The advertising handbook:
Gespeichert in:
Vorheriger Titel: | Brierley, Sean The advertising handbook |
---|---|
Weitere Verfasser: | , , |
Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
London ; New York
Routledge, Taylor & Francis Group
2018
|
Ausgabe: | Fourth edition |
Schlagworte: | |
Online-Zugang: | FUBA1 UER01 Volltext |
Beschreibung: | 1 Online-Ressource Illustrationen, Diagramme |
ISBN: | 9781315558646 |
DOI: | 10.4324/9781315558646 |
Internformat
MARC
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035 | |a (OCoLC)1220919976 | ||
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250 | |a Fourth edition | ||
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689 | 0 | |5 DE-604 | |
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700 | 1 | |a MacRury, Iain |0 (DE-588)1053148615 |4 edt | |
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Datensatz im Suchindex
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adam_txt | |
any_adam_object | |
any_adam_object_boolean | |
author2 | Hardy, Jonathan 1963- Powell, Helen MacRury, Iain |
author2_role | edt edt edt |
author2_variant | j h jh h p hp i m im |
author_GND | (DE-588)1034094203 (DE-588)1129125580 (DE-588)1053148615 |
author_facet | Hardy, Jonathan 1963- Powell, Helen MacRury, Iain |
building | Verbundindex |
bvnumber | BV046979548 |
classification_rvk | AP 17442 QP 630 |
collection | ZDB-7-TFC |
ctrlnum | (OCoLC)1220919976 (DE-599)BVBBV046979548 |
discipline | Allgemeines Wirtschaftswissenschaften |
discipline_str_mv | Allgemeines Wirtschaftswissenschaften |
doi_str_mv | 10.4324/9781315558646 |
edition | Fourth edition |
format | Electronic eBook |
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id | DE-604.BV046979548 |
illustrated | Not Illustrated |
index_date | 2024-07-03T15:49:44Z |
indexdate | 2024-07-10T08:59:13Z |
institution | BVB |
isbn | 9781315558646 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-032387612 |
oclc_num | 1220919976 |
open_access_boolean | |
owner | DE-29 DE-188 |
owner_facet | DE-29 DE-188 |
physical | 1 Online-Ressource Illustrationen, Diagramme |
psigel | ZDB-7-TFC ZDB-7-TFC ZDB-7-TFC 2020 ZDB-7-TFC UER_Einzelkauf |
publishDate | 2018 |
publishDateSearch | 2018 |
publishDateSort | 2018 |
publisher | Routledge, Taylor & Francis Group |
record_format | marc |
spelling | The advertising handbook edited by Jonathan Hardy, Helen Powell and Iain MacRury Fourth edition London ; New York Routledge, Taylor & Francis Group 2018 1 Online-Ressource Illustrationen, Diagramme txt rdacontent c rdamedia cr rdacarrier Werbung (DE-588)4065541-6 gnd rswk-swf Werbung (DE-588)4065541-6 s DE-604 Hardy, Jonathan 1963- (DE-588)1034094203 edt Powell, Helen (DE-588)1129125580 edt MacRury, Iain (DE-588)1053148615 edt Erscheint auch als Druck-Ausgabe, Hardcover 978-1-138-67882-8 Erscheint auch als Druck-Ausgabe, Paperback 978-1-138-67883-5 Vorangegangen ist Brierley, Sean The advertising handbook London; New York, Routledge, 1995 0-415-10714-8 0-415-10713-X https://doi.org/10.4324/9781315558646 Verlag URL des Erstveröffentlichers Volltext |
spellingShingle | The advertising handbook Werbung (DE-588)4065541-6 gnd |
subject_GND | (DE-588)4065541-6 |
title | The advertising handbook |
title_auth | The advertising handbook |
title_exact_search | The advertising handbook |
title_exact_search_txtP | The advertising handbook |
title_full | The advertising handbook edited by Jonathan Hardy, Helen Powell and Iain MacRury |
title_fullStr | The advertising handbook edited by Jonathan Hardy, Helen Powell and Iain MacRury |
title_full_unstemmed | The advertising handbook edited by Jonathan Hardy, Helen Powell and Iain MacRury |
title_old | Brierley, Sean The advertising handbook |
title_short | The advertising handbook |
title_sort | the advertising handbook |
topic | Werbung (DE-588)4065541-6 gnd |
topic_facet | Werbung |
url | https://doi.org/10.4324/9781315558646 |
work_keys_str_mv | AT hardyjonathan theadvertisinghandbook AT powellhelen theadvertisinghandbook AT macruryiain theadvertisinghandbook |