Producing new and digital media: your guide to savvy use of the web
"Producing New and Digital Media is your essential guide to understanding new media, taking a deep dive into such topics as the cultural and social impacts of the web, the importance of digital literacy, and creating in an online environment. This cutting-edge text provides an introductory, han...
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York ; London
Routledge
2020
|
| Ausgabe: | Second edition |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis Klappentext |
| Zusammenfassung: | "Producing New and Digital Media is your essential guide to understanding new media, taking a deep dive into such topics as the cultural and social impacts of the web, the importance of digital literacy, and creating in an online environment. This cutting-edge text provides an introductory, hands-on approach to creating user-generated content, coding, cultivating an online brand, and storytelling in new and digital media. In showing you how to navigate the world of digital media and complete digital tasks, this book not only teaches you how to use the web, but also helps you understand why you use it. Key features for the 2nd edition include: Coverage of up-to-date forms of communication on the web: memes, viral videos, social media, and more pervasive types of online languages. New chapters on YouTube influencers and on-demand subscription television. Each chapter has media literacy sidebars, sample assignments, and activities. Updates to the companion website additional materials for students and instructors Thoughtful, entertaining and enlightening, this is the fundamental textbook for students of new and digital media, digital culture and media literacy, as well as a useful resource for anyone wanting to understand and develop their presence in our digital world"-- |
| Beschreibung: | 278 Seiten Illustrationen |
| ISBN: | 9780367192341 9780367192334 |
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Datensatz im Suchindex
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| adam_text | Contents ACKNOWLEDGMENTS.................................................................................................. ix CHAPTER 1 What Is New and Digital Media?........................... 1 CHAPTER 2 Online Communities................................................11 CHAPTER 3 Web Literacy...............................................................71 CHAPTER 4 Memes and Virality............................................... 105 CHAPTER 5 From Viral Videos to YouTubers: Web Video’s Historical Impact....................................... 139 CHAPTER 6 Over-the-Top Television and Storytelling in a Streaming World..............................................183 CHAPTER 7 Personal Branding................................................. 213 CHAPTER 8 Conclusion................................................................257 GLOSSARY.......................................................................................................................261 INDEX...............................................................................................................................271
Producing New and Digital Media is your essential guide to understanding new media, taking a deep dive into such topics as the cultural and social impacts of the web, the importance of digital literacy, and creating in an online environment. This cutting edge text provides an introductory, hands-on approach to creating user-generated content, coding, cultivating an online brand, and storytelling in new and digital media. In showing you how to navigate the world of digital media and complete digital tasks, this book not only teaches you how to use the web, but also helps you understand why you use it. Key features for the second edition indude: • Coverage of up-to-date forms of communication on the web: memes, viral videos, social media, and more pervasive types of online languages. • New chapters on YouTube influencers and on-demand subscription television. • Each chapter has media literacy sidebars, sample assignments, and activities. • Updates to the companion website additional materials for students and instructors Thoughtful, entertaining, and enlightening, this is the fundamental textbook for students of new and digital media, digital culture and media literacy, as well as a useful resource for anyone wanting to understand and develop their presence in our digital world. James Cohen is an assistant professor and co-founder of the New Media program at Molloy College. His research covers memes, digital media literacy, YouTubers, and media archaeology. He is a faculty fellow of the Salzburg Academy on Media and Global Change. He holds a Ph.D. in Media and Cultural
Studies from Stony Brook University. Thomas Kenny is a full-time instructor for the Communications Department at Molloy College. He teaches courses in television and film production and studies. His research interests include media literacy, serial television, and social media. He is a Ph.D. candidate in Information Studies at Long Island University.
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| adam_txt |
Contents ACKNOWLEDGMENTS. ix CHAPTER 1 What Is New and Digital Media?. 1 CHAPTER 2 Online Communities.11 CHAPTER 3 Web Literacy.71 CHAPTER 4 Memes and Virality. 105 CHAPTER 5 From Viral Videos to YouTubers: Web Video’s Historical Impact. 139 CHAPTER 6 Over-the-Top Television and Storytelling in a Streaming World.183 CHAPTER 7 Personal Branding. 213 CHAPTER 8 Conclusion.257 GLOSSARY.261 INDEX.271
Producing New and Digital Media is your essential guide to understanding new media, taking a deep dive into such topics as the cultural and social impacts of the web, the importance of digital literacy, and creating in an online environment. This cutting edge text provides an introductory, hands-on approach to creating user-generated content, coding, cultivating an online brand, and storytelling in new and digital media. In showing you how to navigate the world of digital media and complete digital tasks, this book not only teaches you how to use the web, but also helps you understand why you use it. Key features for the second edition indude: • Coverage of up-to-date forms of communication on the web: memes, viral videos, social media, and more pervasive types of online languages. • New chapters on YouTube influencers and on-demand subscription television. • Each chapter has media literacy sidebars, sample assignments, and activities. • Updates to the companion website additional materials for students and instructors Thoughtful, entertaining, and enlightening, this is the fundamental textbook for students of new and digital media, digital culture and media literacy, as well as a useful resource for anyone wanting to understand and develop their presence in our digital world. James Cohen is an assistant professor and co-founder of the New Media program at Molloy College. His research covers memes, digital media literacy, YouTubers, and media archaeology. He is a faculty fellow of the Salzburg Academy on Media and Global Change. He holds a Ph.D. in Media and Cultural
Studies from Stony Brook University. Thomas Kenny is a full-time instructor for the Communications Department at Molloy College. He teaches courses in television and film production and studies. His research interests include media literacy, serial television, and social media. He is a Ph.D. candidate in Information Studies at Long Island University. |
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| spelling | Cohen, James 1981- Verfasser (DE-588)1097789810 aut Producing new and digital media your guide to savvy use of the web James Cohen and Thomas Kenny Second edition New York ; London Routledge 2020 278 Seiten Illustrationen txt rdacontent n rdamedia nc rdacarrier "Producing New and Digital Media is your essential guide to understanding new media, taking a deep dive into such topics as the cultural and social impacts of the web, the importance of digital literacy, and creating in an online environment. This cutting-edge text provides an introductory, hands-on approach to creating user-generated content, coding, cultivating an online brand, and storytelling in new and digital media. In showing you how to navigate the world of digital media and complete digital tasks, this book not only teaches you how to use the web, but also helps you understand why you use it. Key features for the 2nd edition include: Coverage of up-to-date forms of communication on the web: memes, viral videos, social media, and more pervasive types of online languages. New chapters on YouTube influencers and on-demand subscription television. Each chapter has media literacy sidebars, sample assignments, and activities. Updates to the companion website additional materials for students and instructors Thoughtful, entertaining and enlightening, this is the fundamental textbook for students of new and digital media, digital culture and media literacy, as well as a useful resource for anyone wanting to understand and develop their presence in our digital world"-- Online-Medien (DE-588)4535907-6 gnd rswk-swf Neue Medien (DE-588)4196910-8 gnd rswk-swf Medienherstellung (DE-588)4828159-1 gnd rswk-swf Internet / Popular works Digital media / Popular works Social media / Popular works Internet users / Popular works Digital media Internet Internet users Social media Popular works Neue Medien (DE-588)4196910-8 s Online-Medien (DE-588)4535907-6 s DE-604 Medienherstellung (DE-588)4828159-1 s Kenny, Thomas Verfasser aut Erscheint auch als Online-Ausgabe 978-0-429-20122-6 Digitalisierung UB Regensburg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=032204168&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis Digitalisierung UB Regensburg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=032204168&sequence=000003&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA Klappentext |
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