Not Quite a Cancer Vaccine: Selling HPV and Cervical Cancer
In Not Quite a Cancer Vaccine, medical anthropologist S.D. Gottlieb explores how the vaccine Gardasil—developed against the most common sexually-transmitted infection, human papillomavirus (HPV)—was marketed primarily as a cervical cancer vaccine. Gardasil quickly became implicated in two pre-existi...
Gespeichert in:
| 1. Verfasser: | |
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| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
New Brunswick, NJ
Rutgers University Press
[2018]
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| Schlagworte: | |
| Online-Zugang: | DE-1046 DE-859 DE-860 DE-739 DE-1043 DE-858 URL des Erstveröffentlichers |
| Zusammenfassung: | In Not Quite a Cancer Vaccine, medical anthropologist S.D. Gottlieb explores how the vaccine Gardasil—developed against the most common sexually-transmitted infection, human papillomavirus (HPV)—was marketed primarily as a cervical cancer vaccine. Gardasil quickly became implicated in two pre-existing debates—about adolescent sexuality and pediatric vaccinations more generally. Prior to its market debut, Gardasil seemed to offer female empowerment, touting protection against HPV and its potential for cervical cancer. Gottlieb questions the marketing pitch’s vaunted promise and asks why vaccine marketing unnecessarily gendered the vaccine’s utility, undermining Gardasil’s benefit for men and women alike. This book demonstrates why in the ten years since Gardasil’s U.S. launch its low rates of public acceptance have their origins in the early days of the vaccine dissemination. Not Quite a Cancer Vaccine addresses the on-going expansion in U.S. healthcare of patients-as-consumers and the ubiquitous, and sometimes insidious, health marketing of large pharma |
| Beschreibung: | Description based on online resource; title from PDF title page (publisher's Web site, viewed 04. Sep 2019) |
| Beschreibung: | 1 online resource 2 illustrations |
| ISBN: | 9780813587806 |
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Datensatz im Suchindex
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| adam_text | |
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| author | Gottlieb, Samantha D. Gottlieb, Samantha D. |
| author_facet | Gottlieb, Samantha D. Gottlieb, Samantha D. |
| author_role | aut aut |
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| dewey-full | 616.9/11 |
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| dewey-ones | 616 - Diseases |
| dewey-raw | 616.9/11 |
| dewey-search | 616.9/11 |
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| discipline | Medizin |
| format | Electronic eBook |
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| isbn | 9780813587806 |
| language | English |
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| spelling | Gottlieb, Samantha D. Verfasser aut Not Quite a Cancer Vaccine Selling HPV and Cervical Cancer Samantha D. Gottlieb, Samantha D. Gottlieb New Brunswick, NJ Rutgers University Press [2018] © 2018 1 online resource 2 illustrations txt rdacontent c rdamedia cr rdacarrier Description based on online resource; title from PDF title page (publisher's Web site, viewed 04. Sep 2019) In Not Quite a Cancer Vaccine, medical anthropologist S.D. Gottlieb explores how the vaccine Gardasil—developed against the most common sexually-transmitted infection, human papillomavirus (HPV)—was marketed primarily as a cervical cancer vaccine. Gardasil quickly became implicated in two pre-existing debates—about adolescent sexuality and pediatric vaccinations more generally. Prior to its market debut, Gardasil seemed to offer female empowerment, touting protection against HPV and its potential for cervical cancer. Gottlieb questions the marketing pitch’s vaunted promise and asks why vaccine marketing unnecessarily gendered the vaccine’s utility, undermining Gardasil’s benefit for men and women alike. This book demonstrates why in the ten years since Gardasil’s U.S. launch its low rates of public acceptance have their origins in the early days of the vaccine dissemination. Not Quite a Cancer Vaccine addresses the on-going expansion in U.S. healthcare of patients-as-consumers and the ubiquitous, and sometimes insidious, health marketing of large pharma In English Big Pharma HPV. anthropology cancer cervical cancer gardasil health policy healthcare medical anthropology pediactric pharma pharmaceuticals public health us healthcare vaccine HEALTH & FITNESS / General bisacsh Cervix uteri Cancer Prevention Papillomavirus vaccines Gottlieb, Samantha D. aut https://www.degruyter.com/isbn/9780813587806 Verlag URL des Erstveröffentlichers Volltext |
| spellingShingle | Gottlieb, Samantha D. Gottlieb, Samantha D. Not Quite a Cancer Vaccine Selling HPV and Cervical Cancer Big Pharma HPV. anthropology cancer cervical cancer gardasil health policy healthcare medical anthropology pediactric pharma pharmaceuticals public health us healthcare vaccine HEALTH & FITNESS / General bisacsh Cervix uteri Cancer Prevention Papillomavirus vaccines |
| title | Not Quite a Cancer Vaccine Selling HPV and Cervical Cancer |
| title_auth | Not Quite a Cancer Vaccine Selling HPV and Cervical Cancer |
| title_exact_search | Not Quite a Cancer Vaccine Selling HPV and Cervical Cancer |
| title_full | Not Quite a Cancer Vaccine Selling HPV and Cervical Cancer Samantha D. Gottlieb, Samantha D. Gottlieb |
| title_fullStr | Not Quite a Cancer Vaccine Selling HPV and Cervical Cancer Samantha D. Gottlieb, Samantha D. Gottlieb |
| title_full_unstemmed | Not Quite a Cancer Vaccine Selling HPV and Cervical Cancer Samantha D. Gottlieb, Samantha D. Gottlieb |
| title_short | Not Quite a Cancer Vaccine |
| title_sort | not quite a cancer vaccine selling hpv and cervical cancer |
| title_sub | Selling HPV and Cervical Cancer |
| topic | Big Pharma HPV. anthropology cancer cervical cancer gardasil health policy healthcare medical anthropology pediactric pharma pharmaceuticals public health us healthcare vaccine HEALTH & FITNESS / General bisacsh Cervix uteri Cancer Prevention Papillomavirus vaccines |
| topic_facet | Big Pharma HPV. anthropology cancer cervical cancer gardasil health policy healthcare medical anthropology pediactric pharma pharmaceuticals public health us healthcare vaccine HEALTH & FITNESS / General Cervix uteri Cancer Prevention Papillomavirus vaccines |
| url | https://www.degruyter.com/isbn/9780813587806 |
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