Data warehousing and business intelligence for e-Commerce:
You go online to buy a digital camera. Soon, you realize you've bought a more expensive camera than intended, along with extra batteries, charger, and graphics software-all at the prompting of the retailer. Happy with your purchases? The retailer certainly is, and if you are too, you both can b...
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
San Francisco
Morgan Kaufmann
© 2001
|
| Schriftenreihe: | Morgan Kaufman series in data management
|
| Schlagworte: | |
| Online-Zugang: | FLA01 Volltext |
| Zusammenfassung: | You go online to buy a digital camera. Soon, you realize you've bought a more expensive camera than intended, along with extra batteries, charger, and graphics software-all at the prompting of the retailer. Happy with your purchases? The retailer certainly is, and if you are too, you both can be said to be the beneficiaries of "customer intimacy" achieved through the transformation of data collected during this visit or stored from previous visits into real business intelligence that can be exercised in real time. Data Warehousing and Business Intelligence for e-Commerce is a practical explorati |
| Beschreibung: | Includes index Includes bibliographical references and index |
| Beschreibung: | 1 online resource (xxi, 287 pages) illustrations |
| ISBN: | 0585457115 9780585457116 0080491022 9780080491028 9781558607132 1558607137 1281007196 9781281007193 |
Internformat
MARC
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| 100 | 1 | |a Simon, Alan R. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Data warehousing and business intelligence for e-Commerce |c Alan R. Simon & Steven L. Shaffer |
| 264 | 1 | |a San Francisco |b Morgan Kaufmann |c © 2001 | |
| 264 | 4 | |c © 2001 | |
| 300 | |a 1 online resource (xxi, 287 pages) |b illustrations | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 490 | 0 | |a Morgan Kaufman series in data management | |
| 500 | |a Includes index | ||
| 500 | |a Includes bibliographical references and index | ||
| 520 | |a You go online to buy a digital camera. Soon, you realize you've bought a more expensive camera than intended, along with extra batteries, charger, and graphics software-all at the prompting of the retailer. Happy with your purchases? The retailer certainly is, and if you are too, you both can be said to be the beneficiaries of "customer intimacy" achieved through the transformation of data collected during this visit or stored from previous visits into real business intelligence that can be exercised in real time. Data Warehousing and Business Intelligence for e-Commerce is a practical explorati | ||
| 650 | 7 | |a BUSINESS & ECONOMICS / International / Marketing |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Marketing / Multilevel |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Exports & Imports |2 bisacsh | |
| 650 | 7 | |a Business intelligence |2 fast | |
| 650 | 7 | |a Data warehousing |2 fast | |
| 650 | 7 | |a Electronic commerce |2 fast | |
| 650 | 7 | |a Industrial marketing |2 fast | |
| 650 | 4 | |a Electronic commerce | |
| 650 | 4 | |a Business intelligence | |
| 650 | 4 | |a Data warehousing | |
| 650 | 4 | |a Industrial marketing | |
| 650 | 0 | 7 | |a Electronic Commerce |0 (DE-588)4592128-3 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Data-Warehouse-Konzept |0 (DE-588)4406462-7 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Electronic Commerce |0 (DE-588)4592128-3 |D s |
| 689 | 0 | 1 | |a Data-Warehouse-Konzept |0 (DE-588)4406462-7 |D s |
| 689 | 0 | |8 1\p |5 DE-604 | |
| 700 | 1 | |a Shaffer, Steven L. |e Sonstige |4 oth | |
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Datensatz im Suchindex
| _version_ | 1804180442281148416 |
|---|---|
| any_adam_object | |
| author | Simon, Alan R. |
| author_facet | Simon, Alan R. |
| author_role | aut |
| author_sort | Simon, Alan R. |
| author_variant | a r s ar ars |
| building | Verbundindex |
| bvnumber | BV046124353 |
| collection | ZDB-33-ESD |
| ctrlnum | (ZDB-33-ESD)ocm52610723 (OCoLC)52610723 (DE-599)BVBBV046124353 |
| dewey-full | 658.8/4 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/4 |
| dewey-search | 658.8/4 |
| dewey-sort | 3658.8 14 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV046124353 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T08:35:49Z |
