Process-based Strategic Planning:
A company's strategies define its future direction specifying not only target market positions for many years to come, but also the key competitive advantages both at the level of the market offers and for resources. Developing future strategies is an important and complex task which is the cor...
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| Main Authors: | , |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Berlin, Heidelberg
Springer Berlin Heidelberg
2002
|
| Edition: | 2nd ed. 2002 |
| Subjects: | |
| Online Access: | BTU01 Volltext |
| Summary: | A company's strategies define its future direction specifying not only target market positions for many years to come, but also the key competitive advantages both at the level of the market offers and for resources. Developing future strategies is an important and complex task which is the core issue in this book. After a short introduction to strategic planning a heuristic process for determining future strategies is presented. This process is divided into seven steps and for each of these steps detailed recommendations for problem-solving are provided and illustrated through many concrete examples. The new edition is improved and contains new material |
| Physical Description: | 1 Online-Ressource (XXII, 314 p. 12 illus) |
| ISBN: | 9783662094518 |
| DOI: | 10.1007/978-3-662-09451-8 |
Staff View
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| discipline | Wirtschaftswissenschaften |
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| edition | 2nd ed. 2002 |
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| illustrated | Not Illustrated |
| index_date | 2024-07-03T15:15:38Z |
| indexdate | 2024-07-10T08:56:11Z |
| institution | BVB |
| isbn | 9783662094518 |
| language | English |
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| physical | 1 Online-Ressource (XXII, 314 p. 12 illus) |
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| publishDate | 2002 |
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| publisher | Springer Berlin Heidelberg |
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| spelling | Grünig, Rudolf Verfasser aut Process-based Strategic Planning by Rudolf Grünig, Richard Gaggl 2nd ed. 2002 Berlin, Heidelberg Springer Berlin Heidelberg 2002 1 Online-Ressource (XXII, 314 p. 12 illus) txt rdacontent c rdamedia cr rdacarrier A company's strategies define its future direction specifying not only target market positions for many years to come, but also the key competitive advantages both at the level of the market offers and for resources. Developing future strategies is an important and complex task which is the core issue in this book. After a short introduction to strategic planning a heuristic process for determining future strategies is presented. This process is divided into seven steps and for each of these steps detailed recommendations for problem-solving are provided and illustrated through many concrete examples. The new edition is improved and contains new material Management Organization Planning Strategische Planung (DE-588)4309237-8 gnd rswk-swf Unternehmensplanung (DE-588)4078609-2 gnd rswk-swf Unternehmensplanung (DE-588)4078609-2 s Strategische Planung (DE-588)4309237-8 s DE-604 Gaggl, Richard aut Erscheint auch als Druck-Ausgabe 9783662094532 Erscheint auch als Druck-Ausgabe 9783662094525 Erscheint auch als Druck-Ausgabe 9783540435020 https://doi.org/10.1007/978-3-662-09451-8 Verlag URL des Erstveröffentlichers Volltext |
| spellingShingle | Grünig, Rudolf Gaggl, Richard Process-based Strategic Planning Management Organization Planning Strategische Planung (DE-588)4309237-8 gnd Unternehmensplanung (DE-588)4078609-2 gnd |
| subject_GND | (DE-588)4309237-8 (DE-588)4078609-2 |
| title | Process-based Strategic Planning |
| title_auth | Process-based Strategic Planning |
| title_exact_search | Process-based Strategic Planning |
| title_exact_search_txtP | Process-based Strategic Planning |
| title_full | Process-based Strategic Planning by Rudolf Grünig, Richard Gaggl |
| title_fullStr | Process-based Strategic Planning by Rudolf Grünig, Richard Gaggl |
| title_full_unstemmed | Process-based Strategic Planning by Rudolf Grünig, Richard Gaggl |
| title_short | Process-based Strategic Planning |
| title_sort | process based strategic planning |
| topic | Management Organization Planning Strategische Planung (DE-588)4309237-8 gnd Unternehmensplanung (DE-588)4078609-2 gnd |
| topic_facet | Management Organization Planning Strategische Planung Unternehmensplanung |
| url | https://doi.org/10.1007/978-3-662-09451-8 |
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