Communicating science and technology through online video: researching a new media phenomenon

"Online video's unique capacity to reach large audiences makes it a powerful tool to communicate science and technology to the general public. The outcome of the international research project "Videonline," this book provides a unique insight into the key elements of online scien...

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Weitere Verfasser: León, Bienvenido (HerausgeberIn), Bourk, Michael (HerausgeberIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: New York ; London Routledge 2018
Schriftenreihe:Routledge focus on communication studies
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Online-Zugang:DE-188
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Zusammenfassung:"Online video's unique capacity to reach large audiences makes it a powerful tool to communicate science and technology to the general public. The outcome of the international research project "Videonline," this book provides a unique insight into the key elements of online science videos, such as narrative trends, production characteristics, and issues of scientific rigor. If offers various methodological approaches: a literature review, content analysis, and interviews and surveys of expert practitioners to provide information on how to maintain standards of rigour and technical quality in video production."--Provided by publisher
Beschreibung:1 Online-Ressource (vii, 140 Seiten) Diagramme
ISBN:9781351054560
9781351054577
9781351054584
9781351054553
DOI:10.4324/9781351054584

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