Crisis management in the age of social media:
1. The age of the instant crisis -- 2. Susan G. Komen's "Race for the headlines" -- 3. #DearNetflix: I am cancelling my subscription! Signed social media -- 4. To tweet or not to tweet? -- 5. Bank of America stands down -- 6. The friendly skies turn ugly -- 7. Racing from the storm --...
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
[New York, N.Y.] (222 East 46th Street, New York, NY 10017)
Business Expert Press
2013
|
| Ausgabe: | 1st ed |
| Schriftenreihe: | Public relations collection
|
| Schlagworte: | |
| Online-Zugang: | FHN01 FWS01 FWS02 UBY01 URL des Erstveröffentlichers |
| Zusammenfassung: | 1. The age of the instant crisis -- 2. Susan G. Komen's "Race for the headlines" -- 3. #DearNetflix: I am cancelling my subscription! Signed social media -- 4. To tweet or not to tweet? -- 5. Bank of America stands down -- 6. The friendly skies turn ugly -- 7. Racing from the storm -- 8. A less than "progressive" approach -- 9. "Refrigerator gate" in China -- 10. Herding cats, the challenge of controlling employees -- 11. Crisis planning in the conversation age -- Notes -- References -- Index Social media has fundamentally changed the contract between institutions and their publics. Today, people expect a conversation, not a one-way diatribe. That, combined with the speed of the Internet, changes the game for anticipating, managing and ultimately avoiding a crisis. This book explores the challenges of managing crises in the age of social media |
| Beschreibung: | Part of: 2013 digital library Includes bibliographical references (p. 133-139) and index |
| Beschreibung: | Online-Ressource (142 p.) |
| ISBN: | 9781606495810 |
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| id | DE-604.BV045875957 |
| illustrated | Not Illustrated |
| indexdate | 2024-08-01T14:27:43Z |
| institution | BVB |
| isbn | 9781606495810 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-031259175 |
| oclc_num | 854917592 |
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| physical | Online-Ressource (142 p.) |
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| publishDate | 2013 |
| publishDateSearch | 2013 |
| publishDateSort | 2013 |
| publisher | Business Expert Press |
| record_format | marc |
| series2 | Public relations collection |
| spellingShingle | Capozzi, Louis Crisis management in the age of social media Crisis management Social media |
| title | Crisis management in the age of social media |
| title_auth | Crisis management in the age of social media |
| title_exact_search | Crisis management in the age of social media |
| title_full | Crisis management in the age of social media Louis Capozzi and Susan R. Rucci |
| title_fullStr | Crisis management in the age of social media Louis Capozzi and Susan R. Rucci |
| title_full_unstemmed | Crisis management in the age of social media Louis Capozzi and Susan R. Rucci |
| title_short | Crisis management in the age of social media |
| title_sort | crisis management in the age of social media |
| topic | Crisis management Social media |
| topic_facet | Crisis management Social media |
| url | http://portal.igpublish.com/iglibrary/search/BEPB0000241.html |
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