Managerial economics: concepts and principles

1. Introduction to managerial economics -- 2. Key measures and relationships -- 3. Demand and pricing -- 4. Cost and production -- 5. Economics of organization -- 6. Market equilibrium and the perfect competition model -- 7. Firm competition and market structure -- 8. Market regulation -- Notes -- R...

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1. Verfasser: Stengel, Donald N. (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: [New York, N.Y.] (222 East 46th Street, New York, NY 10017) Business Expert Press 2011
Ausgabe:1st ed
Schriftenreihe:Managerial economics collection
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Zusammenfassung:1. Introduction to managerial economics -- 2. Key measures and relationships -- 3. Demand and pricing -- 4. Cost and production -- 5. Economics of organization -- 6. Market equilibrium and the perfect competition model -- 7. Firm competition and market structure -- 8. Market regulation -- Notes -- References -- Index
Economic principles inform good business decision making. Although economics is sometimes dismissed as a discourse of practical relevance to only a relatively small circle of academicians and policy analysts who call themselves economists, sound economic reasoning benefits any manager of a business, whether they are involved with production and operations, marketing, finance, or corporate strategy. Along with enhancing decision making, the field of economics provides a common language and framework for comprehending and communicating phenomena that occur within a business, as well as between a business and its environment
Beschreibung:Includes bibliographical references (p. 143-148) and index
Beschreibung:Online-Ressource (151 p.)
ISBN:9781606492208