Social Media Entertainment: The New Intersection of Hollywood and Silicon Valley
How the transformation of social media platforms and user-experience have redefined the entertainment industry In a little over a decade, competing social media platforms, including YouTube, Facebook, Twitter, Instagram, and Snapchat, have given rise to a new creative industry: social media entertai...
Gespeichert in:
Hauptverfasser: | , |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
New York, NY
New York University Press
[2019]
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Schriftenreihe: | Postmillennial Pop
7 |
Schlagworte: | |
Online-Zugang: | Volltext |
Zusammenfassung: | How the transformation of social media platforms and user-experience have redefined the entertainment industry In a little over a decade, competing social media platforms, including YouTube, Facebook, Twitter, Instagram, and Snapchat, have given rise to a new creative industry: social media entertainment. Operating at the intersection of the entertainment and interactivity, communication and content industries, social media entertainment creators have harnessed these platforms to generate new kinds of content separate from the century-long model of intellectual property control in the traditional entertainment industry. Social media entertainment has expanded rapidly and the traditional entertainment industry has been forced to cede significant power and influence to content creators, their fans, and subscribers. Digital platforms have created a natural market for embedded advertising, changing the worlds of marketing and communication in their wake. Combined, these factors have produced new, radically shifting demands on the entertainment industry, posing new challenges for screen regimes, media scholars, industry professionals, content creators, and audiences alike.Stuart Cunningham and David Craig chronicle the rise of social media entertainment and its impact on media consumption and production. A massive, industry-defining study with insight from over 100 industry insiders, Social Media Entertainment explores the latest transformations in the entertainment industry in this time of digital disruption |
Beschreibung: | Description based on online resource; title from PDF title page (publisher's Web site, viewed 08. Jun 2020) |
Beschreibung: | 1 online resource 33 black and white illustrations |
ISBN: | 9781479838554 |
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author | Cunningham, Stuart 1953- Craig, David |
author_GND | (DE-588)1038708109 (DE-588)1204944741 |
author_facet | Cunningham, Stuart 1953- Craig, David |
author_role | aut aut |
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dewey-raw | 384.3/80973 |
dewey-search | 384.3/80973 |
dewey-sort | 3384.3 580973 |
dewey-tens | 380 - Commerce, communications, transportation |
discipline | Allgemeines Wirtschaftswissenschaften |
discipline_str_mv | Allgemeines Wirtschaftswissenschaften |
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spelling | Cunningham, Stuart 1953- Verfasser (DE-588)1038708109 aut Social Media Entertainment The New Intersection of Hollywood and Silicon Valley Stuart Cunningham, David Craig New York, NY New York University Press [2019] © 2019 1 online resource 33 black and white illustrations txt rdacontent c rdamedia cr rdacarrier Postmillennial Pop 7 Description based on online resource; title from PDF title page (publisher's Web site, viewed 08. Jun 2020) How the transformation of social media platforms and user-experience have redefined the entertainment industry In a little over a decade, competing social media platforms, including YouTube, Facebook, Twitter, Instagram, and Snapchat, have given rise to a new creative industry: social media entertainment. Operating at the intersection of the entertainment and interactivity, communication and content industries, social media entertainment creators have harnessed these platforms to generate new kinds of content separate from the century-long model of intellectual property control in the traditional entertainment industry. Social media entertainment has expanded rapidly and the traditional entertainment industry has been forced to cede significant power and influence to content creators, their fans, and subscribers. Digital platforms have created a natural market for embedded advertising, changing the worlds of marketing and communication in their wake. Combined, these factors have produced new, radically shifting demands on the entertainment industry, posing new challenges for screen regimes, media scholars, industry professionals, content creators, and audiences alike.Stuart Cunningham and David Craig chronicle the rise of social media entertainment and its impact on media consumption and production. A massive, industry-defining study with insight from over 100 industry insiders, Social Media Entertainment explores the latest transformations in the entertainment industry in this time of digital disruption In English Asian American creators;authenticity;brand culture;content creators;copyright industry high-control regimes;cultural globalization IP control LGBTQ creators Madison Avenue Michelle Phan NoCal PewDiePie Snapchat SoCal Vlogbrothers YouTube cultural imperialism cultural politics