Tinker Belles and Evil Queens: The Walt Disney Company from the Inside Out
From its Magic Kingdom theme parks to its udderless cows, the Walt Disney Company has successfully maintained itself as the brand name of conservative American family values. But the Walt Disney Company has also had a long and complex relationship to the gay and lesbian community that is only now be...
Gespeichert in:
| 1. Verfasser: | |
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| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
New York, NY
New York University Press
[2011]
|
| Schlagworte: | |
| Online-Zugang: | DE-1043 DE-1046 DE-858 DE-859 DE-860 DE-473 DE-739 Volltext |
| Zusammenfassung: | From its Magic Kingdom theme parks to its udderless cows, the Walt Disney Company has successfully maintained itself as the brand name of conservative American family values. But the Walt Disney Company has also had a long and complex relationship to the gay and lesbian community that is only now becoming visible. In Tinker Belles and Evil Queens, Sean Griffin traces the evolution of this interaction between the company and gay communities, from the 1930s use of Mickey Mouse as a code phrase for gay to the 1990s "Gay Nights" at the Magic Kingdom. Armed with first-person accounts from Disney audiences, Griffin demonstrates how Disney animation, live-action films, television series, theme parks, and merchandise provide varied motifs and characteristics that readily lend themselves to use by gay culture. But Griffin delves further to explore the role of gays and lesbians within the company, through an examination of the background of early studio personnel, an account of sexual activism within the firm, and the story of the company's own concrete efforts to give recognition to gay voices and desires. The first book to address the history of the gay community and Disney, Tinker Belles and Evil Queens broadly examines the ambiguous legacy of how modern consumerism and advertising have affected the ways lesbians and gay men have expressed their sexuality. Disney itself is shown as sensitive to gay and lesbian audiences, while exploiting those same audiences as a niche market with strong buying power. Finally, Griffin demonstrates how queer audiences have co-opted Disney products for themselves-and in turn how Disney's corporate strategies have influenced our very definitions of sexuality |
| Beschreibung: | Description based on online resource; title from PDF title page (publisher's Web site, viewed 23. Jul 2020) |
| Beschreibung: | 1 online resource |
| ISBN: | 9780814738719 |
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| 520 | |a From its Magic Kingdom theme parks to its udderless cows, the Walt Disney Company has successfully maintained itself as the brand name of conservative American family values. But the Walt Disney Company has also had a long and complex relationship to the gay and lesbian community that is only now becoming visible. In Tinker Belles and Evil Queens, Sean Griffin traces the evolution of this interaction between the company and gay communities, from the 1930s use of Mickey Mouse as a code phrase for gay to the 1990s "Gay Nights" at the Magic Kingdom. Armed with first-person accounts from Disney audiences, Griffin demonstrates how Disney animation, live-action films, television series, theme parks, and merchandise provide varied motifs and characteristics that readily lend themselves to use by gay culture. But Griffin delves further to explore the role of gays and lesbians within the company, through an examination of the background of early studio personnel, an account of sexual activism within the firm, and the story of the company's own concrete efforts to give recognition to gay voices and desires. The first book to address the history of the gay community and Disney, Tinker Belles and Evil Queens broadly examines the ambiguous legacy of how modern consumerism and advertising have affected the ways lesbians and gay men have expressed their sexuality. Disney itself is shown as sensitive to gay and lesbian audiences, while exploiting those same audiences as a niche market with strong buying power. Finally, Griffin demonstrates how queer audiences have co-opted Disney products for themselves-and in turn how Disney's corporate strategies have influenced our very definitions of sexuality | ||
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| indexdate | 2025-02-19T17:28:56Z |
