The anime boom in the United States: lessons for global creative industries
"Drawing on in-depth interviews with Japanese and American animation industry professionals, field research, and market surveys, this book investigates the ways anime has been exported to the U.S. since the 1960s, exploring the transnational networks of anime production and marketing while also...
Gespeichert in:
Hauptverfasser: | , |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Cambridge, Mass.
Harvard University Asia Center
2019
|
Ausgabe: | First paperback edition |
Schriftenreihe: | Harvard East Asian monographs
406 |
Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis |
Zusammenfassung: | "Drawing on in-depth interviews with Japanese and American animation industry professionals, field research, and market surveys, this book investigates the ways anime has been exported to the U.S. since the 1960s, exploring the transnational networks of anime production and marketing while also investigating the cultural and artistic processes it inspired"... |
Beschreibung: | xv, 212 Seiten, 8 ungezählte Seiten Farbtafeln Illustrationen |
ISBN: | 9780674241190 |
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Datensatz im Suchindex
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adam_text | Contents List of Tables, Plates, and Figures ix Acknowledgments xi Preface xiii A Note to the Reader xvii List ofAbbreviations xviii Introduction Theoretical and Methodological Approaches to the Study of Anime Anime Goes to America Empirical Research and a Road Map for the Book 1 Reframing the Anime Boom in the United States A Global Industry Avant la Lettre A Short History of Japanese-Made Animation in the United States: Exports, Imports, Outsourcing, Adaptation, Reproduction, and Hybridization Conclusion: The Complexity of the Globalization of Media Content 2 Building Silk Roads: A Comparative Analysis of Television Animation Industries in the United States and Japan i 9 17 25 30 32 37 50 52
Contents viii The Structures of the Animation Industry in the United States and Japan Organizational Structure and Organizational Culture in the United States and Japan From Domestic Production to Global Outreach Conclusion: Cashing in on Opportunities in the Global Animation Market 54 64 68 82 3 Entrepreneurs of Anime Entrepreneurs of Anime: Bridging Cultures and Markets Corporate Differences: Japanese—American Anime Collaborations New Business Models in the Post-Anime Boom Years Conclusion: Anime Entrepreneurship inGlobal Markets 84 86 93 100 104 4 The Legacy of Anime in the United States: Anime-Inspired Cartoons The Penetration of Anime into Mainstream American Cartoons What Are Anime-Inspired Cartoons? Established Forms, New Meanings Conclusion: The Limits of Anime as Transcultural Style 107 108 112 122 135 5 Japan’s Anime Policy: Supporting the Industry or “Killing the Cool”? Soft-Powering Anime: The Official Soft Power Push The Bureaucratization of Anime Anime Policy: An Industry Perspective Conclusion: State Involvement in Japan’s Anime Industry 138 141 147 152 156 Conclusion: Anime Artistry, Creative Industries, and Global Business The End of the Anime Boom? The Collision of Old and New Media Animation May Be a Global Industry, Anime Is Not Seclusion and Creativity? What Is Next? 160 160 164 169 170 172 Notes 175 References 185 Index 195
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adam_txt |
Contents List of Tables, Plates, and Figures ix Acknowledgments xi Preface xiii A Note to the Reader xvii List ofAbbreviations xviii Introduction Theoretical and Methodological Approaches to the Study of Anime Anime Goes to America Empirical Research and a Road Map for the Book 1 Reframing the Anime Boom in the United States A Global Industry Avant la Lettre A Short History of Japanese-Made Animation in the United States: Exports, Imports, Outsourcing, Adaptation, Reproduction, and Hybridization Conclusion: The Complexity of the Globalization of Media Content 2 Building Silk Roads: A Comparative Analysis of Television Animation Industries in the United States and Japan i 9 17 25 30 32 37 50 52
Contents viii The Structures of the Animation Industry in the United States and Japan Organizational Structure and Organizational Culture in the United States and Japan From Domestic Production to Global Outreach Conclusion: Cashing in on Opportunities in the Global Animation Market 54 64 68 82 3 Entrepreneurs of Anime Entrepreneurs of Anime: Bridging Cultures and Markets Corporate Differences: Japanese—American Anime Collaborations New Business Models in the Post-Anime Boom Years Conclusion: Anime Entrepreneurship inGlobal Markets 84 86 93 100 104 4 The Legacy of Anime in the United States: Anime-Inspired Cartoons The Penetration of Anime into Mainstream American Cartoons What Are Anime-Inspired Cartoons? Established Forms, New Meanings Conclusion: The Limits of Anime as Transcultural Style 107 108 112 122 135 5 Japan’s Anime Policy: Supporting the Industry or “Killing the Cool”? Soft-Powering Anime: The Official Soft Power Push The Bureaucratization of Anime Anime Policy: An Industry Perspective Conclusion: State Involvement in Japan’s Anime Industry 138 141 147 152 156 Conclusion: Anime Artistry, Creative Industries, and Global Business The End of the Anime Boom? The Collision of Old and New Media Animation May Be a Global Industry, Anime Is Not Seclusion and Creativity? What Is Next? 160 160 164 169 170 172 Notes 175 References 185 Index 195 |
