The art of going global: a practical guide to a firm's international growth
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Cham, Switzerland
Springer International Publishing AG
[2020]
|
| Online-Zugang: | FHD01 |
| Beschreibung: | 1 Online-Ressource (xxiv, 195 Seiten) |
| ISBN: | 9783030210441 |
Internformat
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| 100 | 1 | |a Annushkina, Olga E. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a The art of going global |b a practical guide to a firm's international growth |c Olga E. Annushkina, Alberto Regazzo |
| 264 | 1 | |a Cham, Switzerland |b Springer International Publishing AG |c [2020] | |
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| 505 | 8 | |a Intro -- Foreword -- Preface -- Acknowledgements -- Contents -- List of Figures -- List of Tables -- List of Boxes -- 1: Is Your Business Reaching Its Full Scale on Global Markets? -- 1.1 Going International: the Profitability Issue -- 1.2 Why Firms Decide to go Abroad -- 1.2.1 Financial and Economic Motives of Internationalization -- 1.2.2 Internationalization for Competitive Advantage -- 1.2.3 A Chance to Learn -- 1.2.4 Diversifying Risk -- 1.2.5 Reactive Motives for Internationalization -- 1.3 International Strategy Control Panel | |
| 505 | 8 | |a 1.4 Defining the Firm's Full Scale in Global Markets -- References -- Selected Bibliography -- 2: Global "E-E-E" Mindset: Empathy, Ethics, and Engagement -- 2.1 Activating a Firm's Global Mindset: the E-E-E Framework -- 2.2 Empathy in Global Markets -- 2.3 Ethics in Global Markets -- 2.4 Engagement: Committing to Global Markets -- References -- Selected Bibliography -- 3: The Adaptation Issue -- 3.1 Cultural Differences -- 3.2 Distances Between Markets -- 3.3 What do We Adapt or Standardize? -- 3.4 Product and Service Configuration for Foreign Markets: Adapt, Transform or Standardize? | |
| 505 | 8 | |a 3.5 Adaptation Solutions -- References -- Selected Bibliography -- 4: Foreign Market Selection: Which and How Many? -- 4.1 Foreign Market Selection: a Complex, "Personal" and Important Decision -- 4.2 Initial Screening of Foreign Market Attractiveness -- 4.3 Goal-Driven Assessment of Foreign Markets -- 4.4 Which Region, Province, City, Street? -- 4.5 Distance and Foreign Market Attractiveness -- 4.6 Number of Markets to Serve -- 4.7 The Truth About Foreign Market Selection -- References -- Selected Bibliography -- 5: Entry Modes: How to Enter a Foreign Market | |
| 505 | 8 | |a 5.1 An Outsider Looking at Unfamiliar Markets -- 5.2 Entry Mode Options -- 5.3 How to Approach the Decision Regarding Entry Mode -- 5.3.1 Why Your Firms' Resources and Capabilities Matter in the Decision on an Entry Mode -- 5.3.2 Why Target Market Characteristics Matter in the Decision on an Entry Mode -- 5.3.3 Why a Firm's Strategy Matters When Decision on an Entry Mode -- 5.3.4 Why the Speed of a Firm's Internationalization Matters for the Decision on an Entry Mode -- 5.3.5 Why External Influence Matters in Decision on an Entry Mode | |
| 505 | 8 | |a 5.4 Entry Modes with the Participation of Foreign Partners: Building Trust -- 5.5 Cross-Border Acquisitions -- 5.6 Entry Mode Decision as a Process -- References -- Selected Bibliography -- 6: Organizing for International Growth -- 6.1 Locational Decisions as a Source of Competitive Advantage -- 6.2 Relationships Between Headquarters and Subsidiaries -- 6.3 Heterarchy in a Multinational Organization -- 6.4 Subsidiaries as Sources of Innovation -- References -- Selected Bibliography -- 7: Strategic Decisions in International Business -- 7.1 What do We Strategize About? | |
| 700 | 1 | |a Regazzo, Alberto |e Verfasser |4 aut | |
