APA (7th ed.) Citation

Loureiro, S. M. C., & Kaufmann, H. R. (2020). Exploring the power of electronic word-of-mouth in the services industry. IGI Global. https://doi.org/10.4018/978-1-5225-8575-6

Chicago Style (17th ed.) Citation

Loureiro, Sandra Maria Correia, and Hans Rüdiger Kaufmann. Exploring the Power of Electronic Word-of-mouth in the Services Industry. Hershey, PA: IGI Global, 2020. https://doi.org/10.4018/978-1-5225-8575-6.

MLA (9th ed.) Citation

Loureiro, Sandra Maria Correia, and Hans Rüdiger Kaufmann. Exploring the Power of Electronic Word-of-mouth in the Services Industry. IGI Global, 2020. https://doi.org/10.4018/978-1-5225-8575-6.