Mediated communication & you: an introduction to internet & media effects
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York ; Oxford
Oxford University Press
[2020]
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| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis Klappentext |
| Beschreibung: | xvii, 254 Seiten Illustrationen, Diagramme |
| ISBN: | 9780190925659 |
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Datensatz im Suchindex
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| adam_text | TABLE OF CONTENTS PREFACE xiii ACKNOWLEDGMENTS ABOUT THE AUTHORS CHAPTER 1 xv xvii MEDIATED COMMUNICATION AND ITS KIN —UNDERSTANDING WHAT WE ARE TALKING ABOUT I High Hopes and Crucial Concerns 2 EASY INFORMATION ACCESS VERSUS INFORMATION OVERLOAD 2 CITIZEN JOURNALISM VERSUS FAKE NEWS CONNECTEDNESS VERSUS ALIENATION 2 2 Definition of Communication 3 Noninteractive, Reactive, and Interactive Communication 5 Elements in the Communication Process Organizations and Groups in Mass Communication 9 The Issue of Mass in Mass Communication Functions of Mass Communication и Mediated Communication 13 CHAPTER 2 Key Terms 14 References 14 8 ю MEDIA SHAPING OUR WORLD PERCEPTIONS—“THE PICTURES IN OUR HEADS 16 First- and Second-Hand Experiences 16
TABLE OF CONTENTS NEWSWORTHINESS AND SHAREWORTHINESS 93 METHOD SPOTLIGHT (CONTENT ANALYSIS)·. NEWS COMMENTS AS CHALLENGE TO MAINSTREAM VIEWS 94 Paying Attention to News ATTENTION LEVELS 93 93 INFORMATIONAL UTILITY 96 97 ATTENTION TO SELF-INTERESTS, VALUES, AND GROUPS News Knowledge and Relevant Developments ACCESSING AND LEARNING FROM NEWS HIGH-CHOICE MEDIA ENVIRONMENT OVERARCHING NEWS FLAWS CHAPTER 7 юу References 105 lOO 100 103 THE SOFTENING OF NEWS Key Terms 98 98 MEDIATED POLITICS—CHALLENGES FOR CONSTRUCTIVE CONFLICT 108 What Is Political Communication? Incivility in Public Discourse Divides in the Electorate no 113 POLARIZATION OF POLITICAL ATTITUDES CONFIRMATION BIAS 108 113 II4 I16 COGNITIVE ENGAGEMENT METHOD SPOTLIGHT (EXPERIMENT, OBSERVATIONS)·. CONFIRMATION BIAS IN ONLINE SEARCH 117 Mediatization 119 The Jigsaw of Political Communication CHAPTER 8 Key Terms 121 References 122 121 YOUR OPINION EXPRESSION IN A PUBLIC CONTEXT—SPEAKING OUT LOUD? 124 What’s an Opinion? 124 Understandings and Importance of Public Opinion 123 Spiral of Silence Theory I2J PUBLIC OPINION AND FEAR OF ISOLATION THE QUASI-STATİSTİCAL SENSE SPIRALING DYNAMICS 127 127 128 DUAL CLIMATE OF OPINION AND OTHER PITFALLS OF PUBLIC OPINION 129
Table of Contents 129 OPINION EXPRESSION AS THE KEY OUTCOME REFERENCE GROUPS, AVANT-GARDES, AND HARD CORES 110 EMPIRICAL EVIDENCE FOR SPIRAL OF SILENCE PROCESSES 131 Public Opinion in the Internet Era GAUGING PUBLIC OPINION ONLINE 132 132 133 ONLINE VERSUS OFFLINE OPINION EXPRESSION HEARING OR AVOIDING THE OTHER SIDE? 133 134 METHOD SPOTUBHT (SURVEY): SPEAKING UP ONLINE CHAPTER 9 Key Terms 135 References 136 PERSUASION DYNAMICS —OUR VIEWS SWAYED 138 Defining Persuasion 139 At the Heart of Persuasion: Attitudes 141 Differentiating Sources in Persuasion 142 The Sleeper Effect in the Internet Age 144 Key Characteristics of Persuasive Messages ARGUMENT QUALITY TWO-SIDEDNESS EVIDENCE TYPE 145 146 Recipient and Situation Characteristics PERSONAL RELEVANCE ATTITUDE IMPORTANCE NEED FOR COGNITION PROCESSING MODES 148 PERIPHERAL PROCESSING ROUTE CENTRAL PROCESSING ROUTE CHAPTER 10 i$2 References 132 148 148 MOTIVATION AND ABILITY Key Terms 146 147 147 147 Elaboration Likelihood Model BOTTOM LINE 14s 143 130 130 131 EMOTIONS AND EXCITATION—YOUR FEELINGS IN A MEDIATED CONTEXT 133 Why Care About Emotions? 155 Components and Relevance of Emotions Functionality of Emotions Then and Now 136 138 ¡X
