Cultivating a digital culture for effective patient engagement: a strategic framework and toolkit for health-provider websites
Cultivating a Digital Culture for Effective Patient Engagement offers a strategic framework for healthcare provider websites in order to support patient engagement and connected health initiatives. Referred to as the Health Empowerment Web Strategy Index (HEWSi), the proposed framework is complement...
Gespeichert in:
| 1. Verfasser: | |
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| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Boca Raton ; London ; New York
CRC Press, Productivity Press
2020
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| Schlagworte: | |
| Online-Zugang: | FHD01 |
| Zusammenfassung: | Cultivating a Digital Culture for Effective Patient Engagement offers a strategic framework for healthcare provider websites in order to support patient engagement and connected health initiatives. Referred to as the Health Empowerment Web Strategy Index (HEWSi), the proposed framework is complemented by a detailed "check list" of health empowerment items organizations should incorporate into their website design. A healthcare provider's website should be an effective resource for empowering the health of patients no matter where patients are in their digital culture evolution. The challenge for many organizations is that patient engagement/connected health initiatives are frequently developed and managed separately from the organization's digital marketing efforts. This book recognizes this disconnect and advocates for a reimaging of healthcare provider websites based on the four domains of the HEWSi strategic framework: (1) orienting; (2) enlightening; (3) aligning; and (4) personalizing. As a framework and toolkit, HEWSi helps breakdown patient engagement silos within healthcare organizations by allowing varied functional teams (marketing; web developers; patient experience staff; clinical leaders; HIM/HIS personnel; etc.) to congregate around a shared pathway for conversing, strategizing, planning, and developing an effective patient empowerment website |
| Beschreibung: | 1 Online-Ressource (vii, 140 Seiten) |
| ISBN: | 9780429680199 |
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| 245 | 1 | 0 | |a Cultivating a digital culture for effective patient engagement |b a strategic framework and toolkit for health-provider websites |c Lorren Pettit, MS, MBA |
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| 505 | 8 | |a <P>About the Author. Chapter 1 -- Introduction. Chapter 2 -- Orienting. Chapter 3 -- Enlightening. Chapter 4 -- Aligning. Chapter 5 -- Personalizing. Chapter 6 -- Form. Chapter 7 -- From Empowerment to Activation to Engagement. Appendix -- HEWSi Instrument.</P> | |
| 520 | |a Cultivating a Digital Culture for Effective Patient Engagement offers a strategic framework for healthcare provider websites in order to support patient engagement and connected health initiatives. Referred to as the Health Empowerment Web Strategy Index (HEWSi), the proposed framework is complemented by a detailed "check list" of health empowerment items organizations should incorporate into their website design. A healthcare provider's website should be an effective resource for empowering the health of patients no matter where patients are in their digital culture evolution. The challenge for many organizations is that patient engagement/connected health initiatives are frequently developed and managed separately from the organization's digital marketing efforts. This book recognizes this disconnect and advocates for a reimaging of healthcare provider websites based on the four domains of the HEWSi strategic framework: (1) orienting; (2) enlightening; (3) aligning; and (4) personalizing. As a framework and toolkit, HEWSi helps breakdown patient engagement silos within healthcare organizations by allowing varied functional teams (marketing; web developers; patient experience staff; clinical leaders; HIM/HIS personnel; etc.) to congregate around a shared pathway for conversing, strategizing, planning, and developing an effective patient empowerment website | ||
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Datensatz im Suchindex
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| author | Pettit, Lorren |
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| contents | <P>About the Author. Chapter 1 -- Introduction. Chapter 2 -- Orienting. Chapter 3 -- Enlightening. Chapter 4 -- Aligning. Chapter 5 -- Personalizing. Chapter 6 -- Form. Chapter 7 -- From Empowerment to Activation to Engagement. Appendix -- HEWSi Instrument.</P> |
| ctrlnum | (OCoLC)1150810382 (DE-599)BVBBV046667230 |
| format | Electronic eBook |
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| id | DE-604.BV046667230 |
| illustrated | Not Illustrated |
| index_date | 2024-07-03T14:20:25Z |
| indexdate | 2024-07-10T08:50:44Z |
| institution | BVB |
| isbn | 9780429680199 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-032078265 |
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| physical | 1 Online-Ressource (vii, 140 Seiten) |
