Disability and Shopping: Customers, Markets and the State

Disability and Shopping:Customers, Markets and the Stateprovides an examination of the diverse experiences and perspectives of disabled customers, industry and civil society. It discusses how the interaction between the three stakeholders should be shaped at aiming to decrease inequality and margina...

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1. Verfasser: Eskyte, Ieva (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Abingdon, Oxon Routledge 2019
Schriftenreihe:Routledge advances in disability studies
Routledge advances in disability studies
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Zusammenfassung:Disability and Shopping:Customers, Markets and the Stateprovides an examination of the diverse experiences and perspectives of disabled customers, industry and civil society. It discusses how the interaction between the three stakeholders should be shaped at aiming to decrease inequality and marginalisation. Shopping is a part of everyday modern life and yet businesses struggle to adequately meet the needs of 80 million disabled customers in the European Union single market. While there has been extensive research into how individuals engage in customer roles and experience, and how businesses and policies both shape and respond to these, little is known of the same dynamics and practices regarding people with impairments. This book addresses this need by revealing the perspectives, interactions and experiences of disabled customers and their interaction with policy and business. It will be required reading for all scholars and students of disability studies, sociology, marketing and customer relations
Beschreibung:1 online resource
ISBN:9781315101750
1315101750
9781351590006
1351590006
9781351589994
1351589997
9781351590013
1351590014

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