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Datensatz im Suchindex
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| author | Annushkina, Olga E. Regazzo, Alberto |
| author_facet | Annushkina, Olga E. Regazzo, Alberto |
| author_role | aut aut |
| author_sort | Annushkina, Olga E. |
| author_variant | o e a oe oea a r ar |
| building | Verbundindex |
| bvnumber | BV046901870 |
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| contents | Intro -- Foreword -- Preface -- Acknowledgements -- Contents -- List of Figures -- List of Tables -- List of Boxes -- 1: Is Your Business Reaching Its Full Scale on Global Markets? -- 1.1 Going International: the Profitability Issue -- 1.2 Why Firms Decide to go Abroad -- 1.2.1 Financial and Economic Motives of Internationalization -- 1.2.2 Internationalization for Competitive Advantage -- 1.2.3 A Chance to Learn -- 1.2.4 Diversifying Risk -- 1.2.5 Reactive Motives for Internationalization -- 1.3 International Strategy Control Panel 1.4 Defining the Firm's Full Scale in Global Markets -- References -- Selected Bibliography -- 2: Global "E-E-E" Mindset: Empathy, Ethics, and Engagement -- 2.1 Activating a Firm's Global Mindset: the E-E-E Framework -- 2.2 Empathy in Global Markets -- 2.3 Ethics in Global Markets -- 2.4 Engagement: Committing to Global Markets -- References -- Selected Bibliography -- 3: The Adaptation Issue -- 3.1 Cultural Differences -- 3.2 Distances Between Markets -- 3.3 What do We Adapt or Standardize? -- 3.4 Product and Service Configuration for Foreign Markets: Adapt, Transform or Standardize? 3.5 Adaptation Solutions -- References -- Selected Bibliography -- 4: Foreign Market Selection: Which and How Many? -- 4.1 Foreign Market Selection: a Complex, "Personal" and Important Decision -- 4.2 Initial Screening of Foreign Market Attractiveness -- 4.3 Goal-Driven Assessment of Foreign Markets -- 4.4 Which Region, Province, City, Street? -- 4.5 Distance and Foreign Market Attractiveness -- 4.6 Number of Markets to Serve -- 4.7 The Truth About Foreign Market Selection -- References -- Selected Bibliography -- 5: Entry Modes: How to Enter a Foreign Market 5.1 An Outsider Looking at Unfamiliar Markets -- 5.2 Entry Mode Options -- 5.3 How to Approach the Decision Regarding Entry Mode -- 5.3.1 Why Your Firms' Resources and Capabilities Matter in the Decision on an Entry Mode -- 5.3.2 Why Target Market Characteristics Matter in the Decision on an Entry Mode -- 5.3.3 Why a Firm's Strategy Matters When Decision on an Entry Mode -- 5.3.4 Why the Speed of a Firm's Internationalization Matters for the Decision on an Entry Mode -- 5.3.5 Why External Influence Matters in Decision on an Entry Mode 5.4 Entry Modes with the Participation of Foreign Partners: Building Trust -- 5.5 Cross-Border Acquisitions -- 5.6 Entry Mode Decision as a Process -- References -- Selected Bibliography -- 6: Organizing for International Growth -- 6.1 Locational Decisions as a Source of Competitive Advantage -- 6.2 Relationships Between Headquarters and Subsidiaries -- 6.3 Heterarchy in a Multinational Organization -- 6.4 Subsidiaries as Sources of Innovation -- References -- Selected Bibliography -- 7: Strategic Decisions in International Business -- 7.1 What do We Strategize About? |
| ctrlnum | (OCoLC)1197711488 (DE-599)BVBBV046901870 |
| format | Electronic eBook |
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| illustrated | Not Illustrated |
| index_date | 2024-07-03T15:24:41Z |
| indexdate | 2024-07-10T08:57:00Z |
| institution | BVB |
| isbn | 9783030210441 |
| language | English |
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| physical | 1 Online-Ressource (xxiv, 195 Seiten) |
