APA (7th ed.) Citation

Jefkins, F. W. (1987). International Dictionary of Marketing and Communication (1st ed. 1987.). Springer US. https://doi.org/10.1007/978-1-4684-1523-0

Chicago Style (17th ed.) Citation

Jefkins, Frank William. International Dictionary of Marketing and Communication. 1st ed. 1987. New York, NY: Springer US, 1987. https://doi.org/10.1007/978-1-4684-1523-0.

MLA (9th ed.) Citation

Jefkins, Frank William. International Dictionary of Marketing and Communication. 1st ed. 1987. Springer US, 1987. https://doi.org/10.1007/978-1-4684-1523-0.