How to succeed in a PR agency: real talk to grow your career & become indispensable
"Learning how to be successful in a public relations (PR) agency is a stressful on-the-job, sink-or-swim, immersive experience. While other texts teach PR theory and practice, no other book guides early to mid-career PR professionals through the day-to-day life of working in an agency and the s...
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
New York, NY
Routledge
2019
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Zusammenfassung: | "Learning how to be successful in a public relations (PR) agency is a stressful on-the-job, sink-or-swim, immersive experience. While other texts teach PR theory and practice, no other book guides early to mid-career PR professionals through the day-to-day life of working in an agency and the skills required to excel and build a career. This text demystifies the PR agency experience with foundational information to simplify and clarify agency life. Authors Kristin Johnson and Shalon Roth, who each grew successful careers in PR agencies, share secrets that no one will teach in a class or a seminar. This is real talk about real life in an agency - punctuated by anecdotes from leaders in the industry. This is a must-read for communications students and PR professionals looking to grow their career and become indispensable to teams and "--Publisher's description |
| Beschreibung: | Description based on online resource; title from resource home page (ProQuest Ebook Library, viewed March 21, 2019) |
| Beschreibung: | 1 online resource (xiv, 146 pages) illustrations |
| ISBN: | 9780429434624 0429434626 9780429785535 0429785534 9780429785542 0429785542 9780429785559 0429785550 |
Internformat
MARC
| LEADER | 00000nmm a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV047008287 | ||
| 003 | DE-604 | ||
| 005 | 00000000000000.0 | ||
| 007 | cr|uuu---uuuuu | ||
| 008 | 201118s2019 |||| o||u| ||||||eng d | ||
| 020 | |a 9780429434624 |9 978-0-429-43462-4 | ||
| 020 | |a 0429434626 |9 0-429-43462-6 | ||
| 020 | |a 9780429785535 |9 978-0-429-78553-5 | ||
| 020 | |a 0429785534 |9 0-429-78553-4 | ||
| 020 | |a 9780429785542 |9 978-0-429-78554-2 | ||
| 020 | |a 0429785542 |9 0-429-78554-2 | ||
| 020 | |a 9780429785559 |9 978-0-429-78555-9 | ||
| 020 | |a 0429785550 |9 0-429-78555-0 | ||
| 035 | |a (ZDB-7-TFC)9780429434624 | ||
| 035 | |a (DE-599)BVBBV047008287 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 082 | 0 | |a 659.2023 |2 23 | |
| 100 | 1 | |a Johnson, Kristin |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a How to succeed in a PR agency |b real talk to grow your career & become indispensable |c Kristin Johnson, Shalon Roth |
| 264 | 1 | |a New York, NY |b Routledge |c 2019 | |
| 264 | 4 | |c © 2019 | |
| 300 | |a 1 online resource (xiv, 146 pages) |b illustrations | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 500 | |a Description based on online resource; title from resource home page (ProQuest Ebook Library, viewed March 21, 2019) | ||
| 520 | |a "Learning how to be successful in a public relations (PR) agency is a stressful on-the-job, sink-or-swim, immersive experience. While other texts teach PR theory and practice, no other book guides early to mid-career PR professionals through the day-to-day life of working in an agency and the skills required to excel and build a career. This text demystifies the PR agency experience with foundational information to simplify and clarify agency life. Authors Kristin Johnson and Shalon Roth, who each grew successful careers in PR agencies, share secrets that no one will teach in a class or a seminar. This is real talk about real life in an agency - punctuated by anecdotes from leaders in the industry. This is a must-read for communications students and PR professionals looking to grow their career and become indispensable to teams and "--Publisher's description | ||
| 650 | 4 | |a Public relations / Vocational guidance | |
| 650 | 4 | |a Public relations firms | |
| 700 | 1 | |a Roth, Shalon |4 aut | |
| 856 | 4 | 0 | |u https://www.taylorfrancis.com/books/9780429434624 |x Verlag |z URL des Erstveroeffentlichers |3 Volltext |
| 912 | |a ZDB-7-TFC | ||
| 999 | |a oai:aleph.bib-bvb.de:BVB01-032415824 | ||
Datensatz im Suchindex
| _version_ | 1804181962229809152 |
|---|---|
| adam_txt | |
| any_adam_object | |
| any_adam_object_boolean | |
| author | Johnson, Kristin Roth, Shalon |
| author_facet | Johnson, Kristin Roth, Shalon |
| author_role | aut aut |
| author_sort | Johnson, Kristin |
| author_variant | k j kj s r sr |
| building | Verbundindex |
| bvnumber | BV047008287 |
| collection | ZDB-7-TFC |
| ctrlnum | (ZDB-7-TFC)9780429434624 (DE-599)BVBBV047008287 |
| dewey-full | 659.2023 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.2023 |
| dewey-search | 659.2023 |
| dewey-sort | 3659.2023 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| format | Electronic eBook |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>02451nmm a2200433zc 4500</leader><controlfield tag="001">BV047008287</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">00000000000000.0</controlfield><controlfield tag="007">cr|uuu---uuuuu</controlfield><controlfield tag="008">201118s2019 |||| o||u| ||||||eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9780429434624</subfield><subfield code="9">978-0-429-43462-4</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0429434626</subfield><subfield code="9">0-429-43462-6</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9780429785535</subfield><subfield code="9">978-0-429-78553-5</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0429785534</subfield><subfield code="9">0-429-78553-4</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9780429785542</subfield><subfield code="9">978-0-429-78554-2</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0429785542</subfield><subfield code="9">0-429-78554-2</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9780429785559</subfield><subfield code="9">978-0-429-78555-9</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">0429785550</subfield><subfield