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| publishDate | 2020 |
| publishDateSearch | 2020 |
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| publisher | CRC Press, Productivity Press |
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| spelling | Pettit, Lorren Verfasser (DE-588)1194943233 aut Cultivating a digital culture for effective patient engagement a strategic framework and toolkit for health-provider websites Lorren Pettit, MS, MBA Boca Raton ; London ; New York CRC Press, Productivity Press 2020 1 Online-Ressource (vii, 140 Seiten) txt rdacontent sti rdacontent c rdamedia cr rdacarrier <P>About the Author. Chapter 1 -- Introduction. Chapter 2 -- Orienting. Chapter 3 -- Enlightening. Chapter 4 -- Aligning. Chapter 5 -- Personalizing. Chapter 6 -- Form. Chapter 7 -- From Empowerment to Activation to Engagement. Appendix -- HEWSi Instrument.</P> Cultivating a Digital Culture for Effective Patient Engagement offers a strategic framework for healthcare provider websites in order to support patient engagement and connected health initiatives. Referred to as the Health Empowerment Web Strategy Index (HEWSi), the proposed framework is complemented by a detailed "check list" of health empowerment items organizations should incorporate into their website design. A healthcare provider's website should be an effective resource for empowering the health of patients no matter where patients are in their digital culture evolution. The challenge for many organizations is that patient engagement/connected health initiatives are frequently developed and managed separately from the organization's digital marketing efforts. This book recognizes this disconnect and advocates for a reimaging of healthcare provider websites based on the four domains of the HEWSi strategic framework: (1) orienting; (2) enlightening; (3) aligning; and (4) personalizing. As a framework and toolkit, HEWSi helps breakdown patient engagement silos within healthcare organizations by allowing varied functional teams (marketing; web developers; patient experience staff; clinical leaders; HIM/HIS personnel; etc.) to congregate around a shared pathway for conversing, strategizing, planning, and developing an effective patient empowerment website Medical informatics Health / Computer network resources MEDICAL / Health Care Delivery bisacsh MEDICAL / Hospital Administration & Care bisacsh MEDICAL / Administration bisacsh Health / Computer network resources fast Medical informatics fast Erscheint auch als Online-Ausgabe 978-0-429-39965-7 Erscheint auch als Druck-Ausgabe, hardback 978-0-367-02435-2 |
| spellingShingle | Pettit, Lorren Cultivating a digital culture for effective patient engagement a strategic framework and toolkit for health-provider websites <P>About the Author. Chapter 1 -- Introduction. Chapter 2 -- Orienting. Chapter 3 -- Enlightening. Chapter 4 -- Aligning. Chapter 5 -- Personalizing. Chapter 6 -- Form. Chapter 7 -- From Empowerment to Activation to Engagement. Appendix -- HEWSi Instrument.</P> Medical informatics Health / Computer network resources MEDICAL / Health Care Delivery bisacsh MEDICAL / Hospital Administration & Care bisacsh MEDICAL / Administration bisacsh Health / Computer network resources fast Medical informatics fast |
| title | Cultivating a digital culture for effective patient engagement a strategic framework and toolkit for health-provider websites |
| title_auth | Cultivating a digital culture for effective patient engagement a strategic framework and toolkit for health-provider websites |
| title_exact_search | Cultivating a digital culture for effective patient engagement a strategic framework and toolkit for health-provider websites |
| title_exact_search_txtP | Cultivating a digital culture for effective patient engagement a strategic framework and toolkit for health-provider websites |
| title_full | Cultivating a digital culture for effective patient engagement a strategic framework and toolkit for health-provider websites Lorren Pettit, MS, MBA |
| title_fullStr | Cultivating a digital culture for effective patient engagement a strategic framework and toolkit for health-provider websites Lorren Pettit, MS, MBA |
| title_full_unstemmed | Cultivating a digital culture for effective patient engagement a strategic framework and toolkit for health-provider websites Lorren Pettit, MS, MBA |
| title_short | Cultivating a digital culture for effective patient engagement |
| title_sort | cultivating a digital culture for effective patient engagement a strategic framework and toolkit for health provider websites |
| title_sub | a strategic framework and toolkit for health-provider websites |
| topic | Medical informatics Health / Computer network resources MEDICAL / Health Care Delivery bisacsh MEDICAL / Hospital Administration & Care bisacsh MEDICAL / Administration bisacsh Health / Computer network resources fast Medical informatics fast |
| topic_facet | Medical informatics Health / Computer network resources MEDICAL / Health Care Delivery MEDICAL / Hospital Administration & Care MEDICAL / Administration |
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