Marketing communications: touchpoints, sharing and disruption
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Harlow, England ; London
Pearson
2019
|
| Edition: | Eighth edition |
| Subjects: | |
| Item Description: | Hier auch später erschienene, unveränderte Nachdrucke |
| Physical Description: | XLI, 775 Seiten Illustrationen, Diagramme |
| ISBN: | 9781292234977 |
Staff View
MARC
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| indexdate | 2024-07-10T08:37:29Z |
| institution | BVB |
| isbn | 9781292234977 |
| language | English |
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| spelling | Fill, Chris 1953- Verfasser (DE-588)17306549X aut Marketing communications touchpoints, sharing and disruption Chris Fill and Sarah Turnbull Eighth edition Harlow, England ; London Pearson 2019 XLI, 775 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Hier auch später erschienene, unveränderte Nachdrucke Unternehmen (DE-588)4061963-1 gnd rswk-swf Kommunikationsstrategie (DE-588)4201794-4 gnd rswk-swf Marktkommunikation (DE-588)4131075-5 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Kommunikationsmodell (DE-588)4140666-7 gnd rswk-swf (DE-588)4123623-3 Lehrbuch gnd-content Unternehmen (DE-588)4061963-1 s Marketing (DE-588)4037589-4 s Kommunikationsstrategie (DE-588)4201794-4 s Kommunikationsmodell (DE-588)4140666-7 s DE-604 Marktkommunikation (DE-588)4131075-5 s 1\p DE-604 Turnbull, Sarah Verfasser (DE-588)1136152067 aut Überarbeitung von 7. ed. 2016 978-1-292-09261-4 (DE-604)BV043588789 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Fill, Chris 1953- Turnbull, Sarah Marketing communications touchpoints, sharing and disruption Unternehmen (DE-588)4061963-1 gnd Kommunikationsstrategie (DE-588)4201794-4 gnd Marktkommunikation (DE-588)4131075-5 gnd Marketing (DE-588)4037589-4 gnd Kommunikationsmodell (DE-588)4140666-7 gnd |
| subject_GND | (DE-588)4061963-1 (DE-588)4201794-4 (DE-588)4131075-5 (DE-588)4037589-4 (DE-588)4140666-7 (DE-588)4123623-3 |
| title | Marketing communications touchpoints, sharing and disruption |
| title_auth | Marketing communications touchpoints, sharing and disruption |
| title_exact_search | Marketing communications touchpoints, sharing and disruption |
| title_full | Marketing communications touchpoints, sharing and disruption Chris Fill and Sarah Turnbull |
| title_fullStr | Marketing communications touchpoints, sharing and disruption Chris Fill and Sarah Turnbull |
| title_full_unstemmed | Marketing communications touchpoints, sharing and disruption Chris Fill and Sarah Turnbull |
| title_short | Marketing communications |
| title_sort | marketing communications touchpoints sharing and disruption |
| title_sub | touchpoints, sharing and disruption |
| topic | Unternehmen (DE-588)4061963-1 gnd Kommunikationsstrategie (DE-588)4201794-4 gnd Marktkommunikation (DE-588)4131075-5 gnd Marketing (DE-588)4037589-4 gnd Kommunikationsmodell (DE-588)4140666-7 gnd |
| topic_facet | Unternehmen Kommunikationsstrategie Marktkommunikation Marketing Kommunikationsmodell Lehrbuch |
| work_keys_str_mv | AT fillchris marketingcommunicationstouchpointssharinganddisruption AT turnbullsarah marketingcommunicationstouchpointssharinganddisruption |