Marketing Transformation: Proceedings of the 2017 Academy of Marketing Science (AMS) World Marketing Congress (WMC)
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Cham
Springer
2017
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Schriftenreihe: | Developments in Marketing Science: Proceedings of the Academy of Marketing Science Ser
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Schlagworte: | |
Online-Zugang: | HWR01 |
Beschreibung: | Description based on publisher supplied metadata and other sources |
Beschreibung: | 1 online resource (315 pages) |
ISBN: | 9783319687506 |
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Datensatz im Suchindex
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any_adam_object | |
author | Rossi, Patricia |
author_facet | Rossi, Patricia |
author_role | aut |
author_sort | Rossi, Patricia |
author_variant | p r pr |
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bvnumber | BV046073230 |
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dewey-full | 380.1 |
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dewey-ones | 380 - Commerce, communications, transportation |
dewey-raw | 380.1 |
dewey-search | 380.1 |
dewey-sort | 3380.1 |
dewey-tens | 380 - Commerce, communications, transportation |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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illustrated | Not Illustrated |
indexdate | 2024-07-10T08:34:29Z |
institution | BVB |
isbn | 9783319687506 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-031454393 |
oclc_num | 1012881352 |
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physical | 1 online resource (315 pages) |
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publishDate | 2017 |
publishDateSearch | 2017 |
publishDateSort | 2017 |
publisher | Springer |
record_format | marc |
series2 | Developments in Marketing Science: Proceedings of the Academy of Marketing Science Ser |
spelling | Rossi, Patricia Verfasser aut Marketing Transformation Proceedings of the 2017 Academy of Marketing Science (AMS) World Marketing Congress (WMC) Cham Springer 2017 © 2018 1 online resource (315 pages) txt rdacontent c rdamedia cr rdacarrier Developments in Marketing Science: Proceedings of the Academy of Marketing Science Ser Description based on publisher supplied metadata and other sources Marketing-Congresses Krey, Nina Sonstige oth Erscheint auch als Druck-Ausgabe Rossi, Patricia Marketing Transformation: Marketing Practice in an Ever Changing World Cham : Springer,c2017 9783319687490 |
spellingShingle | Rossi, Patricia Marketing Transformation Proceedings of the 2017 Academy of Marketing Science (AMS) World Marketing Congress (WMC) Marketing-Congresses |
title | Marketing Transformation Proceedings of the 2017 Academy of Marketing Science (AMS) World Marketing Congress (WMC) |
title_auth | Marketing Transformation Proceedings of the 2017 Academy of Marketing Science (AMS) World Marketing Congress (WMC) |
title_exact_search | Marketing Transformation Proceedings of the 2017 Academy of Marketing Science (AMS) World Marketing Congress (WMC) |
title_full | Marketing Transformation Proceedings of the 2017 Academy of Marketing Science (AMS) World Marketing Congress (WMC) |
title_fullStr | Marketing Transformation Proceedings of the 2017 Academy of Marketing Science (AMS) World Marketing Congress (WMC) |
title_full_unstemmed | Marketing Transformation Proceedings of the 2017 Academy of Marketing Science (AMS) World Marketing Congress (WMC) |
title_short | Marketing Transformation |
title_sort | marketing transformation proceedings of the 2017 academy of marketing science ams world marketing congress wmc |
title_sub | Proceedings of the 2017 Academy of Marketing Science (AMS) World Marketing Congress (WMC) |
topic | Marketing-Congresses |
topic_facet | Marketing-Congresses |
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