Crowdfunding for entrepreneurs: developing strategic advantage through entrepreneurial finance
"This is the first book of its kind to systematically integrate crowdfunding in the entrepreneurial finance research field and extends the current debate to show how crowdfunding can be leveraged as strategic tool to grow new ventures. Utilising original empirical evidence of companies that hav...
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Abingdon, Oxon
Routledge
2020
|
| Schlagworte: | |
| Online-Zugang: | FWS01 FWS02 UEI03 Volltext |
| Zusammenfassung: | "This is the first book of its kind to systematically integrate crowdfunding in the entrepreneurial finance research field and extends the current debate to show how crowdfunding can be leveraged as strategic tool to grow new ventures. Utilising original empirical evidence of companies that have raised funds via crowdfunding, it discusses the value-added services that the crowd provides to entrepreneurs, as well as how and under which conditions crowdfunding helps company development by facilitating subsequent access to critical financial and non-financial resources from external stakeholders. The first part introduces the most popular models and tactics for a successful crowdfunding campaign and illustrates the characteristics of the crowdfunding phenomenon and its evolution across the world during the last decade. The second part of the book, demonstrating how crowdfunding can be a starting point to seed financing, illustrates and discusses how entrepreneurs can use crowdfunding as a strategic tool for accessing subsequent resources from external stakeholders - showing the benefits, beyond capital, that entrepreneurs can gain from the crowd, as well as potential risks. Crowdfunding for Entrepreneurs is particularly useful for academics, advanced undergraduate and postgraduate students in entrepreneurship and innovation, entrepreneurial finance, strategic management, as well as professionals interested in how crowdfunding can be utilised as a strategic tool to create competitive advantage"-- |
| Beschreibung: | Description based on online resource; title from digital title page (viewed on February 27, 2020) |
| Beschreibung: | 1 online resource (x, 122 pages) |
| ISBN: | 9780429319785 0429319789 9781000033960 1000033961 9781000033946 1000033945 |
| DOI: | 10.4324/9780429319785 |
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| illustrated | Not Illustrated |
| index_date | 2024-07-03T15:58:04Z |
| indexdate | 2024-08-01T10:59:18Z |
| institution | BVB |
| isbn | 9780429319785 0429319789 9781000033960 1000033961 9781000033946 1000033945 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-032414692 |
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| publishDate | 2020 |
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| publisher | Routledge |
| record_format | marc |
| spellingShingle | Di Pietro, Francesca 1987- Crowdfunding for entrepreneurs developing strategic advantage through entrepreneurial finance Crowd funding Venture capital Finanzierung (DE-588)4017182-6 gnd Crowding (DE-588)4203070-5 gnd |
| subject_GND | (DE-588)4017182-6 (DE-588)4203070-5 |
| title | Crowdfunding for entrepreneurs developing strategic advantage through entrepreneurial finance |
| title_auth | Crowdfunding for entrepreneurs developing strategic advantage through entrepreneurial finance |
| title_exact_search | Crowdfunding for entrepreneurs developing strategic advantage through entrepreneurial finance |
| title_exact_search_txtP | Crowdfunding for entrepreneurs developing strategic advantage through entrepreneurial finance |
| title_full | Crowdfunding for entrepreneurs developing strategic advantage through entrepreneurial finance Francesca Di Pietro |
| title_fullStr | Crowdfunding for entrepreneurs developing strategic advantage through entrepreneurial finance Francesca Di Pietro |
| title_full_unstemmed | Crowdfunding for entrepreneurs developing strategic advantage through entrepreneurial finance Francesca Di Pietro |
| title_short | Crowdfunding for entrepreneurs |
| title_sort | crowdfunding for entrepreneurs developing strategic advantage through entrepreneurial finance |
| title_sub | developing strategic advantage through entrepreneurial finance |
| topic | Crowd funding Venture capital Finanzierung (DE-588)4017182-6 gnd Crowding (DE-588)4203070-5 gnd |
| topic_facet | Crowd funding Venture capital Finanzierung Crowding |
| url | https://doi.org/10.4324/9780429319785 |
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