x TABLE OF CONTENTS Empathy in Mediated Communication 179 Understanding Excitation From Mediated Communication 162 162 EXCITATION TRANSFER THEORY IMPLICATIONS OF EXCITATION TRANSFER 167 METHOD SPOTLIGHT (EXPERIMENT, PHYSIOLOGICAL DATA)·. FOOTBALL 166 THRILLS Desensitization and Attention Problems Fear as Example for a Specific Emotion CHAPTER 11 Key Terms 170 References 171 168 170 PLEASURE AND ENJOYMENT SEEKING —USING MEDIATO FEEL HIGH AND LOW 174 Mood Management Theory ASSUMPTIONS PREDICTIONS 177 177 176 MOOD-IMPACTING MESSAGE CHARACTERISTICS 177 METHOD SPOTLIGHT (EXPERIMENT, OBSERVATIONS): PICKING OUT 178 ENTERTAINMENT APPLICABILITY AND CHALLENGES 179 Affective Disposition Theory of Media Enjoyment 181 MEDIA ENJOYMENT 181 AFFECTIVE DISPOSITION AND DISPOSITIONAL MEDIATION OF 181 AFFECT MORAL JUDGMENT 183 ANTIHEROES AND MORALLY AMBIGUOUS CHARACTERS Eudaimonia CHAPTER 12 Key Terms 187 References 187 184 187 HEALTH AND RISK COMMUNICATION—SUPER BODIES AND DEATH FEARS 190 Public Health Communication Campaigns Social Cognitive Theory щ HUMAN CAPABILITIES 191 Щ OBSERVATIONAL LEARNING 194 MECHANISMS SHAPING OBSERVATIONAL LEARNING Щ METHOD SPOTLIGHT (CONTENT ANALYSIS): FITSPIRATION ON SOCIAL MEDIA 198
Tahié of Contents Entertainment-Education PURPOSE 201 201 EXAMPLES AND DEFINITION PROCESSES AND IMPACTS EMPIRICAL EVIDENCE Looking Ahead CHAPTER 13 Key Terms 201 References 206 202 20į 204 20s COMPUTER-MEDIATEDCOMMUNICATION AND SOCI AL MEDIA—YOUR PERSONAL INFORMATION GALORE 2o8 Understanding Computer-Mediated Communication 209 Development and Adoption of Social Media Key Theories for Computer-Mediated Communication 211 INTERPERSONAL COMMUNICATION INTERGROUP COMMUNICATION NETWORK COMMUNICATION 210 212 214 2l6 Select Research Insights 217 MISINFORMATION VIA SOCIAL MEDIA ONLINE DATING 2IŢ 219 METHOD SPOTLIGHT (FOCUS GROUP DISCUSSIONS)·. THE DARK SIDE OF SOCIAL MEDIA 221 Looking Ahead 222 CHAPTER 14 Key Terms 222 References 22} THE ROLE OF ADVERTISING —HOW YOUR ATTENTION AND MONEY MAKE THE MEDIA GO AROUND 226 Importance of Advertising 227 ADVERTISING FUELING THE ECONOMY 227 ADVERTISING IMPACTING INDIVIDUALS Advertising Matters for Media MEDIA S MIXED-REVENUE MODEL SELLING AUDIENCES CREATING AUDIENCES 228 230 230 231 233 USING DATA TO SELL AUDIENCES 234 Digital Revolution in Advertising 2# ADVERTISING DATA AVALANCHE 233
table of contents METHOD SP0TUÛHT (BIB DATA): TWEAKING ONLINE ADS WITH CONSUMER DATA 23/ COMPUTATIONAL ADVERTISING 238 From Audience Creation to Audience Chasing? From Subsidizing to Compiling Content 241 Key Terms 242 References 242 INDEX 243 240
Engaging, up-to-date, and accessible, Mediated Communication You: An Introduction to Internet Media Effects introduces you to crucial questions and issues in media use, the possible negative effects of media, and theories and research on mediated communication. The text helps readers develop an awareness of the diversity of mediated messages and media use responses. It also considers potential positive outcomes of media use and why we enjoy the internet and media, topics that are particularly important in today’s digital world. Topics covered include: how mediated communication affects our world views and social groups; how news coverage takes shape and is consumed by