| psigel | ZDB-30-PQE ZDB-30-PQE FHD01_PQE_Kauf |
| publishDate | 2020 |
| publishDateSearch | 2020 |
| publishDateSort | 2020 |
| publisher | Springer International Publishing AG |
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| spelling | Annushkina, Olga E. Verfasser aut The art of going global a practical guide to a firm's international growth Olga E. Annushkina, Alberto Regazzo Cham, Switzerland Springer International Publishing AG [2020] 1 Online-Ressource (xxiv, 195 Seiten) txt rdacontent c rdamedia cr rdacarrier Intro -- Foreword -- Preface -- Acknowledgements -- Contents -- List of Figures -- List of Tables -- List of Boxes -- 1: Is Your Business Reaching Its Full Scale on Global Markets? -- 1.1 Going International: the Profitability Issue -- 1.2 Why Firms Decide to go Abroad -- 1.2.1 Financial and Economic Motives of Internationalization -- 1.2.2 Internationalization for Competitive Advantage -- 1.2.3 A Chance to Learn -- 1.2.4 Diversifying Risk -- 1.2.5 Reactive Motives for Internationalization -- 1.3 International Strategy Control Panel 1.4 Defining the Firm's Full Scale in Global Markets -- References -- Selected Bibliography -- 2: Global "E-E-E" Mindset: Empathy, Ethics, and Engagement -- 2.1 Activating a Firm's Global Mindset: the E-E-E Framework -- 2.2 Empathy in Global Markets -- 2.3 Ethics in Global Markets -- 2.4 Engagement: Committing to Global Markets -- References -- Selected Bibliography -- 3: The Adaptation Issue -- 3.1 Cultural Differences -- 3.2 Distances Between Markets -- 3.3 What do We Adapt or Standardize? -- 3.4 Product and Service Configuration for Foreign Markets: Adapt, Transform or Standardize? 3.5 Adaptation Solutions -- References -- Selected Bibliography -- 4: Foreign Market Selection: Which and How Many? -- 4.1 Foreign Market Selection: a Complex, "Personal" and Important Decision -- 4.2 Initial Screening of Foreign Market Attractiveness -- 4.3 Goal-Driven Assessment of Foreign Markets -- 4.4 Which Region, Province, City, Street? -- 4.5 Distance and Foreign Market Attractiveness -- 4.6 Number of Markets to Serve -- 4.7 The Truth About Foreign Market Selection -- References -- Selected Bibliography -- 5: Entry Modes: How to Enter a Foreign Market 5.1 An Outsider Looking at Unfamiliar Markets -- 5.2 Entry Mode Options -- 5.3 How to Approach the Decision Regarding Entry Mode -- 5.3.1 Why Your Firms' Resources and Capabilities Matter in the Decision on an Entry Mode -- 5.3.2 Why Target Market Characteristics Matter in the Decision on an Entry Mode -- 5.3.3 Why a Firm's Strategy Matters When Decision on an Entry Mode -- 5.3.4 Why the Speed of a Firm's Internationalization Matters for the Decision on an Entry Mode -- 5.3.5 Why External Influence Matters in Decision on an Entry Mode 5.4 Entry Modes with the Participation of Foreign Partners: Building Trust -- 5.5 Cross-Border Acquisitions -- 5.6 Entry Mode Decision as a Process -- References -- Selected Bibliography -- 6: Organizing for International Growth -- 6.1 Locational Decisions as a Source of Competitive Advantage -- 6.2 Relationships Between Headquarters and Subsidiaries -- 6.3 Heterarchy in a Multinational Organization -- 6.4 Subsidiaries as Sources of Innovation -- References -- Selected Bibliography -- 7: Strategic Decisions in International Business -- 7.1 What do We Strategize About? Regazzo, Alberto Verfasser aut Erscheint auch als Druck-Ausgabe 978-3-030-21043-4 |
