Retailing in the 21st Century: Current and Future Trends
Retailing in the new millennium stands as an exciting, complex and critical sector of business in most developed as well as emerging economies. Today, the retailing industry is being buffeted by a number of forces simultaneously, e.g., increasing competition within and across retailing formats, the...
Gespeichert in:
| Weitere Verfasser: | , |
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| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Berlin, Heidelberg
Springer Berlin Heidelberg
2010
|
| Ausgabe: | 2nd ed. 2010 |
| Schlagworte: | |
| Online-Zugang: | BTU01 UBR01 UBY01 Volltext |
| Zusammenfassung: | Retailing in the new millennium stands as an exciting, complex and critical sector of business in most developed as well as emerging economies. Today, the retailing industry is being buffeted by a number of forces simultaneously, e.g., increasing competition within and across retailing formats, the growth of online retailing, the advent of ‘radio frequency identification’ (RFID) technology, the explosion in customer-level data availability, the global expansion of major retail chains like Wal-Mart and METRO Group and so on. Making sense of it all is not easy but of vital importance to retailing practitioners, analysts and policymakers. With crisp and insightful contributions from some of the world’s leading experts, Retailing in the 21st Century is a compendium of state-of-the-art, cutting-edge knowledge for successful retailing today |
| Beschreibung: | 1 Online-Ressource (XV, 462 p) |
| ISBN: | 9783540720034 |
| DOI: | 10.1007/978-3-540-72003-4 |
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Datensatz im Suchindex
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| spelling | Retailing in the 21st Century Current and Future Trends edited by Manfred Krafft, Murali K. Mantrala 2nd ed. 2010 Berlin, Heidelberg Springer Berlin Heidelberg 2010 1 Online-Ressource (XV, 462 p) txt rdacontent c rdamedia cr rdacarrier Retailing in the new millennium stands as an exciting, complex and critical sector of business in most developed as well as emerging economies. Today, the retailing industry is being buffeted by a number of forces simultaneously, e.g., increasing competition within and across retailing formats, the growth of online retailing, the advent of ‘radio frequency identification’ (RFID) technology, the explosion in customer-level data availability, the global expansion of major retail chains like Wal-Mart and METRO Group and so on. Making sense of it all is not easy but of vital importance to retailing practitioners, analysts and policymakers. With crisp and insightful contributions from some of the world’s leading experts, Retailing in the 21st Century is a compendium of state-of-the-art, cutting-edge knowledge for successful retailing today Marketing Management Procurement Industrial procurement Einzelhandel (DE-588)4127747-8 gnd rswk-swf Strategisches Management (DE-588)4124261-0 gnd rswk-swf 1\p (DE-588)4143413-4 Aufsatzsammlung gnd-content Einzelhandel (DE-588)4127747-8 s Strategisches Management (DE-588)4124261-0 s 2\p DE-604 Krafft, Manfred edt Mantrala, Murali K. edt Erscheint auch als Druck-Ausgabe 9783540720010 Erscheint auch als Druck-Ausgabe 9783540867784 Erscheint auch als Druck-Ausgabe 9783642427213 https://doi.org/10.1007/978-3-540-72003-4 Verlag URL des Erstveröffentlichers Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Retailing in the 21st Century Current and Future Trends Marketing Management Procurement Industrial procurement Einzelhandel (DE-588)4127747-8 gnd Strategisches Management (DE-588)4124261-0 gnd |
| subject_GND | (DE-588)4127747-8 (DE-588)4124261-0 (DE-588)4143413-4 |
| title | Retailing in the 21st Century Current and Future Trends |
| title_auth | Retailing in the 21st Century Current and Future Trends |
| title_exact_search | Retailing in the 21st Century Current and Future Trends |
| title_full | Retailing in the 21st Century Current and Future Trends edited by Manfred Krafft, Murali K. Mantrala |
| title_fullStr | Retailing in the 21st Century Current and Future Trends edited by Manfred Krafft, Murali K. Mantrala |
| title_full_unstemmed | Retailing in the 21st Century Current and Future Trends edited by Manfred Krafft, Murali K. Mantrala |
| title_short | Retailing in the 21st Century |
| title_sort | retailing in the 21st century current and future trends |
| title_sub | Current and Future Trends |
| topic | Marketing Management Procurement Industrial procurement Einzelhandel (DE-588)4127747-8 gnd Strategisches Management (DE-588)4124261-0 gnd |
| topic_facet | Marketing Management Procurement Industrial procurement Einzelhandel Strategisches Management Aufsatzsammlung |
| url | https://doi.org/10.1007/978-3-540-72003-4 |
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