Brand and Talent:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Kogan Page
2014
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| Schlagworte: | |
| Online-Zugang: | DE-860 |
| Beschreibung: | Print version record |
| Beschreibung: | 1 online resource |
| ISBN: | 130640665X 9781306406659 9780749469269 0749469269 0749469250 9780749469252 |
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| 245 | 1 | 0 | |a Brand and Talent |
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| 505 | 8 | |a Many books talk about brand, still more about talent, yet leading organizations are realising their identity as a service/product provider is virtually inseparable from their identity as a place that attracts, motivates and benefits from thriving talent. In Brand and Talent, author Kevin Keohane looks at how organisations can better communicate with people before, during and after their association with the enterprise. He presents a ""joined up"" approach that encompasses the needs of brand, marketing, human resources, corporate communications, internal communications and IT. He integrates aca | |
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| 650 | 7 | |a Organizational effectiveness |2 fast | |
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Datensatz im Suchindex
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| author | Keohane, Kevin |
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| contents | Many books talk about brand, still more about talent, yet leading organizations are realising their identity as a service/product provider is virtually inseparable from their identity as a place that attracts, motivates and benefits from thriving talent. In Brand and Talent, author Kevin Keohane looks at how organisations can better communicate with people before, during and after their association with the enterprise. He presents a ""joined up"" approach that encompasses the needs of brand, marketing, human resources, corporate communications, internal communications and IT. He integrates aca |
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| dewey-raw | 658.827 |
| dewey-search | 658.827 |
| dewey-sort | 3658.827 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| illustrated | Not Illustrated |
| indexdate | 2024-07-20T04:02:57Z |
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| isbn | 130640665X 9781306406659 9780749469269 0749469269 0749469250 9780749469252 |
| language | English |
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| publisher | Kogan Page |
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| spelling | Keohane, Kevin Verfasser aut Brand and Talent Kogan Page 2014 1 online resource txt rdacontent c rdamedia cr rdacarrier Print version record Many books talk about brand, still more about talent, yet leading organizations are realising their identity as a service/product provider is virtually inseparable from their identity as a place that attracts, motivates and benefits from thriving talent. In Brand and Talent, author Kevin Keohane looks at how organisations can better communicate with people before, during and after their association with the enterprise. He presents a ""joined up"" approach that encompasses the needs of brand, marketing, human resources, corporate communications, internal communications and IT. He integrates aca English BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Business Strategy bicssc Sales & Marketing bicssc Organizational Theory & Behaviour bicssc Branding (Marketing) fast Organizational effectiveness fast Personnel management fast Branding (Marketing) Personnel management Organizational effectiveness Branding (Marketing) Case studies Personnel management Case studies Organizational effectiveness Case studies (DE-588)4522595-3 Fallstudiensammlung gnd-content Erscheint auch als Druck-Ausgabe 9781306406659 |
| spellingShingle | Keohane, Kevin Brand and Talent Many books talk about brand, still more about talent, yet leading organizations are realising their identity as a service/product provider is virtually inseparable from their identity as a place that attracts, motivates and benefits from thriving talent. In Brand and Talent, author Kevin Keohane looks at how organisations can better communicate with people before, during and after their association with the enterprise. He presents a ""joined up"" approach that encompasses the needs of brand, marketing, human resources, corporate communications, internal communications and IT. He integrates aca BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Business Strategy bicssc Sales & Marketing bicssc Organizational Theory & Behaviour bicssc Branding (Marketing) fast Organizational effectiveness fast Personnel management fast Branding (Marketing) Personnel management Organizational effectiveness Branding (Marketing) Case studies Personnel management Case studies Organizational effectiveness Case studies |
| subject_GND | (DE-588)4522595-3 |
| title | Brand and Talent |
| title_auth | Brand and Talent |
| title_exact_search | Brand and Talent |
| title_full | Brand and Talent |
| title_fullStr | Brand and Talent |
| title_full_unstemmed | Brand and Talent |
| title_short | Brand and Talent |
| title_sort | brand and talent |
| topic | BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Business Strategy bicssc Sales & Marketing bicssc Organizational Theory & Behaviour bicssc Branding (Marketing) fast Organizational effectiveness fast Personnel management fast Branding (Marketing) Personnel management Organizational effectiveness Branding (Marketing) Case studies Personnel management Case studies Organizational effectiveness Case studies |
| topic_facet | BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior Business Strategy Sales & Marketing Organizational Theory & Behaviour Branding (Marketing) Organizational effectiveness Personnel management Branding (Marketing) Personnel management Organizational effectiveness Branding (Marketing) Case studies Personnel management Case studies Organizational effectiveness Case studies Fallstudiensammlung |
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