| institution | BVB |
| isbn | 0585457115 9780585457116 0080491022 9780080491028 9781558607132 1558607137 1281007196 9781281007193 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-031504807 |
| oclc_num | 52610723 |
| open_access_boolean | |
| physical | 1 online resource (xxi, 287 pages) illustrations |
| psigel | ZDB-33-ESD ZDB-33-ESD FLA_PDA_ESD |
| publishDate | 2001 |
| publishDateSearch | 2001 |
| publishDateSort | 2001 |
| publisher | Morgan Kaufmann |
| record_format | marc |
| series2 | Morgan Kaufman series in data management |
| spelling | Simon, Alan R. Verfasser aut Data warehousing and business intelligence for e-Commerce Alan R. Simon & Steven L. Shaffer San Francisco Morgan Kaufmann © 2001 © 2001 1 online resource (xxi, 287 pages) illustrations txt rdacontent c rdamedia cr rdacarrier Morgan Kaufman series in data management Includes index Includes bibliographical references and index You go online to buy a digital camera. Soon, you realize you've bought a more expensive camera than intended, along with extra batteries, charger, and graphics software-all at the prompting of the retailer. Happy with your purchases? The retailer certainly is, and if you are too, you both can be said to be the beneficiaries of "customer intimacy" achieved through the transformation of data collected during this visit or stored from previous visits into real business intelligence that can be exercised in real time. Data Warehousing and Business Intelligence for e-Commerce is a practical explorati BUSINESS & ECONOMICS / International / Marketing bisacsh BUSINESS & ECONOMICS / Marketing / Multilevel bisacsh BUSINESS & ECONOMICS / Exports & Imports bisacsh Business intelligence fast Data warehousing fast Electronic commerce fast Industrial marketing fast Electronic commerce Business intelligence Data warehousing Industrial marketing Electronic Commerce (DE-588)4592128-3 gnd rswk-swf Data-Warehouse-Konzept (DE-588)4406462-7 gnd rswk-swf Electronic Commerce (DE-588)4592128-3 s Data-Warehouse-Konzept (DE-588)4406462-7 s 1\p DE-604 Shaffer, Steven L. Sonstige oth http://www.sciencedirect.com/science/book/9781558607132 Verlag URL des Erstveröffentlichers Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Simon, Alan R. Data warehousing and business intelligence for e-Commerce BUSINESS & ECONOMICS / International / Marketing bisacsh BUSINESS & ECONOMICS / Marketing / Multilevel bisacsh BUSINESS & ECONOMICS / Exports & Imports bisacsh Business intelligence fast Data warehousing fast Electronic commerce fast Industrial marketing fast Electronic commerce Business intelligence Data warehousing Industrial marketing Electronic Commerce (DE-588)4592128-3 gnd Data-Warehouse-Konzept (DE-588)4406462-7 gnd |
| subject_GND | (DE-588)4592128-3 (DE-588)4406462-7 |
| title | Data warehousing and business intelligence for e-Commerce |
| title_auth | Data warehousing and business intelligence for e-Commerce |
| title_exact_search | Data warehousing and business intelligence for e-Commerce |
| title_full | Data warehousing and business intelligence for e-Commerce Alan R. Simon & Steven L. Shaffer |
| title_fullStr | Data warehousing and business intelligence for e-Commerce Alan R. Simon & Steven L. Shaffer |
| title_full_unstemmed | Data warehousing and business intelligence for e-Commerce Alan R. Simon & Steven L. Shaffer |
| title_short | Data warehousing and business intelligence for e-Commerce |
| title_sort | data warehousing and business intelligence for e commerce |
| topic | BUSINESS & ECONOMICS / International / Marketing bisacsh BUSINESS & ECONOMICS / Marketing / Multilevel bisacsh BUSINESS & ECONOMICS / Exports & Imports bisacsh Business intelligence fast Data warehousing fast Electronic commerce fast Industrial marketing fast Electronic commerce Business intelligence Data warehousing Industrial marketing Electronic Commerce (DE-588)4592128-3 gnd Data-Warehouse-Konzept (DE-588)4406462-7 gnd |
| topic_facet | BUSINESS & ECONOMICS / International / Marketing BUSINESS & ECONOMICS / Marketing / Multilevel BUSINESS & ECONOMICS / Exports & Imports Business intelligence Data warehousing Electronic commerce Industrial marketing Electronic Commerce Data-Warehouse-Konzept |
| url | http://www.sciencedirect.com/science/book/9781558607132 |
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