gameplay live-streamers live-streaming platforms media globalization media management minority representation new screen ecology platform algorithms platform regulatory action precarious labor professionalizing amateurs screen industries traditional screen ecology vlogging BUSINESS & ECONOMICS / Industries / Media & Communications bisacsh Internet entertainment industry United States Internet entertainment United States Social media United States Internet (DE-588)4308416-3 gnd rswk-swf Freizeitindustrie (DE-588)4247924-1 gnd rswk-swf Unterhaltungsindustrie (DE-588)4186999-0 gnd rswk-swf Social Media (DE-588)4639271-3 gnd rswk-swf Medienwirtschaft (DE-588)4129410-5 gnd rswk-swf Freizeitindustrie (DE-588)4247924-1 s Unterhaltungsindustrie (DE-588)4186999-0 s Medienwirtschaft (DE-588)4129410-5 s Internet (DE-588)4308416-3 s Social Media (DE-588)4639271-3 s 1\p DE-604 Craig, David (DE-588)1204944741 aut Erscheint auch als Druck-Ausgabe, Hardcover 978-1-4798-9028-6 Erscheint auch als Druck-Ausgabe, Paperback 978-1-4798-4689-4 https://www.degruyter.com/isbn/9781479838554 Verlag URL des Erstveröffentlichers Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Cunningham, Stuart 1953- Craig, David Social Media Entertainment The New Intersection of Hollywood and Silicon Valley Asian American creators;authenticity;brand culture;content creators;copyright industry high-control regimes;cultural globalization IP control LGBTQ creators Madison Avenue Michelle Phan NoCal PewDiePie Snapchat SoCal Vlogbrothers YouTube cultural imperialism cultural politics gameplay live-streamers live-streaming platforms media globalization media management minority representation new screen ecology platform algorithms platform regulatory action precarious labor professionalizing amateurs screen industries traditional screen ecology vlogging BUSINESS & ECONOMICS / Industries / Media & Communications bisacsh Internet entertainment industry United States Internet entertainment United States Social media United States Internet (DE-588)4308416-3 gnd Freizeitindustrie (DE-588)4247924-1 gnd Unterhaltungsindustrie (DE-588)4186999-0 gnd Social Media (DE-588)4639271-3 gnd Medienwirtschaft (DE-588)4129410-5 gnd |
subject_GND | (DE-588)4308416-3 (DE-588)4247924-1 (DE-588)4186999-0 (DE-588)4639271-3 (DE-588)4129410-5 |
title | Social Media Entertainment The New Intersection of Hollywood and Silicon Valley |
title_auth | Social Media Entertainment The New Intersection of Hollywood and Silicon Valley |
title_exact_search | Social Media Entertainment The New Intersection of Hollywood and Silicon Valley |
title_exact_search_txtP | Social Media Entertainment The New Intersection of Hollywood and Silicon Valley |
title_full | Social Media Entertainment The New Intersection of Hollywood and Silicon Valley Stuart Cunningham, David Craig |
title_fullStr | Social Media Entertainment The New Intersection of Hollywood and Silicon Valley Stuart Cunningham, David Craig |
title_full_unstemmed | Social Media Entertainment The New Intersection of Hollywood and Silicon Valley Stuart Cunningham, David Craig |
title_short | Social Media Entertainment |
title_sort | social media entertainment the new intersection of hollywood and silicon valley |
title_sub | The New Intersection of Hollywood and Silicon Valley |
topic | Asian American creators;authenticity;brand culture;content creators;copyright industry high-control regimes;cultural globalization IP control LGBTQ creators Madison Avenue Michelle Phan NoCal PewDiePie Snapchat SoCal Vlogbrothers YouTube cultural imperialism cultural politics gameplay live-streamers live-streaming platforms media globalization media management minority representation new screen ecology platform algorithms platform regulatory action precarious labor professionalizing amateurs screen industries traditional screen ecology vlogging BUSINESS & ECONOMICS / Industries / Media & Communications bisacsh Internet entertainment industry United States Internet entertainment United States Social media United States Internet (DE-588)4308416-3 gnd Freizeitindustrie (DE-588)4247924-1 gnd Unterhaltungsindustrie (DE-588)4186999-0 gnd Social Media (DE-588)4639271-3 gnd Medienwirtschaft (DE-588)4129410-5 gnd |
topic_facet | Asian American creators;authenticity;brand culture;content creators;copyright industry high-control regimes;cultural globalization IP control LGBTQ creators Madison Avenue Michelle Phan NoCal PewDiePie Snapchat SoCal Vlogbrothers YouTube cultural imperialism cultural politics gameplay live-streamers live-streaming platforms media globalization media management minority representation new screen ecology platform algorithms platform regulatory action precarious labor professionalizing amateurs screen industries traditional screen ecology vlogging BUSINESS & ECONOMICS / Industries / Media & Communications Internet entertainment industry United States Internet entertainment United States Social media United States Internet Freizeitindustrie Unterhaltungsindustrie Social Media Medienwirtschaft |
url | https://www.degruyter.com/isbn/9781479838554 |
work_keys_str_mv | AT cunninghamstuart socialmediaentertainmentthenewintersectionofhollywoodandsiliconvalley AT craigdavid socialmediaentertainmentthenewintersectionofhollywoodandsiliconvalley |