Grow by focusing on what matters: competitive strategy in 3 circles

Preface -- Comments from users of the framework -- 1. The challenges of growth -- 2. Introduction to 3-circle analysis -- 3. Defining the context -- 4. The meaning of value -- 5. Sorting value -- 6. Growth strategy -- 7. Implementation: an inside view of the organization -- 8. The dynamics of custom...

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Bibliographische Detailangaben
1. Verfasser: Urbany, Joel E. (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: [New York, N.Y.] (222 East 46th Street, New York, NY 10017) Business Expert Press 2010
Ausgabe:1st ed
Schriftenreihe:Strategic management collection
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Zusammenfassung:Preface -- Comments from users of the framework -- 1. The challenges of growth -- 2. Introduction to 3-circle analysis -- 3. Defining the context -- 4. The meaning of value -- 5. Sorting value -- 6. Growth strategy -- 7. Implementation: an inside view of the organization -- 8. The dynamics of customer value and competitive advantage -- 9. Summary: growth strategy in 10 steps -- Notes -- References -- Index
Growth and competitive advantage are about effective positioning. Building effective positioning is challenging today for firms facing new and stronger competition, volatile and uncertain markets, and shifting customer desires and demands. The 3-Circle model facilitates speed of understanding and action by focusing attention on the most critical strategy concepts in this uncertain environment
Beschreibung:Includes bibliographical references (p. 195-202) and index
On title page: 3-circle growth (TM)
Beschreibung:Online-Ressource (xiv, 216 p.)
ISBN:9781606490938
1606490737