Marketing: an introduction
Gespeichert in:
| Hauptverfasser: | , , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Harlow, England ; London ; New York
Pearson
2019
|
| Ausgabe: | Fourth edition, European adaption edition |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | xxix, 643 Seiten Illustrationen |
| ISBN: | 9781292200309 |
Internformat
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| 250 | |a Fourth edition, European adaption edition | ||
| 264 | 1 | |a Harlow, England ; London ; New York |b Pearson |c 2019 | |
| 300 | |a xxix, 643 Seiten |b Illustrationen | ||
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Datensatz im Suchindex
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| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)1190676058 (DE-599)GBV1024586243 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| edition | Fourth edition, European adaption edition |
| format | Book |
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| id | DE-604.BV046808805 |
| illustrated | Illustrated |
| index_date | 2024-07-03T14:58:22Z |
| indexdate | 2024-07-10T08:54:26Z |
| institution | BVB |
| isbn | 9781292200309 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-032217411 |
| oclc_num | 1190676058 |
| open_access_boolean | |
| owner | DE-573 |
| owner_facet | DE-573 |
| physical | xxix, 643 Seiten Illustrationen |
| publishDate | 2019 |
| publishDateSearch | 2019 |
| publishDateSort | 2019 |
| publisher | Pearson |
| record_format | marc |
| spelling | Marketing an introduction Gary Armstrong, Philip Kotler, Michael Harker, Brennan Ross Fourth edition, European adaption edition Harlow, England ; London ; New York Pearson 2019 xxix, 643 Seiten Illustrationen txt rdacontent n rdamedia nc rdacarrier Marketing (DE-588)4037589-4 gnd rswk-swf Marketing / (DE-627)091376297 / (DE-STW)12766-3 Marketing Marketing (DE-588)4037589-4 s DE-604 Armstrong, Gary 1943- (DE-588)170906825 aut Kotler, Philip 1931- (DE-588)121409600 aut Harker, Michael (DE-588)138183929 aut Brennan, Ross 1957- (DE-588)170765857 aut Erscheint auch als Online-Ausgabe, PDF 978-1-292-20030-9 Erscheint auch als Online-Ausgabe, EPUB 978-1-292-20065-1 B:DE-206 V:DE-601 pdf/application https://www.gbv.de/dms/zbw/1024586243.pdf 2019-10-01 Verlag Inhaltsverzeichnis Inhaltsverzeichnis |
| spellingShingle | Armstrong, Gary 1943- Kotler, Philip 1931- Harker, Michael Brennan, Ross 1957- Marketing an introduction Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 |
| title | Marketing an introduction |
| title_auth | Marketing an introduction |
| title_exact_search | Marketing an introduction |
| title_exact_search_txtP | Marketing an introduction |
| title_full | Marketing an introduction Gary Armstrong, Philip Kotler, Michael Harker, Brennan Ross |
| title_fullStr | Marketing an introduction Gary Armstrong, Philip Kotler, Michael Harker, Brennan Ross |
| title_full_unstemmed | Marketing an introduction Gary Armstrong, Philip Kotler, Michael Harker, Brennan Ross |
| title_short | Marketing |
| title_sort | marketing an introduction |
| title_sub | an introduction |
| topic | Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing |
| url | https://www.gbv.de/dms/zbw/1024586243.pdf |
| work_keys_str_mv | AT armstronggary marketinganintroduction AT kotlerphilip marketinganintroduction AT harkermichael marketinganintroduction AT brennanross marketinganintroduction |