| spellingShingle | Annushkina, Olga E. Regazzo, Alberto The art of going global a practical guide to a firm's international growth Intro -- Foreword -- Preface -- Acknowledgements -- Contents -- List of Figures -- List of Tables -- List of Boxes -- 1: Is Your Business Reaching Its Full Scale on Global Markets? -- 1.1 Going International: the Profitability Issue -- 1.2 Why Firms Decide to go Abroad -- 1.2.1 Financial and Economic Motives of Internationalization -- 1.2.2 Internationalization for Competitive Advantage -- 1.2.3 A Chance to Learn -- 1.2.4 Diversifying Risk -- 1.2.5 Reactive Motives for Internationalization -- 1.3 International Strategy Control Panel 1.4 Defining the Firm's Full Scale in Global Markets -- References -- Selected Bibliography -- 2: Global "E-E-E" Mindset: Empathy, Ethics, and Engagement -- 2.1 Activating a Firm's Global Mindset: the E-E-E Framework -- 2.2 Empathy in Global Markets -- 2.3 Ethics in Global Markets -- 2.4 Engagement: Committing to Global Markets -- References -- Selected Bibliography -- 3: The Adaptation Issue -- 3.1 Cultural Differences -- 3.2 Distances Between Markets -- 3.3 What do We Adapt or Standardize? -- 3.4 Product and Service Configuration for Foreign Markets: Adapt, Transform or Standardize? 3.5 Adaptation Solutions -- References -- Selected Bibliography -- 4: Foreign Market Selection: Which and How Many? -- 4.1 Foreign Market Selection: a Complex, "Personal" and Important Decision -- 4.2 Initial Screening of Foreign Market Attractiveness -- 4.3 Goal-Driven Assessment of Foreign Markets -- 4.4 Which Region, Province, City, Street? -- 4.5 Distance and Foreign Market Attractiveness -- 4.6 Number of Markets to Serve -- 4.7 The Truth About Foreign Market Selection -- References -- Selected Bibliography -- 5: Entry Modes: How to Enter a Foreign Market 5.1 An Outsider Looking at Unfamiliar Markets -- 5.2 Entry Mode Options -- 5.3 How to Approach the Decision Regarding Entry Mode -- 5.3.1 Why Your Firms' Resources and Capabilities Matter in the Decision on an Entry Mode -- 5.3.2 Why Target Market Characteristics Matter in the Decision on an Entry Mode -- 5.3.3 Why a Firm's Strategy Matters When Decision on an Entry Mode -- 5.3.4 Why the Speed of a Firm's Internationalization Matters for the Decision on an Entry Mode -- 5.3.5 Why External Influence Matters in Decision on an Entry Mode 5.4 Entry Modes with the Participation of Foreign Partners: Building Trust -- 5.5 Cross-Border Acquisitions -- 5.6 Entry Mode Decision as a Process -- References -- Selected Bibliography -- 6: Organizing for International Growth -- 6.1 Locational Decisions as a Source of Competitive Advantage -- 6.2 Relationships Between Headquarters and Subsidiaries -- 6.3 Heterarchy in a Multinational Organization -- 6.4 Subsidiaries as Sources of Innovation -- References -- Selected Bibliography -- 7: Strategic Decisions in International Business -- 7.1 What do We Strategize About? |
| title | The art of going global a practical guide to a firm's international growth |
| title_auth | The art of going global a practical guide to a firm's international growth |
| title_exact_search | The art of going global a practical guide to a firm's international growth |
| title_exact_search_txtP | The art of going global a practical guide to a firm's international growth |
| title_full | The art of going global a practical guide to a firm's international growth Olga E. Annushkina, Alberto Regazzo |
| title_fullStr | The art of going global a practical guide to a firm's international growth Olga E. Annushkina, Alberto Regazzo |
| title_full_unstemmed | The art of going global a practical guide to a firm's international growth Olga E. Annushkina, Alberto Regazzo |
| title_short | The art of going global |
| title_sort | the art of going global a practical guide to a firm s international growth |
| title_sub | a practical guide to a firm's international growth |
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