A practical guide to the media business:
1. Media today and beyond -- 2. Media basics -- 3. Print media -- 4. Radio -- 5. Television -- 6. The World Wide Web -- 7. Social media and mobile marketing -- Index
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
New York, New York (222 East 46th Street, New York, NY 10017)
Business Expert Press
2015
|
| Schriftenreihe: | Digital & social media marketing & advertising collection
|
| Schlagworte: | |
| Online-Zugang: | FHN01 FWS01 FWS02 UBY01 URL des Erstveröffentlichers |
| Zusammenfassung: | 1. Media today and beyond -- 2. Media basics -- 3. Print media -- 4. Radio -- 5. Television -- 6. The World Wide Web -- 7. Social media and mobile marketing -- Index |
| Beschreibung: | Part of: 2014 digital library Includes bibliographical references and index |
| Beschreibung: | Online-Ressource (iv, 106 pages) |
| ISBN: | 9781631571947 |
Internformat
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| 650 | 4 | |a Advertising media planning | |
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Datensatz im Suchindex
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| dewey-full | 659.111 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.111 |
| dewey-search | 659.111 |
| dewey-sort | 3659.111 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV045876037 |
| illustrated | Not Illustrated |
| indexdate | 2025-02-20T06:58:07Z |
| institution | BVB |
| isbn | 9781631571947 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-031259255 |
| oclc_num | 898491935 |
| open_access_boolean | |
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| physical | Online-Ressource (iv, 106 pages) |
| psigel | ZDB-191-BEX |
| publishDate | 2015 |
| publishDateSearch | 2015 |
| publishDateSort | 2015 |
| publisher | Business Expert Press |
| record_format | marc |
| series2 | Digital & social media marketing & advertising collection |
| spellingShingle | De Bonis, Susan A practical guide to the media business Advertising media planning Mass media |
| title | A practical guide to the media business |
| title_auth | A practical guide to the media business |
| title_exact_search | A practical guide to the media business |
| title_full | A practical guide to the media business Susan De Bonis |
| title_fullStr | A practical guide to the media business Susan De Bonis |
| title_full_unstemmed | A practical guide to the media business Susan De Bonis |
| title_short | A practical guide to the media business |
| title_sort | a practical guide to the media business |
| topic | Advertising media planning Mass media |
| topic_facet | Advertising media planning Mass media |
| url | http://portal.igpublish.com/iglibrary/search/BEPB0000327.html |
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