Advertising: a cultural economy
This work reviews cultural and sociological approaches to advertising and, using historical evidence, demonstrates that a rethink of the analysis of advertising is long overdue
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Schriftenreihe: | Culture, representation and identities
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Schlagworte: | |
Online-Zugang: | UBY01 URL des Erstveröffentlichers |
Zusammenfassung: | This work reviews cultural and sociological approaches to advertising and, using historical evidence, demonstrates that a rethink of the analysis of advertising is long overdue |
Beschreibung: | viii, 208 p. ill |
ISBN: | 9781446215418 |
Internformat
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490 | 0 | |a Culture, representation and identities | |
505 | 8 | |a Includes bibliographical references and index | |
520 | |a This work reviews cultural and sociological approaches to advertising and, using historical evidence, demonstrates that a rethink of the analysis of advertising is long overdue | ||
650 | 4 | |a Advertising | |
650 | 4 | |a Advertising |x History | |
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Datensatz im Suchindex
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any_adam_object | |
author | McFall, Elizabeth Rose |
author_facet | McFall, Elizabeth Rose |
author_role | aut |
author_sort | McFall, Elizabeth Rose |
author_variant | e r m er erm |
building | Verbundindex |
bvnumber | BV046132047 |
collection | ZDB-96-SKC |
contents | Includes bibliographical references and index |
ctrlnum | (ZDB-96-SKC)EDZ0000071644 (OCoLC)61482716 (DE-599)BVBBV046132047 |
dewey-full | 659.1042 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 659 - Advertising and public relations |
dewey-raw | 659.1042 |
dewey-search | 659.1042 |
dewey-sort | 3659.1042 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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id | DE-604.BV046132047 |
illustrated | Not Illustrated |
indexdate | 2024-07-10T08:36:03Z |
institution | BVB |
isbn | 9781446215418 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-031512433 |
oclc_num | 61482716 |
open_access_boolean | |
owner | DE-706 |
owner_facet | DE-706 |
physical | viii, 208 p. ill |
psigel | ZDB-96-SKC |
publishDateSearch | 2004 |
publishDateSort | 2004 |
record_format | marc |
series2 | Culture, representation and identities |
spelling | McFall, Elizabeth Rose Verfasser aut Advertising a cultural economy Liz McFall viii, 208 p. ill txt rdacontent c rdamedia cr rdacarrier Culture, representation and identities Includes bibliographical references and index This work reviews cultural and sociological approaches to advertising and, using historical evidence, demonstrates that a rethink of the analysis of advertising is long overdue Advertising Advertising History Advertising Social aspects Werbung (DE-588)4065541-6 gnd rswk-swf Werbung (DE-588)4065541-6 s 1\p DE-604 Erscheint auch als Druck-Ausgabe 9780761942559 http://sk.sagepub.com/books/advertising Verlag URL des Erstveröffentlichers Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | McFall, Elizabeth Rose Advertising a cultural economy Includes bibliographical references and index Advertising Advertising History Advertising Social aspects Werbung (DE-588)4065541-6 gnd |
subject_GND | (DE-588)4065541-6 |
title | Advertising a cultural economy |
title_auth | Advertising a cultural economy |
title_exact_search | Advertising a cultural economy |
title_full | Advertising a cultural economy Liz McFall |
title_fullStr | Advertising a cultural economy Liz McFall |
title_full_unstemmed | Advertising a cultural economy Liz McFall |
title_short | Advertising |
title_sort | advertising a cultural economy |
title_sub | a cultural economy |
topic | Advertising Advertising History Advertising Social aspects Werbung (DE-588)4065541-6 gnd |
topic_facet | Advertising Advertising History Advertising Social aspects Werbung |
url | http://sk.sagepub.com/books/advertising |
work_keys_str_mv | AT mcfallelizabethrose advertisingaculturaleconomy |