Handbook of research on social media applications for the tourism and hospitality sector:
"This book provides vital theoretical frameworks and the latest innovative empirical research findings of online social media in the tourism industry. It also explores user-generated content and the methods of mobile strategies"--
Gespeichert in:
| Weitere Verfasser: | , , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Hershey, Pennsylvania
IGI Global
2020
|
| Schlagworte: | |
| Online-Zugang: | DE-1050 DE-573 DE-898 DE-859 DE-1049 DE-83 DE-91 DE-20 DE-706 |
| Zusammenfassung: | "This book provides vital theoretical frameworks and the latest innovative empirical research findings of online social media in the tourism industry. It also explores user-generated content and the methods of mobile strategies"-- |
| Beschreibung: | Description based on title screen (IGI Global, viewed 01/11/2020) |
| Beschreibung: | 1 Online-Ressource (35 PDFs (477 pages)) |
| ISBN: | 9781799819486 |
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| author2 | Ramos, Célia M. Q. Almeida, Cláudia Ribeiro de 1971- Fernandes, Paula Odete 1969- |
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| dewey-ones | 659 - Advertising and public relations |
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| dewey-search | 659.19/91 |
| dewey-sort | 3659.19 291 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| discipline_str_mv | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| illustrated | Not Illustrated |
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| indexdate | 2024-10-26T10:00:52Z |
| institution | BVB |
| isbn | 9781799819486 |
| language | English |
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| spelling | Handbook of research on social media applications for the tourism and hospitality sector Célia M.Q. Ramos, Cláudia Ribeiro de Almeida, and Paula Odete Fernandes, editors Hershey, Pennsylvania IGI Global 2020 1 Online-Ressource (35 PDFs (477 pages)) txt rdacontent c rdamedia cr rdacarrier Description based on title screen (IGI Global, viewed 01/11/2020) "This book provides vital theoretical frameworks and the latest innovative empirical research findings of online social media in the tourism industry. It also explores user-generated content and the methods of mobile strategies"-- Social media fast User-generated content fast Tourism / Marketing / Research Hospitality industry / Marketing / Research Social media User-generated content Informationsbeschaffung (DE-588)4132784-6 gnd rswk-swf Reiseverhalten (DE-588)4229526-9 gnd rswk-swf Gastgewerbe (DE-588)4259231-8 gnd rswk-swf Social Media (DE-588)4639271-3 gnd rswk-swf Tourismus (DE-588)4018406-7 gnd rswk-swf Online-Community (DE-588)1071012568 gnd rswk-swf Tourismus (DE-588)4018406-7 s Gastgewerbe (DE-588)4259231-8 s Reiseverhalten (DE-588)4229526-9 s Social Media (DE-588)4639271-3 s Informationsbeschaffung (DE-588)4132784-6 s Online-Community (DE-588)1071012568 s DE-604 Ramos, Célia M. Q. edt Almeida, Cláudia Ribeiro de 1971- edt Fernandes, Paula Odete 1969- edt Erscheint auch als Druck-Ausgabe 1799819477 9781799819479 |
| spellingShingle | Handbook of research on social media applications for the tourism and hospitality sector Social media fast User-generated content fast Tourism / Marketing / Research Hospitality industry / Marketing / Research Social media User-generated content Informationsbeschaffung (DE-588)4132784-6 gnd Reiseverhalten (DE-588)4229526-9 gnd Gastgewerbe (DE-588)4259231-8 gnd Social Media (DE-588)4639271-3 gnd Tourismus (DE-588)4018406-7 gnd Online-Community (DE-588)1071012568 gnd |
| subject_GND | (DE-588)4132784-6 (DE-588)4229526-9 (DE-588)4259231-8 (DE-588)4639271-3 (DE-588)4018406-7 (DE-588)1071012568 |
| title | Handbook of research on social media applications for the tourism and hospitality sector |
| title_auth | Handbook of research on social media applications for the tourism and hospitality sector |
| title_exact_search | Handbook of research on social media applications for the tourism and hospitality sector |
| title_exact_search_txtP | Handbook of research on social media applications for the tourism and hospitality sector |
| title_full | Handbook of research on social media applications for the tourism and hospitality sector Célia M.Q. Ramos, Cláudia Ribeiro de Almeida, and Paula Odete Fernandes, editors |
| title_fullStr | Handbook of research on social media applications for the tourism and hospitality sector Célia M.Q. Ramos, Cláudia Ribeiro de Almeida, and Paula Odete Fernandes, editors |
| title_full_unstemmed | Handbook of research on social media applications for the tourism and hospitality sector Célia M.Q. Ramos, Cláudia Ribeiro de Almeida, and Paula Odete Fernandes, editors |
| title_short | Handbook of research on social media applications for the tourism and hospitality sector |
| title_sort | handbook of research on social media applications for the tourism and hospitality sector |
| topic | Social media fast User-generated content fast Tourism / Marketing / Research Hospitality industry / Marketing / Research Social media User-generated content Informationsbeschaffung (DE-588)4132784-6 gnd Reiseverhalten (DE-588)4229526-9 gnd Gastgewerbe (DE-588)4259231-8 gnd Social Media (DE-588)4639271-3 gnd Tourismus (DE-588)4018406-7 gnd Online-Community (DE-588)1071012568 gnd |
| topic_facet | Social media User-generated content Tourism / Marketing / Research Hospitality industry / Marketing / Research Informationsbeschaffung Reiseverhalten Gastgewerbe Social Media Tourismus Online-Community |
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