The Green Bundle: pairing the market with the planet
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Stanford, California
Stanford University Press
[2018]
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| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | viii, 280 Seiten |
| ISBN: | 9781503606418 9781503600867 |
Internformat
MARC
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| 245 | 1 | 0 | |a The Green Bundle |b pairing the market with the planet |c Magali A. Delmas with David Colgan |
| 264 | 1 | |a Stanford, California |b Stanford University Press |c [2018] | |
| 264 | 4 | |c © 2018 | |
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| 650 | 4 | |a Green products | |
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| 776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe |z 978-1-5036-0642-5 |
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Datensatz im Suchindex
| _version_ | 1804180041552101377 |
|---|---|
| adam_text | CONTENTS Acknowledgments Introduction 1. What Sustainability Has Come to Mean vii 1 9 2. The Green Bundle 25 3. No Substitute for Quality 45 4. A Status Update 70 5. A Healthy Perspective 92 6. Put Money in Context 108 7. An Emotional Connection 124 8. The Pitfalls of Greenwashing 151 9. Sending a Clear Signal 175 Conclusion: Reaching the Convenient Environmentalist 199 Notes 215 Index 269
|
| any_adam_object | 1 |
| author | Delmas, Magali A. ca. 20./21. Jh |
| author_GND | (DE-588)139311467 (DE-588)1165182599 |
| author_facet | Delmas, Magali A. ca. 20./21. Jh |
| author_role | aut |
| author_sort | Delmas, Magali A. ca. 20./21. Jh |
| author_variant | m a d ma mad |
| building | Verbundindex |
| bvnumber | BV045887645 |
| classification_rvk | QP 631 |
| ctrlnum | (OCoLC)1019863871 (DE-599)BVBBV045887645 |
| dewey-full | 658.802 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.802 |
| dewey-search | 658.802 |
| dewey-sort | 3658.802 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV045887645 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T08:29:27Z |
| institution | BVB |
| isbn | 9781503606418 9781503600867 |
| language | English |
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| physical | viii, 280 Seiten |
| publishDate | 2018 |
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| publisher | Stanford University Press |
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| spelling | Delmas, Magali A. ca. 20./21. Jh. Verfasser (DE-588)139311467 aut The Green Bundle pairing the market with the planet Magali A. Delmas with David Colgan Stanford, California Stanford University Press [2018] © 2018 viii, 280 Seiten txt rdacontent n rdamedia nc rdacarrier Consumer behavior-Environmental aspects Green marketing Green products Marketing (DE-588)4037589-4 gnd rswk-swf Umweltbezogenes Management (DE-588)4201709-9 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Umweltbezogenes Management (DE-588)4201709-9 s Marketing (DE-588)4037589-4 s Verbraucherverhalten (DE-588)4062644-1 s DE-604 Colgan, David 1979- Sonstige (DE-588)1165182599 oth Erscheint auch als Online-Ausgabe 978-1-5036-0642-5 Digitalisierung UB Augsburg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=031270681&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Delmas, Magali A. ca. 20./21. Jh The Green Bundle pairing the market with the planet Consumer behavior-Environmental aspects Green marketing Green products Marketing (DE-588)4037589-4 gnd Umweltbezogenes Management (DE-588)4201709-9 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4201709-9 (DE-588)4062644-1 |
| title | The Green Bundle pairing the market with the planet |
| title_auth | The Green Bundle pairing the market with the planet |
| title_exact_search | The Green Bundle pairing the market with the planet |
| title_full | The Green Bundle pairing the market with the planet Magali A. Delmas with David Colgan |
| title_fullStr | The Green Bundle pairing the market with the planet Magali A. Delmas with David Colgan |
| title_full_unstemmed | The Green Bundle pairing the market with the planet Magali A. Delmas with David Colgan |
| title_short | The Green Bundle |
| title_sort | the green bundle pairing the market with the planet |
| title_sub | pairing the market with the planet |
| topic | Consumer behavior-Environmental aspects Green marketing Green products Marketing (DE-588)4037589-4 gnd Umweltbezogenes Management (DE-588)4201709-9 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
| topic_facet | Consumer behavior-Environmental aspects Green marketing Green products Marketing Umweltbezogenes Management Verbraucherverhalten |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=031270681&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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