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| spelling | Griffin, Sean P. Verfasser aut Tinker Belles and Evil Queens The Walt Disney Company from the Inside Out Sean P. Griffin New York, NY New York University Press [2011] © 2011 1 online resource txt rdacontent c rdamedia cr rdacarrier Description based on online resource; title from PDF title page (publisher's Web site, viewed 23. Jul 2020) From its Magic Kingdom theme parks to its udderless cows, the Walt Disney Company has successfully maintained itself as the brand name of conservative American family values. But the Walt Disney Company has also had a long and complex relationship to the gay and lesbian community that is only now becoming visible. In Tinker Belles and Evil Queens, Sean Griffin traces the evolution of this interaction between the company and gay communities, from the 1930s use of Mickey Mouse as a code phrase for gay to the 1990s "Gay Nights" at the Magic Kingdom. Armed with first-person accounts from Disney audiences, Griffin demonstrates how Disney animation, live-action films, television series, theme parks, and merchandise provide varied motifs and characteristics that readily lend themselves to use by gay culture. But Griffin delves further to explore the role of gays and lesbians within the company, through an examination of the background of early studio personnel, an account of sexual activism within the firm, and the story of the company's own concrete efforts to give recognition to gay voices and desires. The first book to address the history of the gay community and Disney, Tinker Belles and Evil Queens broadly examines the ambiguous legacy of how modern consumerism and advertising have affected the ways lesbians and gay men have expressed their sexuality. Disney itself is shown as sensitive to gay and lesbian audiences, while exploiting those same audiences as a niche market with strong buying power. Finally, Griffin demonstrates how queer audiences have co-opted Disney products for themselves-and in turn how Disney's corporate strategies have influenced our very definitions of sexuality In English Disney, Walt 1901-1966 (DE-588)118526006 gnd rswk-swf The Walt Disney Company (DE-588)2096846-2 gnd rswk-swf SOCIAL SCIENCE / LGBT Studies / Gay Studies bisacsh Homosexuality and motion pictures Homosexualität (DE-588)4025798-8 gnd rswk-swf Disney, Walt 1901-1966 (DE-588)118526006 p Homosexualität (DE-588)4025798-8 s DE-604 The Walt Disney Company (DE-588)2096846-2 b Erscheint auch als Druck-Ausgabe 0814731236 https://www.degruyter.com/isbn/9780814738719 Verlag URL des Erstveröffentlichers Volltext |
| spellingShingle | Griffin, Sean P. Tinker Belles and Evil Queens The Walt Disney Company from the Inside Out Disney, Walt 1901-1966 (DE-588)118526006 gnd The Walt Disney Company (DE-588)2096846-2 gnd SOCIAL SCIENCE / LGBT Studies / Gay Studies bisacsh Homosexuality and motion pictures Homosexualität (DE-588)4025798-8 gnd |
| subject_GND | (DE-588)118526006 (DE-588)2096846-2 (DE-588)4025798-8 |
| title | Tinker Belles and Evil Queens The Walt Disney Company from the Inside Out |
| title_auth | Tinker Belles and Evil Queens The Walt Disney Company from the Inside Out |
| title_exact_search | Tinker Belles and Evil Queens The Walt Disney Company from the Inside Out |
| title_exact_search_txtP | Tinker Belles and Evil Queens The Walt Disney Company from the Inside Out |
| title_full | Tinker Belles and Evil Queens The Walt Disney Company from the Inside Out Sean P. Griffin |
| title_fullStr | Tinker Belles and Evil Queens The Walt Disney Company from the Inside Out Sean P. Griffin |
| title_full_unstemmed | Tinker Belles and Evil Queens The Walt Disney Company from the Inside Out Sean P. Griffin |
| title_short | Tinker Belles and Evil Queens |
| title_sort | tinker belles and evil queens the walt disney company from the inside out |
| title_sub | The Walt Disney Company from the Inside Out |
| topic | Disney, Walt 1901-1966 (DE-588)118526006 gnd The Walt Disney Company (DE-588)2096846-2 gnd SOCIAL SCIENCE / LGBT Studies / Gay Studies bisacsh Homosexuality and motion pictures Homosexualität (DE-588)4025798-8 gnd |
| topic_facet | Disney, Walt 1901-1966 The Walt Disney Company SOCIAL SCIENCE / LGBT Studies / Gay Studies Homosexuality and motion pictures Homosexualität |
| url | https://www.degruyter.com/isbn/9780814738719 |
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