code="9">0-429-78555-0</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(ZDB-7-TFC)9780429434624</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV047008287</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">659.2023</subfield><subfield code="2">23</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Johnson, Kristin</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">How to succeed in a PR agency</subfield><subfield code="b">real talk to grow your career & become indispensable</subfield><subfield code="c">Kristin Johnson, Shalon Roth</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">New York, NY</subfield><subfield code="b">Routledge</subfield><subfield code="c">2019</subfield></datafield><datafield tag="264" ind1=" " ind2="4"><subfield code="c">© 2019</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 online resource (xiv, 146 pages)</subfield><subfield code="b">illustrations</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Description based on online resource; title from resource home page (ProQuest Ebook Library, viewed March 21, 2019)</subfield></datafield><datafield tag="520" ind1=" " ind2=" "><subfield code="a">"Learning how to be successful in a public relations (PR) agency is a stressful on-the-job, sink-or-swim, immersive experience. While other texts teach PR theory and practice, no other book guides early to mid-career PR professionals through the day-to-day life of working in an agency and the skills required to excel and build a career. This text demystifies the PR agency experience with foundational information to simplify and clarify agency life. Authors Kristin Johnson and Shalon Roth, who each grew successful careers in PR agencies, share secrets that no one will teach in a class or a seminar. This is real talk about real life in an agency - punctuated by anecdotes from leaders in the industry. This is a must-read for communications students and PR professionals looking to grow their career and become indispensable to teams and "--Publisher's description</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Public relations / Vocational guidance</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Public relations firms</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Roth, Shalon</subfield><subfield code="4">aut</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="u">https://www.taylorfrancis.com/books/9780429434624</subfield><subfield code="x">Verlag</subfield><subfield code="z">URL des Erstveroeffentlichers</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-7-TFC</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-032415824</subfield></datafield></record></collection> |
| id | DE-604.BV047008287 |
| illustrated | Illustrated |
| index_date | 2024-07-03T15:58:05Z |
| indexdate | 2024-07-10T08:59:59Z |
| institution | BVB |
| isbn | 9780429434624 0429434626 9780429785535 0429785534 9780429785542 0429785542 9780429785559 0429785550 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-032415824 |
| open_access_boolean | |
| physical | 1 online resource (xiv, 146 pages) illustrations |
| psigel | ZDB-7-TFC |
| publishDate | 2019 |
| publishDateSearch | 2019 |
| publishDateSort | 2019 |
| publisher | Routledge |
| record_format | marc |
| spelling | Johnson, Kristin Verfasser aut How to succeed in a PR agency real talk to grow your career & become indispensable Kristin Johnson, Shalon Roth New York, NY Routledge 2019 © 2019 1 online resource (xiv, 146 pages) illustrations txt rdacontent c rdamedia cr rdacarrier Description based on online resource; title from resource home page (ProQuest Ebook Library, viewed March 21, 2019) "Learning how to be successful in a public relations (PR) agency is a stressful on-the-job, sink-or-swim, immersive experience. While other texts teach PR theory and practice, no other book guides early to mid-career PR professionals through the day-to-day life of working in an agency and the skills required to excel and build a career. This text demystifies the PR agency experience with foundational information to simplify and clarify agency life. Authors Kristin Johnson and Shalon Roth, who each grew successful careers in PR agencies, share secrets that no one will teach in a class or a seminar. This is real talk about real life in an agency - punctuated by anecdotes from leaders in the industry. This is a must-read for communications students and PR professionals looking to grow their career and become indispensable to teams and "--Publisher's description Public relations / Vocational guidance Public relations firms Roth, Shalon aut https://www.taylorfrancis.com/books/9780429434624 Verlag URL des Erstveroeffentlichers Volltext |
| spellingShingle | Johnson, Kristin Roth, Shalon How to succeed in a PR agency real talk to grow your career & become indispensable Public relations / Vocational guidance Public relations firms |
| title | How to succeed in a PR agency real talk to grow your career & become indispensable |
| title_auth | How to succeed in a PR agency real talk to grow your career & become indispensable |
| title_exact_search | How to succeed in a PR agency real talk to grow your career & become indispensable |
| title_exact_search_txtP | How to succeed in a PR agency real talk to grow your career & become indispensable |
| title_full | How to succeed in a PR agency real talk to grow your career & become indispensable Kristin Johnson, Shalon Roth |
| title_fullStr | How to succeed in a PR agency real talk to grow your career & become indispensable Kristin Johnson, Shalon Roth |
| title_full_unstemmed | How to succeed in a PR agency real talk to grow your career & become indispensable Kristin Johnson, Shalon Roth |
| title_short | How to succeed in a PR agency |
| title_sort | how to succeed in a pr agency real talk to grow your career become indispensable |
| title_sub | real talk to grow your career & become indispensable |
| topic | Public relations / Vocational guidance Public relations firms |
| topic_facet | Public relations / Vocational guidance Public relations firms |
| url | https://www.taylorfrancis.com/books/9780429434624 |
| work_keys_str_mv | AT johnsonkristin howtosucceedinapragencyrealtalktogrowyourcareerbecomeindispensable AT rothshalon howtosucceedinapragencyrealtalktogrowyourcareerbecomeindispensable |