Dynamic Competitive Analysis in Marketing: Proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1–2, 1995
This volume contains a selection of papers that were presented at the International Workshop on Dynamic Competitive Analysis, held in Montr6al, Canada, September 1-2, 1995. The workshop was organized by the editors of the proceedings volume. The proceedings contain both "full papers" and s...
Gespeichert in:
| Weitere Verfasser: | , |
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| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Berlin, Heidelberg
Springer Berlin Heidelberg
1996
|
| Ausgabe: | 1st ed. 1996 |
| Schriftenreihe: | Lecture Notes in Economics and Mathematical Systems
444 |
| Schlagworte: | |
| Online-Zugang: | BTU01 URL des Erstveröffentlichers |
| Zusammenfassung: | This volume contains a selection of papers that were presented at the International Workshop on Dynamic Competitive Analysis, held in Montr6al, Canada, September 1-2, 1995. The workshop was organized by the editors of the proceedings volume. The proceedings contain both "full papers" and shorter pieces, to be considered as "work in progress". The choice of a rather broad theme for the workshop was deliberate and done in order to attract researchers from different areas of the marketing science community that usually do not get together. Obviously, a volume like this cannot be exhaustive in the coverage of the dynamics of marketing competition but we are confident that it will convey to the reader an impression of what are the current themes in this field of research. The book should be useful to researchers in marketing science, applied game theorists, graduate students, as well as practitioners in marketing with an interest in methods and examples of dynamic competitive analysis |
| Beschreibung: | 1 Online-Ressource (X, 285 p) |
| ISBN: | 9783642457531 |
| DOI: | 10.1007/978-3-642-45753-1 |
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| edition | 1st ed. 1996 |
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| spelling | Dynamic Competitive Analysis in Marketing Proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1–2, 1995 edited by Steffen Jorgensen, Georges Zaccour 1st ed. 1996 Berlin, Heidelberg Springer Berlin Heidelberg 1996 1 Online-Ressource (X, 285 p) txt rdacontent c rdamedia cr rdacarrier Lecture Notes in Economics and Mathematical Systems 444 This volume contains a selection of papers that were presented at the International Workshop on Dynamic Competitive Analysis, held in Montr6al, Canada, September 1-2, 1995. The workshop was organized by the editors of the proceedings volume. The proceedings contain both "full papers" and shorter pieces, to be considered as "work in progress". The choice of a rather broad theme for the workshop was deliberate and done in order to attract researchers from different areas of the marketing science community that usually do not get together. Obviously, a volume like this cannot be exhaustive in the coverage of the dynamics of marketing competition but we are confident that it will convey to the reader an impression of what are the current themes in this field of research. The book should be useful to researchers in marketing science, applied game theorists, graduate students, as well as practitioners in marketing with an interest in methods and examples of dynamic competitive analysis Business and Management, general Marketing Game Theory, Economics, Social and Behav. Sciences Business Management science Game theory Ökonometrisches Modell (DE-588)4043212-9 gnd rswk-swf Konkurrenzanalyse (DE-588)4165039-6 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf (DE-588)1071861417 Konferenzschrift 1995 Montréal gnd-content Marketing (DE-588)4037589-4 s Konkurrenzanalyse (DE-588)4165039-6 s Ökonometrisches Modell (DE-588)4043212-9 s DE-604 Jorgensen, Steffen edt Zaccour, Georges edt Erscheint auch als Druck-Ausgabe 9783540616139 Erscheint auch als Druck-Ausgabe 9783642457548 https://doi.org/10.1007/978-3-642-45753-1 Verlag URL des Erstveröffentlichers Volltext |
| spellingShingle | Dynamic Competitive Analysis in Marketing Proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1–2, 1995 Business and Management, general Marketing Game Theory, Economics, Social and Behav. Sciences Business Management science Game theory Ökonometrisches Modell (DE-588)4043212-9 gnd Konkurrenzanalyse (DE-588)4165039-6 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4043212-9 (DE-588)4165039-6 (DE-588)4037589-4 (DE-588)1071861417 |
| title | Dynamic Competitive Analysis in Marketing Proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1–2, 1995 |
| title_auth | Dynamic Competitive Analysis in Marketing Proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1–2, 1995 |
| title_exact_search | Dynamic Competitive Analysis in Marketing Proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1–2, 1995 |
| title_exact_search_txtP | Dynamic Competitive Analysis in Marketing Proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1–2, 1995 |
| title_full | Dynamic Competitive Analysis in Marketing Proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1–2, 1995 edited by Steffen Jorgensen, Georges Zaccour |
| title_fullStr | Dynamic Competitive Analysis in Marketing Proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1–2, 1995 edited by Steffen Jorgensen, Georges Zaccour |
| title_full_unstemmed | Dynamic Competitive Analysis in Marketing Proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1–2, 1995 edited by Steffen Jorgensen, Georges Zaccour |
| title_short | Dynamic Competitive Analysis in Marketing |
| title_sort | dynamic competitive analysis in marketing proceedings of the international workshop on dynamic competitive analysis in marketing montreal canada september 1 2 1995 |
| title_sub | Proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1–2, 1995 |
| topic | Business and Management, general Marketing Game Theory, Economics, Social and Behav. Sciences Business Management science Game theory Ökonometrisches Modell (DE-588)4043212-9 gnd Konkurrenzanalyse (DE-588)4165039-6 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Business and Management, general Marketing Game Theory, Economics, Social and Behav. Sciences Business Management science Game theory Ökonometrisches Modell Konkurrenzanalyse Konferenzschrift 1995 Montréal |
| url | https://doi.org/10.1007/978-3-642-45753-1 |
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