Co-creating brands: brand management from a co-creative perspective
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
London
Bloomsbury Business
2019
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | xiii, 322 Seiten Illustrationen, Diagramme |
| ISBN: | 9781472962263 |
Internformat
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Datensatz im Suchindex
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| illustrated | Illustrated |
| index_date | 2024-07-03T15:35:44Z |
| indexdate | 2024-09-24T12:00:53Z |
| institution | BVB |
| isbn | 9781472962263 |
| language | English |
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| physical | xiii, 322 Seiten Illustrationen, Diagramme |
| publishDate | 2019 |
| publishDateSearch | 2019 |
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| publisher | Bloomsbury Business |
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| spelling | Ind, Nicholas Verfasser (DE-588)1212868552 aut Co-creating brands brand management from a co-creative perspective Nicholas Ind & Holger J. Schmidt London Bloomsbury Business 2019 xiii, 322 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Markenführung Markenname Schmidt, Holger J. 1969- Verfasser (DE-588)123294894 aut Erscheint auch als Online-Ausgabe 978-1-4729-6225-6 V:DE-605;X:IDS application/pdf http://digitale-objekte.hbz-nrw.de/storage2/2020/05/20/file_9/8862367.pdf Inhaltsverzeichnis |
| spellingShingle | Ind, Nicholas Schmidt, Holger J. 1969- Co-creating brands brand management from a co-creative perspective |
| title | Co-creating brands brand management from a co-creative perspective |
| title_auth | Co-creating brands brand management from a co-creative perspective |
| title_exact_search | Co-creating brands brand management from a co-creative perspective |
| title_exact_search_txtP | Co-creating brands brand management from a co-creative perspective |
| title_full | Co-creating brands brand management from a co-creative perspective Nicholas Ind & Holger J. Schmidt |
| title_fullStr | Co-creating brands brand management from a co-creative perspective Nicholas Ind & Holger J. Schmidt |
| title_full_unstemmed | Co-creating brands brand management from a co-creative perspective Nicholas Ind & Holger J. Schmidt |
| title_short | Co-creating brands |
| title_sort | co creating brands brand management from a co creative perspective |
| title_sub | brand management from a co-creative perspective |
| url | http://digitale-objekte.hbz-nrw.de/storage2/2020/05/20/file_9/8862367.pdf |
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