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Record in the Search Index
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| author | Trevisan, Enrico |
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| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV046163200 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T08:36:59Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-031543097 |
| oclc_num | 855022863 |
| open_access_boolean | |
| owner | DE-12 |
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| physical | xi, 141 p. ill |
| psigel | ZDB-30-PQE |
| publishDate | 2013 |
| publishDateSearch | 2013 |
| publishDateSort | 2013 |
| publisher | Gower |
| record_format | marc |
| spelling | Trevisan, Enrico Verfasser aut The irrational consumer applying behavioural economics to your business strategy Enrico Trevisan Farnham, Surrey Gower c2013 xi, 141 p. ill txt rdacontent c rdamedia cr rdacarrier Consumer behavior Economics Psychological aspects Kaufverhalten (DE-588)4073331-2 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 s Kaufverhalten (DE-588)4073331-2 s 1\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Trevisan, Enrico The irrational consumer applying behavioural economics to your business strategy Consumer behavior Economics Psychological aspects Kaufverhalten (DE-588)4073331-2 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
| subject_GND | (DE-588)4073331-2 (DE-588)4062644-1 |
| title | The irrational consumer applying behavioural economics to your business strategy |
| title_auth | The irrational consumer applying behavioural economics to your business strategy |
| title_exact_search | The irrational consumer applying behavioural economics to your business strategy |
| title_full | The irrational consumer applying behavioural economics to your business strategy Enrico Trevisan |
| title_fullStr | The irrational consumer applying behavioural economics to your business strategy Enrico Trevisan |
| title_full_unstemmed | The irrational consumer applying behavioural economics to your business strategy Enrico Trevisan |
| title_short | The irrational consumer |
| title_sort | the irrational consumer applying behavioural economics to your business strategy |
| title_sub | applying behavioural economics to your business strategy |
| topic | Consumer behavior Economics Psychological aspects Kaufverhalten (DE-588)4073331-2 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
| topic_facet | Consumer behavior Economics Psychological aspects Kaufverhalten Verbraucherverhalten |
| work_keys_str_mv | AT trevisanenrico theirrationalconsumerapplyingbehaviouraleconomicstoyourbusinessstrategy |