Verfügbarkeit: Handbook of relationship marketing

Handbook of relationship marketing:

This authoritative guide to the key concepts, theories and applications of relationship marketing deals with partnership issues among suppliers and customers, and new ways of teaching and learning relationship marketing

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Bibliographische Detailangaben
Format:	Elektronisch E-Book
Sprache:	English
Schlagworte:	Relationship marketing Beziehungsmanagement Beziehungsmarketing Marketing Aufsatzsammlung
Online-Zugang:	UBY01 Volltext
Zusammenfassung:	This authoritative guide to the key concepts, theories and applications of relationship marketing deals with partnership issues among suppliers and customers, and new ways of teaching and learning relationship marketing
Beschreibung:	xvi, 660 p. ill
ISBN:	9781452231310

Internformat

MARC


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spelling	Handbook of relationship marketing Jagdish N. Sheth, Atul Parvatiyar, editors xvi, 660 p. ill txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index This authoritative guide to the key concepts, theories and applications of relationship marketing deals with partnership issues among suppliers and customers, and new ways of teaching and learning relationship marketing Relationship marketing Beziehungsmanagement (DE-588)4326109-7 gnd rswk-swf Beziehungsmarketing (DE-588)4789127-0 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf 1\p (DE-588)4143413-4 Aufsatzsammlung gnd-content Marketing (DE-588)4037589-4 s Beziehungsmanagement (DE-588)4326109-7 s 2\p DE-604 Beziehungsmarketing (DE-588)4789127-0 s 3\p DE-604 Sheth, Jagdish N. Sonstige oth Parvatiyar, Atul Sonstige oth Erscheint auch als Druck-Ausgabe 9780761918110 http://sk.sagepub.com/reference/handbook-of-relationship-marketing Verlag URL des Erstveröffentlichers Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Handbook of relationship marketing Includes bibliographical references and index Relationship marketing Beziehungsmanagement (DE-588)4326109-7 gnd Beziehungsmarketing (DE-588)4789127-0 gnd Marketing (DE-588)4037589-4 gnd
subject_GND	(DE-588)4326109-7 (DE-588)4789127-0 (DE-588)4037589-4 (DE-588)4143413-4
title	Handbook of relationship marketing
title_auth	Handbook of relationship marketing
title_exact_search	Handbook of relationship marketing
title_full	Handbook of relationship marketing Jagdish N. Sheth, Atul Parvatiyar, editors
title_fullStr	Handbook of relationship marketing Jagdish N. Sheth, Atul Parvatiyar, editors
title_full_unstemmed	Handbook of relationship marketing Jagdish N. Sheth, Atul Parvatiyar, editors
title_short	Handbook of relationship marketing
title_sort	handbook of relationship marketing
topic	Relationship marketing Beziehungsmanagement (DE-588)4326109-7 gnd Beziehungsmarketing (DE-588)4789127-0 gnd Marketing (DE-588)4037589-4 gnd
topic_facet	Relationship marketing Beziehungsmanagement Beziehungsmarketing Marketing Aufsatzsammlung
url	http://sk.sagepub.com/reference/handbook-of-relationship-marketing
work_keys_str_mv	AT shethjagdishn handbookofrelationshipmarketing AT parvatiyaratul handbookofrelationshipmarketing

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