | |a 9781000214307 |9 9781000214307 | ||
024 | 7 | |a 10.4324/9781003081326 |2 doi | |
035 | |a (OCoLC)1225884487 | ||
035 | |a (DE-599)BVBBV047036538 | ||
040 | |a DE-604 |b ger |e rda | ||
041 | 0 | |a eng | |
049 | |a DE-1050 |a DE-739 | ||
084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
100 | 1 | |a Brown, David M. |d 1950- |e Verfasser |0 (DE-588)1223181766 |4 aut | |
245 | 1 | 0 | |a Internal marketing |b theories, perspectives, and stakeholders |c David M. Brown |
264 | 1 | |a London ; New York |b Routledge |c 2021 | |
300 | |a 1 Online-Ressource (viii, 137 Seiten) | ||
336 | |b txt |2 rdacontent | ||
337 | |b c |2 rdamedia | ||
338 | |b cr |2 rdacarrier | ||
490 | 0 | |a Routledge studies in marketing | |
650 | 0 | 7 | |a Internes Marketing |0 (DE-588)4285642-5 |2 gnd |9 rswk-swf |
689 | 0 | 0 | |a Internes Marketing |0 (DE-588)4285642-5 |D s |
689 | 0 | |5 DE-604 | |
776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe |z 978-1-003-08132-6 |
776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe, hbk |z 978-0-367-53292-5 |
912 | |a ZDB-30-PQE |a ZDB-7-HUS | ||
966 | e | |u https://ebookcentral.proquest.com/lib/th-deggendorf/detail.action?docID=6346614 |l DE-1050 |p ZDB-30-PQE |q FHD01_PQE_Kauf |x Aggregator |3 Volltext | |
966 | e | |u https://doi.org/10.4324/9781003081326 |l DE-739 |p ZDB-7-HUS |q UPA_PDA_HUS_Kauf2023 |x Verlag |3 Volltext |
Datensatz im Suchindex
_version_ | 1805069569574830080 |
---|---|
adam_text | |
adam_txt | |
any_adam_object | |
any_adam_object_boolean | |
author | Brown, David M. 1950- |
author_GND | (DE-588)1223181766 |
author_facet | Brown, David M. 1950- |
author_role | aut |
author_sort | Brown, David M. 1950- |
author_variant | d m b dm dmb |
building | Verbundindex |
bvnumber | BV047036538 |
classification_rvk | QP 600 |
collection | ZDB-30-PQE ZDB-7-HUS |
ctrlnum | (OCoLC)1225884487 (DE-599)BVBBV047036538 |
discipline | Wirtschaftswissenschaften |
discipline_str_mv | Wirtschaftswissenschaften |
format | Electronic eBook |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>00000nmm a2200000 c 4500</leader><controlfield tag="001">BV047036538</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20240417</controlfield><controlfield tag="007">cr|uuu---uuuuu</controlfield><controlfield tag="008">201130s2021 |||| o||u| ||||||eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781000214307</subfield><subfield code="9">9781000214307</subfield></datafield><datafield tag="024" ind1="7" ind2=" "><subfield code="a">10.4324/9781003081326</subfield><subfield code="2">doi</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)1225884487</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV047036538</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-1050</subfield><subfield code="a">DE-739</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 600</subfield><subfield code="0">(DE-625)141905:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Brown, David M.</subfield><subfield code="d">1950-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)1223181766</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Internal marketing</subfield><subfield code="b">theories, perspectives, and stakeholders</subfield><subfield code="c">David M. Brown</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">London ; New York</subfield><subfield code="b">Routledge</subfield><subfield code="c">2021</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 Online-Ressource (viii, 137 Seiten)</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">Routledge studies in marketing</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Internes Marketing</subfield><subfield code="0">(DE-588)4285642-5</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Internes Marketing</subfield><subfield code="0">(DE-588)4285642-5</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Online-Ausgabe</subfield><subfield code="z">978-1-003-08132-6</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druck-Ausgabe, hbk</subfield><subfield code="z">978-0-367-53292-5</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-30-PQE</subfield><subfield code="a">ZDB-7-HUS</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://ebookcentral.proquest.com/lib/th-deggendorf/detail.action?docID=6346614</subfield><subfield code="l">DE-1050</subfield><subfield code="p">ZDB-30-PQE</subfield><subfield code="q">FHD01_PQE_Kauf</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.4324/9781003081326</subfield><subfield code="l">DE-739</subfield><subfield code="p">ZDB-7-HUS</subfield><subfield code="q">UPA_PDA_HUS_Kauf2023</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield></record></collection> |
id | DE-604.BV047036538 |
illustrated | Not Illustrated |
index_date | 2024-07-03T16:03:59Z |
indexdate | 2024-07-20T04:08:07Z |
institution | BVB |
isbn | 9781000214307 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-032443693 |
oclc_num | 1225884487 |
open_access_boolean | |
owner | DE-1050 DE-739 |
owner_facet | DE-1050 DE-739 |
physical | 1 Online-Ressource (viii, 137 Seiten) |
psigel | ZDB-30-PQE ZDB-7-HUS ZDB-30-PQE FHD01_PQE_Kauf ZDB-7-HUS UPA_PDA_HUS_Kauf2023 |
publishDate | 2021 |
publishDateSearch | 2021 |
publishDateSort | 2021 |
publisher | Routledge |
record_format | marc |
series2 | Routledge studies in marketing |
spelling | Brown, David M. 1950- Verfasser (DE-588)1223181766 aut Internal marketing theories, perspectives, and stakeholders David M. Brown London ; New York Routledge 2021 1 Online-Ressource (viii, 137 Seiten) txt rdacontent c rdamedia cr rdacarrier Routledge studies in marketing Internes Marketing (DE-588)4285642-5 gnd rswk-swf Internes Marketing (DE-588)4285642-5 s DE-604 Erscheint auch als Online-Ausgabe 978-1-003-08132-6 Erscheint auch als Druck-Ausgabe, hbk 978-0-367-53292-5 |
spellingShingle | Brown, David M. 1950- Internal marketing theories, perspectives, and stakeholders Internes Marketing (DE-588)4285642-5 gnd |
subject_GND | (DE-588)4285642-5 |
title | Internal marketing theories, perspectives, and stakeholders |
title_auth | Internal marketing theories, perspectives, and stakeholders |
title_exact_search | Internal marketing theories, perspectives, and stakeholders |
title_exact_search_txtP | Internal marketing theories, perspectives, and stakeholders |
title_full | Internal marketing theories, perspectives, and stakeholders David M. Brown |
title_fullStr | Internal marketing theories, perspectives, and stakeholders David M. Brown |
title_full_unstemmed | Internal marketing theories, perspectives, and stakeholders David M. Brown |
title_short | Internal marketing |
title_sort | internal marketing theories perspectives and stakeholders |
title_sub | theories, perspectives, and stakeholders |
topic | Internes Marketing (DE-588)4285642-5 gnd |
topic_facet | Internes Marketing |
work_keys_str_mv | AT browndavidm internalmarketingtheoriesperspectivesandstakeholders |