Handbook of research on identity theory in marketing:
Gespeichert in:
Weitere Verfasser: | , |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Cheltenham, UK
Edward Elgar Publishing
[2019]
|
Schlagworte: | |
Beschreibung: | xiv, 483 Seiten Illustrationen |
ISBN: | 9781788117722 |
Internformat
MARC
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035 | |a (OCoLC)1143796960 | ||
035 | |a (DE-599)BVBBV046420343 | ||
040 | |a DE-604 |b ger |e rda | ||
041 | 0 | |a eng | |
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082 | 0 | |a 658.80019 | |
084 | |a QW 300 |0 (DE-625)142175: |2 rvk | ||
245 | 1 | 0 | |a Handbook of research on identity theory in marketing |c edited by Americus Reed II and Mark Forehand |
264 | 1 | |a Cheltenham, UK |b Edward Elgar Publishing |c [2019] | |
264 | 4 | |c © 2019 | |
300 | |a xiv, 483 Seiten |b Illustrationen | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 0 | 7 | |a Kreativität |0 (DE-588)4032903-3 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Persönlichkeitspsychologie |0 (DE-588)4075996-9 |2 gnd |9 rswk-swf |
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700 | 1 | |a Forehand, Mark |4 edt | |
776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe |z 978-1-78811-773-9 |
999 | |a oai:aleph.bib-bvb.de:BVB01-031832788 |
Datensatz im Suchindex
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any_adam_object | |
author2 | Reed, Americus II Forehand, Mark |
author2_role | edt edt |
author2_variant | a r ar m f mf |
author_GND | (DE-588)1074831764 |
author_facet | Reed, Americus II Forehand, Mark |
building | Verbundindex |
bvnumber | BV046420343 |
classification_rvk | QW 300 |
ctrlnum | (OCoLC)1143796960 (DE-599)BVBBV046420343 |
dewey-full | 658.80019 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.80019 |
dewey-search | 658.80019 |
dewey-sort | 3658.80019 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Book |
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id | DE-604.BV046420343 |
illustrated | Illustrated |
indexdate | 2024-07-10T08:44:08Z |
institution | BVB |
isbn | 9781788117722 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-031832788 |
oclc_num | 1143796960 |
open_access_boolean | |
owner | DE-945 |
owner_facet | DE-945 |
physical | xiv, 483 Seiten Illustrationen |
publishDate | 2019 |
publishDateSearch | 2019 |
publishDateSort | 2019 |
publisher | Edward Elgar Publishing |
record_format | marc |
spelling | Handbook of research on identity theory in marketing edited by Americus Reed II and Mark Forehand Cheltenham, UK Edward Elgar Publishing [2019] © 2019 xiv, 483 Seiten Illustrationen txt rdacontent n rdamedia nc rdacarrier Kreativität (DE-588)4032903-3 gnd rswk-swf Persönlichkeitspsychologie (DE-588)4075996-9 gnd rswk-swf Markentreue (DE-588)4168905-7 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Markentreue (DE-588)4168905-7 s Persönlichkeitspsychologie (DE-588)4075996-9 s Kreativität (DE-588)4032903-3 s Marketingmanagement (DE-588)4168907-0 s DE-604 Reed, Americus II (DE-588)1074831764 edt Forehand, Mark edt Erscheint auch als Online-Ausgabe 978-1-78811-773-9 |
spellingShingle | Handbook of research on identity theory in marketing Kreativität (DE-588)4032903-3 gnd Persönlichkeitspsychologie (DE-588)4075996-9 gnd Markentreue (DE-588)4168905-7 gnd Marketingmanagement (DE-588)4168907-0 gnd |
subject_GND | (DE-588)4032903-3 (DE-588)4075996-9 (DE-588)4168905-7 (DE-588)4168907-0 |
title | Handbook of research on identity theory in marketing |
title_auth | Handbook of research on identity theory in marketing |
title_exact_search | Handbook of research on identity theory in marketing |
title_full | Handbook of research on identity theory in marketing edited by Americus Reed II and Mark Forehand |
title_fullStr | Handbook of research on identity theory in marketing edited by Americus Reed II and Mark Forehand |
title_full_unstemmed | Handbook of research on identity theory in marketing edited by Americus Reed II and Mark Forehand |
title_short | Handbook of research on identity theory in marketing |
title_sort | handbook of research on identity theory in marketing |
topic | Kreativität (DE-588)4032903-3 gnd Persönlichkeitspsychologie (DE-588)4075996-9 gnd Markentreue (DE-588)4168905-7 gnd Marketingmanagement (DE-588)4168907-0 gnd |
topic_facet | Kreativität Persönlichkeitspsychologie Markentreue Marketingmanagement |
work_keys_str_mv | AT reedamericusii handbookofresearchonidentitytheoryinmarketing AT forehandmark handbookofresearchonidentitytheoryinmarketing |