Strategic digital transformation: a results-driven approach
Gespeichert in:
Weitere Verfasser: | , , |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
London ; New York
Routledge, Taylor & Francis Group
2020
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Schriftenreihe: | Business and Digital Transformation
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Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis |
Beschreibung: | Literaturangaben |
Beschreibung: | ix, 215 Seiten Illustrationen, Diagramme |
ISBN: | 9780367031077 9780367031060 |
Internformat
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Contents List offigures List of tables viii x PARTI Understanding the digital in business 1 Why do strategic digital transformation? 1 3 GORDON FLETCHER, ALEX FENTON AND MARIE GRIFFITHS 2 How to critically understand the digital landscape 16 GORDON FLETCHER, ALEX FENTON AND MARIE GRIFFITHS 3 What is digital business maturity? 28 ALEX FENTON, GORDON FLETCHER AND MARIE GRIFFITHS 4 Who are my competitors and what is my relationship to them? 39 MARIE GRIFFITHS, ALEX FENTON AND GORDON FLETCHER 5 Managing the digital transformation of an organisation 48 TIM GRIGGS, MARIE GRIFFITHS AND GORDON FLETCHER 6 How to become a digitally enabled and visionary leader 55 ALEX FENTON, TINA JUDIC AND GORDON FLETCHER PARTU Digitally transforming the organisation 63 The external drivers for change 64 7 Horizon scanning: cautionary tales MARIE GRIFFITHS, ALEX FENTON AND GORDON FLETCHER 65
vi Contents 8 The challenge of new, ever-changing technology and how to keep up MARIE GRIFFITHS, DAVID KREPS AND GORDON FLETCHER 9 Conducting a competitor analysis in the digital age ALEX FENTON, KATRINA GALLAGHER AND ALEKSEJ HEINZE 10 Understanding how others see your organisation SUZANNE KANE Internal motivations: wanting to change the organisation 95 11 Doing a forensic internal audit of your organisation: skills, resources, culture, resistance 96 ALEKSEJ HEINZE AND GORDON FLETCHER 12 The value of transparency, sharing, customisation, boldness and openness ЮЗ MICK HIDES, ALEX CONNOCK AND GORDON FLETCHER 13 Overcoming the legacy of processes, systems and people 111 GORDON FLETCHER AND MARIE GRIFFITHS Planning to change: becoming a data-driven organisation 119 14 Tactics to build your digital strategy 120 ALEX FENTON, KATRINA GALLAGHER AND RICHARD GEORGE 15 What to plan and when to make decisions with data 132 GORDON FLETCHER, MARIE GRIFFITHS AND RICHARD DRON 16 How to create responsive business models 140 MARIE GRIFFITHS AND GORDON FLETCHER PART Ш Making your plans happen: acting and engaging 147 17 Visible change and inspiring others: making events that challenge innovation լ 49 ALEX FENTON, NAOMI TIMPERLEY AND ROSY BOARDMAN 18 Managing your human resources: sequential-tasking and maker time ALEX FENTON AND JONATHAN LORD
Contents 19 Enabling organisational change: co-creation, co-production and co-consumption vii 165 MARIE GRIFFITHS AND RICHARD DRON 20 Service innovation and transformation: the case of WeChat 174 YUN CHEN AND WU ZHAO PART IV Assessing your success 183 21 Permanently embed innovation into your organisation: always interconnected 185 ALEX FENTON AND NAOMI TIMPERI HY 22 Measuring the digital transformation in an organisation: audit to discover whatvalue was added 194 ALEX FENTON, WASIM AHMED AND MICK HIDES 23 Read me first: the importance ofcontinuous change 201 MARIE GRIFFITHS, GORDON FLETCHER AND ALEX FENTON . Index 214 |
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series2 | Business and Digital Transformation |
spelling | Strategic digital transformation a results-driven approach edited by Alex Fenton, Gordon Fletcher and Marie Griffiths London ; New York Routledge, Taylor & Francis Group 2020 ix, 215 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Business and Digital Transformation Literaturangaben Digitalisierung (DE-588)4123065-6 gnd rswk-swf Betriebswirtschaftslehre (DE-588)4069402-1 gnd rswk-swf Innovationsmanagement (DE-588)4161817-8 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Betriebswirtschaftslehre (DE-588)4069402-1 s Innovationsmanagement (DE-588)4161817-8 s Digitalisierung (DE-588)4123065-6 s DE-604 Fenton, Alex (DE-588)1202803857 edt Fletcher, Gordon (DE-588)1101472979 edt Griffiths, Marie (DE-588)1202804187 edt Erscheint auch als Online-Ausgabe 978-0-429-02046-9 Digitalisierung UB Bamberg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=031688972&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
spellingShingle | Strategic digital transformation a results-driven approach Digitalisierung (DE-588)4123065-6 gnd Betriebswirtschaftslehre (DE-588)4069402-1 gnd Innovationsmanagement (DE-588)4161817-8 gnd |
subject_GND | (DE-588)4123065-6 (DE-588)4069402-1 (DE-588)4161817-8 (DE-588)4143413-4 |
title | Strategic digital transformation a results-driven approach |
title_auth | Strategic digital transformation a results-driven approach |
title_exact_search | Strategic digital transformation a results-driven approach |
title_full | Strategic digital transformation a results-driven approach edited by Alex Fenton, Gordon Fletcher and Marie Griffiths |
title_fullStr | Strategic digital transformation a results-driven approach edited by Alex Fenton, Gordon Fletcher and Marie Griffiths |
title_full_unstemmed | Strategic digital transformation a results-driven approach edited by Alex Fenton, Gordon Fletcher and Marie Griffiths |
title_short | Strategic digital transformation |
title_sort | strategic digital transformation a results driven approach |
title_sub | a results-driven approach |
topic | Digitalisierung (DE-588)4123065-6 gnd Betriebswirtschaftslehre (DE-588)4069402-1 gnd Innovationsmanagement (DE-588)4161817-8 gnd |
topic_facet | Digitalisierung Betriebswirtschaftslehre Innovationsmanagement Aufsatzsammlung |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=031688972&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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