Corporate communications: convention, complexity, and critique

The field of corporate communications describes the practices organizations use to communicate as coherent corporate 'bodies'. Drawing on the metaphor of the body and on a variety of theories and disciplines, this text challenges the idealized notion that organizations can and should commu...

Ausführliche Beschreibung

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Bibliographische Detailangaben
1. Verfasser: Christensen, Lars Thøger 1959- (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: 2008
Schlagworte:
Online-Zugang:UBY01
Volltext
Zusammenfassung:The field of corporate communications describes the practices organizations use to communicate as coherent corporate 'bodies'. Drawing on the metaphor of the body and on a variety of theories and disciplines, this text challenges the idealized notion that organizations can and should communicate as unified wholes
Beschreibung:xii, 251 p. ill
ISBN:9781446214466

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