Medienmarketing: Branding, Werbung, Corporate Identity
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | German |
| Veröffentlicht: |
Berlin
Springer Vieweg
[2019]
|
| Schriftenreihe: | Bibliothek der Mediengestaltung
|
| Schlagworte: | |
| Online-Zugang: | Inhaltstext |
| Beschreibung: | XI, 103 Seiten Illustrationen, Diagramme, Karten 26 cm x 19.3 cm |
| ISBN: | 9783662553947 3662553945 |
Internformat
MARC
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| 653 | |a Mediengestaltung | ||
| 653 | |a Medienmanagement | ||
| 653 | |a Media Design | ||
| 653 | |a Computer Science | ||
| 653 | |a Media Management | ||
| 653 | |a Computer Communication Networks | ||
| 653 | |a Online Marketing/Social Media | ||
| 653 | |a Social Media | ||
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| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-031316859 | |
Datensatz im Suchindex
| _version_ | 1817968079754231808 |
|---|---|
| adam_text | |
| any_adam_object | |
| author | Bühler, Peter 1954- Schlaich, Patrick 1966- Sinner, Dominik 19XX- |
| author_GND | (DE-588)130487090 (DE-588)128420510 (DE-588)1136789081 |
| author_facet | Bühler, Peter 1954- Schlaich, Patrick 1966- Sinner, Dominik 19XX- |
| author_role | aut aut aut |
| author_sort | Bühler, Peter 1954- |
| author_variant | p b pb p s ps d s ds |
| building | Verbundindex |
| bvnumber | BV045934497 |
| classification_rvk | AP 17200 AP 17420 QP 630 |
| ctrlnum | (OCoLC)1078165672 (DE-599)DNB117261685X |
| discipline | Allgemeines Informatik Wirtschaftswissenschaften |
| format | Book |
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| genre | (DE-588)4123623-3 Lehrbuch gnd-content |
| genre_facet | Lehrbuch |
| id | DE-604.BV045934497 |
| illustrated | Illustrated |
| indexdate | 2024-12-09T13:04:24Z |
| institution | BVB |
| institution_GND | (DE-588)1065168780 |
| isbn | 9783662553947 3662553945 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-031316859 |
| oclc_num | 1078165672 |
| open_access_boolean | |
| owner | DE-B170 DE-355 DE-BY-UBR DE-824 DE-M472 DE-Aug4 DE-M347 DE-739 DE-Po75 |
| owner_facet | DE-B170 DE-355 DE-BY-UBR DE-824 DE-M472 DE-Aug4 DE-M347 DE-739 DE-Po75 |
| physical | XI, 103 Seiten Illustrationen, Diagramme, Karten 26 cm x 19.3 cm |
| publishDate | 2019 |
| publishDateSearch | 2019 |
| publishDateSort | 2019 |
| publisher | Springer Vieweg |
| record_format | marc |
| series2 | Bibliothek der Mediengestaltung |
| spelling | Bühler, Peter 1954- Verfasser (DE-588)130487090 aut Medienmarketing Branding, Werbung, Corporate Identity Peter Bühler, Patrick Schlaich, Dominik Sinner Berlin Springer Vieweg [2019] XI, 103 Seiten Illustrationen, Diagramme, Karten 26 cm x 19.3 cm txt rdacontent n rdamedia nc rdacarrier Bibliothek der Mediengestaltung Management (DE-588)4037278-9 gnd rswk-swf Medien (DE-588)4169187-8 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Markenpolitik (DE-588)4144679-3 gnd rswk-swf Kommunikationsdesign (DE-588)4304892-4 gnd rswk-swf Werbung (DE-588)4065541-6 gnd rswk-swf Branding Corporate Identity Digital- und Printmedien Mediengestaltung Medienmanagement Media Design Computer Science Media Management Computer Communication Networks Online Marketing/Social Media Social Media Hardcover, Softcover / Informatik, EDV/Anwendungs-Software (DE-588)4123623-3 Lehrbuch gnd-content Markenpolitik (DE-588)4144679-3 s Marketing (DE-588)4037589-4 s Medien (DE-588)4169187-8 s Management (DE-588)4037278-9 s DE-604 Werbung (DE-588)4065541-6 s Kommunikationsdesign (DE-588)4304892-4 s Schlaich, Patrick 1966- Verfasser (DE-588)128420510 aut Sinner, Dominik 19XX- Verfasser (DE-588)1136789081 aut Springer-Verlag GmbH (DE-588)1065168780 pbl Erscheint auch als Online-Ausgabe 978-3-662-55395-4 (DE-604)BV045537498 X:MVB text/html http://deposit.dnb.de/cgi-bin/dokserv?id=52fd807dbe16474a92406c71b4b6c2b3&prov=M&dok_var=1&dok_ext=htm Inhaltstext |
| spellingShingle | Bühler, Peter 1954- Schlaich, Patrick 1966- Sinner, Dominik 19XX- Medienmarketing Branding, Werbung, Corporate Identity Management (DE-588)4037278-9 gnd Medien (DE-588)4169187-8 gnd Marketing (DE-588)4037589-4 gnd Markenpolitik (DE-588)4144679-3 gnd Kommunikationsdesign (DE-588)4304892-4 gnd Werbung (DE-588)4065541-6 gnd |
| subject_GND | (DE-588)4037278-9 (DE-588)4169187-8 (DE-588)4037589-4 (DE-588)4144679-3 (DE-588)4304892-4 (DE-588)4065541-6 (DE-588)4123623-3 |
| title | Medienmarketing Branding, Werbung, Corporate Identity |
| title_auth | Medienmarketing Branding, Werbung, Corporate Identity |
| title_exact_search | Medienmarketing Branding, Werbung, Corporate Identity |
| title_full | Medienmarketing Branding, Werbung, Corporate Identity Peter Bühler, Patrick Schlaich, Dominik Sinner |
| title_fullStr | Medienmarketing Branding, Werbung, Corporate Identity Peter Bühler, Patrick Schlaich, Dominik Sinner |
| title_full_unstemmed | Medienmarketing Branding, Werbung, Corporate Identity Peter Bühler, Patrick Schlaich, Dominik Sinner |
| title_short | Medienmarketing |
| title_sort | medienmarketing branding werbung corporate identity |
| title_sub | Branding, Werbung, Corporate Identity |
| topic | Management (DE-588)4037278-9 gnd Medien (DE-588)4169187-8 gnd Marketing (DE-588)4037589-4 gnd Markenpolitik (DE-588)4144679-3 gnd Kommunikationsdesign (DE-588)4304892-4 gnd Werbung (DE-588)4065541-6 gnd |
| topic_facet | Management Medien Marketing Markenpolitik Kommunikationsdesign Werbung Lehrbuch |
| url | http://deposit.dnb.de/cgi-bin/dokserv?id=52fd807dbe16474a92406c71b4b6c2b3&prov=M&dok_var=1&dok_ext=htm |
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