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bvnumber | BV046922722 |
callnumber-first | P - Language and Literature |
callnumber-label | PN1992 |
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dewey-search | 791.453 |
dewey-sort | 3791.453 |
dewey-tens | 790 - Recreational and performing arts |
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discipline_str_mv | Allgemeines |
edition | First paperback edition |
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isbn | 9780674241190 |
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spelling | Daliot-Bul, Michal Verfasser (DE-588)1063655161 aut The anime boom in the United States lessons for global creative industries Michal Daliot-Bul and Nissim Otmazgin First paperback edition Cambridge, Mass. Harvard University Asia Center 2019 xv, 212 Seiten, 8 ungezählte Seiten Farbtafeln Illustrationen txt rdacontent n rdamedia nc rdacarrier Harvard East Asian monographs 406 "Drawing on in-depth interviews with Japanese and American animation industry professionals, field research, and market surveys, this book investigates the ways anime has been exported to the U.S. since the 1960s, exploring the transnational networks of anime production and marketing while also investigating the cultural and artistic processes it inspired"... Animated television programs United States Japanese influences Animated television programs Japan History and criticism Television broadcasting Japan Influence Anime (DE-588)1041601824 gnd rswk-swf Fernsehserie (DE-588)4154072-4 gnd rswk-swf Film (DE-588)4017102-4 gnd rswk-swf USA (DE-588)4078704-7 gnd rswk-swf Anime (DE-588)1041601824 s Film (DE-588)4017102-4 s Fernsehserie (DE-588)4154072-4 s USA (DE-588)4078704-7 g DE-604 Otmazgin, Nissim 1973- Verfasser (DE-588)1033570451 aut Äquivalent Druck-Ausgabe, Hardcover 978-0-674-97699-3 Harvard East Asian monographs 406 (DE-604)BV002779893 406 Digitalisierung UB Regensburg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=032331894&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
spellingShingle | Daliot-Bul, Michal Otmazgin, Nissim 1973- The anime boom in the United States lessons for global creative industries Harvard East Asian monographs Animated television programs United States Japanese influences Animated television programs Japan History and criticism Television broadcasting Japan Influence Anime (DE-588)1041601824 gnd Fernsehserie (DE-588)4154072-4 gnd Film (DE-588)4017102-4 gnd |
subject_GND | (DE-588)1041601824 (DE-588)4154072-4 (DE-588)4017102-4 (DE-588)4078704-7 |
title | The anime boom in the United States lessons for global creative industries |
title_auth | The anime boom in the United States lessons for global creative industries |
title_exact_search | The anime boom in the United States lessons for global creative industries |
title_exact_search_txtP | The anime boom in the United States lessons for global creative industries |
title_full | The anime boom in the United States lessons for global creative industries Michal Daliot-Bul and Nissim Otmazgin |
title_fullStr | The anime boom in the United States lessons for global creative industries Michal Daliot-Bul and Nissim Otmazgin |
title_full_unstemmed | The anime boom in the United States lessons for global creative industries Michal Daliot-Bul and Nissim Otmazgin |
title_short | The anime boom in the United States |
title_sort | the anime boom in the united states lessons for global creative industries |
title_sub | lessons for global creative industries |
topic | Animated television programs United States Japanese influences Animated television programs Japan History and criticism Television broadcasting Japan Influence Anime (DE-588)1041601824 gnd Fernsehserie (DE-588)4154072-4 gnd Film (DE-588)4017102-4 gnd |
topic_facet | Animated television programs United States Japanese influences Animated television programs Japan History and criticism Television broadcasting Japan Influence Anime Fernsehserie Film USA |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=032331894&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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