Unconscious branding: how neuroscience can empower (and inspire) marketing
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
New York
St. Martin's Griffin
2014
|
Ausgabe: | First St. Martin's Griffin Edition |
Schlagworte: | |
Beschreibung: | XIV, 274 Seiten |
ISBN: | 9781137278920 |
Internformat
MARC
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003 | DE-604 | ||
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007 | t | ||
008 | 191018s2014 |||| 00||| eng d | ||
020 | |a 9781137278920 |c pbk |9 978-1-137-27892-0 | ||
035 | |a (OCoLC)1124778376 | ||
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250 | |a First St. Martin's Griffin Edition | ||
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264 | 4 | |a New York |b St. Martin's Griffin |c March 2014 | |
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Datensatz im Suchindex
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any_adam_object | |
author | Van Praet, Douglas |
author_GND | (DE-588)1028433581 |
author_facet | Van Praet, Douglas |
author_role | aut |
author_sort | Van Praet, Douglas |
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building | Verbundindex |
bvnumber | BV046204871 |
classification_rvk | QP 624 |
ctrlnum | (OCoLC)1124778376 (DE-599)HBZHT019197808 |
discipline | Wirtschaftswissenschaften |
edition | First St. Martin's Griffin Edition |
format | Book |
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illustrated | Not Illustrated |
indexdate | 2024-07-10T08:38:11Z |
institution | BVB |
isbn | 9781137278920 |
language | English |
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owner | DE-11 |
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physical | XIV, 274 Seiten |
publishDate | 2014 |
publishDateSearch | 2014 |
publishDateSort | 2014 |
publisher | St. Martin's Griffin |
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spelling | Van Praet, Douglas Verfasser (DE-588)1028433581 aut Unconscious branding how neuroscience can empower (and inspire) marketing Douglas Van Praet First St. Martin's Griffin Edition 2014 New York St. Martin's Griffin March 2014 XIV, 274 Seiten txt rdacontent n rdamedia nc rdacarrier Consumer behavior / Psychological aspects Marketing / Psychological aspects Marke (DE-588)4074577-6 gnd rswk-swf Marke (DE-588)4074577-6 s DE-604 |
spellingShingle | Van Praet, Douglas Unconscious branding how neuroscience can empower (and inspire) marketing Consumer behavior / Psychological aspects Marketing / Psychological aspects Marke (DE-588)4074577-6 gnd |
subject_GND | (DE-588)4074577-6 |
title | Unconscious branding how neuroscience can empower (and inspire) marketing |
title_auth | Unconscious branding how neuroscience can empower (and inspire) marketing |
title_exact_search | Unconscious branding how neuroscience can empower (and inspire) marketing |
title_full | Unconscious branding how neuroscience can empower (and inspire) marketing Douglas Van Praet |
title_fullStr | Unconscious branding how neuroscience can empower (and inspire) marketing Douglas Van Praet |
title_full_unstemmed | Unconscious branding how neuroscience can empower (and inspire) marketing Douglas Van Praet |
title_short | Unconscious branding |
title_sort | unconscious branding how neuroscience can empower and inspire marketing |
title_sub | how neuroscience can empower (and inspire) marketing |
topic | Consumer behavior / Psychological aspects Marketing / Psychological aspects Marke (DE-588)4074577-6 gnd |
topic_facet | Consumer behavior / Psychological aspects Marketing / Psychological aspects Marke |
work_keys_str_mv | AT vanpraetdouglas unconsciousbrandinghowneurosciencecanempowerandinspiremarketing |