audiences; political communication and opinion expression; emotions and pleasure resulting from mediated communication; health communication; computer-mediated communication; and much more. • Student-focused; Engages students in a meaningful way through its accessible organization, lucid writing style, relevant activities, and coverage of the two-way communication used in students’ daily lives • Method literacy in context: “Method Spotlight” features describe selected studies, introducing students to research methods and improving their scientific literacy • Helpful pedagogy: Discussion questions, assignments, key lessons, remarks, key terms, examples, and graphics provide students with extra support • Robust Instructor Support: The text’s online Ancillary Resource Center at www.oup.com/he/knobloch-wresterwick contains an Instructor’s Manual— with detailed instructions for assignments, including modifications
for in-class, hybrid, and online sections—a comprehensive Test Bank, and Powerpoint Lecture Slides
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| spelling | Knobloch-Westerwick, Silvia Verfasser (DE-588)1152391518 aut Mediated communication & you an introduction to internet & media effects Silvia Knobloch-Westerwick (The Ohio State University), Axel Westerwick (The Ohio State University) New York ; Oxford Oxford University Press [2020] © 2020 xvii, 254 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Wirkung (DE-588)4190021-2 gnd rswk-swf Computerunterstützte Kommunikation (DE-588)4535905-2 gnd rswk-swf Internet (DE-588)4308416-3 gnd rswk-swf Computerunterstützte Kommunikation (DE-588)4535905-2 s Internet (DE-588)4308416-3 s Wirkung (DE-588)4190021-2 s DE-604 Westerwick, Axel 1966- Verfasser (DE-588)173397743 aut Erscheint auch als Online-Ausgabe, EPUB 978-0-19-092567-3 Digitalisierung UB Augsburg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=031721119&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis Digitalisierung UB Augsburg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=031721119&sequence=000003&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA Klappentext |
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| title | Mediated communication & you an introduction to internet & media effects |
| title_auth | Mediated communication & you an introduction to internet & media effects |
| title_exact_search | Mediated communication & you an introduction to internet & media effects |
| title_full | Mediated communication & you an introduction to internet & media effects Silvia Knobloch-Westerwick (The Ohio State University), Axel Westerwick (The Ohio State University) |
| title_fullStr | Mediated communication & you an introduction to internet & media effects Silvia Knobloch-Westerwick (The Ohio State University), Axel Westerwick (The Ohio State University) |
| title_full_unstemmed | Mediated communication & you an introduction to internet & media effects Silvia Knobloch-Westerwick (The Ohio State University), Axel Westerwick (The Ohio State University) |
| title_short | Mediated communication & you |
| title_sort | mediated communication you an introduction to internet media effects |
| title_sub | an introduction to internet & media effects |
| topic | Wirkung (DE-588)4190021-2 gnd Computerunterstützte Kommunikation (DE-588)4535905-2 gnd Internet (DE-588)4308416-3 gnd |
| topic_facet | Wirkung Computerunterstützte Kommunikation Internet |
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