Affect, emotion, and rhetorical persuasion in mass communication:
This volume examines the interplay between affect theory and rhetorical persuasion in mass communication. The essays collected here draw connections between affect theory, rhetorical studies, mass communication theory, cultural studies, political science, sociology, and a host of other disciplines....
Gespeichert in:
Weitere Verfasser: | , |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
New York
Routledge
2019
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Schlagworte: | |
Online-Zugang: | Volltext |
Zusammenfassung: | This volume examines the interplay between affect theory and rhetorical persuasion in mass communication. The essays collected here draw connections between affect theory, rhetorical studies, mass communication theory, cultural studies, political science, sociology, and a host of other disciplines. Contributions from a wide range of scholars feature theoretical overviews and critical perspectives on the movement commonly referred to as "the affective turn" as well as case studies. Critical investigations of the rhetorical strategies behind the 2016 United States presidential election, public health and antiterrorism mass media campaigns, television commercials, and the digital spread of fake news, among other issues, will prove to be both timely and of enduring value. This book will be of use to advanced undergraduates, graduate students, and active researchers in communication, rhetoric, political science, social psychology, sociology, and cultural studies |
Beschreibung: | 1 online resource (xv, 237 pages) illustrations |
ISBN: | 9781351242363 1351242369 9781351242356 1351242350 9781351242349 1351242342 9781351242370 1351242377 |
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spelling | Affect, emotion, and rhetorical persuasion in mass communication edited by Lei Zhang and Carlton Clark New York Routledge 2019 © 2019 1 online resource (xv, 237 pages) illustrations txt rdacontent c rdamedia cr rdacarrier This volume examines the interplay between affect theory and rhetorical persuasion in mass communication. The essays collected here draw connections between affect theory, rhetorical studies, mass communication theory, cultural studies, political science, sociology, and a host of other disciplines. Contributions from a wide range of scholars feature theoretical overviews and critical perspectives on the movement commonly referred to as "the affective turn" as well as case studies. Critical investigations of the rhetorical strategies behind the 2016 United States presidential election, public health and antiterrorism mass media campaigns, television commercials, and the digital spread of fake news, among other issues, will prove to be both timely and of enduring value. This book will be of use to advanced undergraduates, graduate students, and active researchers in communication, rhetoric, political science, social psychology, sociology, and cultural studies Mass media / Psychological aspects Mass media / Social aspects Mass media / Political aspects Mass media / Influence Zhang, Lei 1974 February 17- edt Clark, Carlton edt https://www.taylorfrancis.com/books/9781351242370 Verlag URL des Erstveroeffentlichers Volltext |
spellingShingle | Affect, emotion, and rhetorical persuasion in mass communication Mass media / Psychological aspects Mass media / Social aspects Mass media / Political aspects Mass media / Influence |
title | Affect, emotion, and rhetorical persuasion in mass communication |
title_auth | Affect, emotion, and rhetorical persuasion in mass communication |
title_exact_search | Affect, emotion, and rhetorical persuasion in mass communication |
title_exact_search_txtP | Affect, emotion, and rhetorical persuasion in mass communication |
title_full | Affect, emotion, and rhetorical persuasion in mass communication edited by Lei Zhang and Carlton Clark |
title_fullStr | Affect, emotion, and rhetorical persuasion in mass communication edited by Lei Zhang and Carlton Clark |
title_full_unstemmed | Affect, emotion, and rhetorical persuasion in mass communication edited by Lei Zhang and Carlton Clark |
title_short | Affect, emotion, and rhetorical persuasion in mass communication |
title_sort | affect emotion and rhetorical persuasion in mass communication |
topic | Mass media / Psychological aspects Mass media / Social aspects Mass media / Political aspects Mass media / Influence |
topic_facet | Mass media / Psychological aspects Mass media / Social aspects Mass media / Political aspects Mass media / Influence |
url | https://www.taylorfrancis.com/books/9781351242370 |
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