The unmanageable consumer:

'The Unmanageable Consumer' outlines the key Western traditions of thinking about & being a consumer. Each chapter posits a consumer model with examples from the international community. Readers are invited to enter a radical analysis of contemporary consumerism which suggests that con...

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Bibliographic Details
Main Author: Gabriel, Yiannis 1952- (Author)
Format: Electronic eBook
Language:English
Published: 2006
Edition:2nd ed
Subjects:
Online Access:UBY01
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Summary:'The Unmanageable Consumer' outlines the key Western traditions of thinking about & being a consumer. Each chapter posits a consumer model with examples from the international community. Readers are invited to enter a radical analysis of contemporary consumerism which suggests that consumerism is fragile & consumers unpredictable
Item Description:Previous ed.: 1995
Physical Description:viii, 220 p.
ISBN:9781446213049

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