Verfügbarkeit: Principles of marketing

Principles of marketing:

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Bibliographische Detailangaben
Hauptverfasser:	Kotler, Philip 1931- (VerfasserIn), Armstrong, Gary 1943- (VerfasserIn), Opresnik, Marc Oliver 1969- (VerfasserIn)
Format:	Elektronisch E-Book
Sprache:	English
Veröffentlicht:	Harlow, England Pearson [2017]
Ausgabe:	seventh european edition
Schlagworte:	Marketing Marketingmanagement Einführung Aufgabensammlung Lehrbuch
Online-Zugang:	TUM01
Beschreibung:	1 Online-Ressource (734 Seiten) Illustrationen
ISBN:	9781292115252

Internformat

MARC


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Datensatz im Suchindex

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spelling	Kotler, Philip 1931- (DE-588)121409600 aut Principles of marketing Philip Kotler (Northwestern University), Gary Armstrong (University of North Carolina) with Marc Oliver Opresnik (St. Gallen Management Institute) seventh european edition Harlow, England Pearson [2017] 1 Online-Ressource (734 Seiten) Illustrationen txt rdacontent c rdamedia cr rdacarrier Marketing (DE-588)4037589-4 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf 1\p (DE-588)4151278-9 Einführung gnd-content 2\p (DE-588)4143389-0 Aufgabensammlung gnd-content 3\p (DE-588)4123623-3 Lehrbuch gnd-content Marketing (DE-588)4037589-4 s DE-604 Marketingmanagement (DE-588)4168907-0 s 4\p DE-604 Armstrong, Gary 1943- (DE-588)170906825 aut Opresnik, Marc Oliver 1969- (DE-588)121167410 aut Erscheint auch als Druck-Ausgabe 978-1-292-22017-8 1-292-22017-1 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 4\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Kotler, Philip 1931- Armstrong, Gary 1943- Opresnik, Marc Oliver 1969- Principles of marketing Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd
subject_GND	(DE-588)4037589-4 (DE-588)4168907-0 (DE-588)4151278-9 (DE-588)4143389-0 (DE-588)4123623-3
title	Principles of marketing
title_auth	Principles of marketing
title_exact_search	Principles of marketing
title_full	Principles of marketing Philip Kotler (Northwestern University), Gary Armstrong (University of North Carolina) with Marc Oliver Opresnik (St. Gallen Management Institute)
title_fullStr	Principles of marketing Philip Kotler (Northwestern University), Gary Armstrong (University of North Carolina) with Marc Oliver Opresnik (St. Gallen Management Institute)
title_full_unstemmed	Principles of marketing Philip Kotler (Northwestern University), Gary Armstrong (University of North Carolina) with Marc Oliver Opresnik (St. Gallen Management Institute)
title_short	Principles of marketing
title_sort	principles of marketing
topic	Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd
topic_facet	Marketing Marketingmanagement Einführung Aufgabensammlung Lehrbuch
work_keys_str_mv	AT kotlerphilip principlesofmarketing AT armstronggary principlesofmarketing AT opresnikmarcoliver principlesofmarketing

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