Marketing: real people, real choices
Gespeichert in:
Hauptverfasser: | , , |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Harlow, England
Pearson
[2018]
|
Ausgabe: | Ninth edition, global edition |
Schlagworte: | |
Beschreibung: | Includes Internet access. - Includes bibliographical references and index |
Beschreibung: | 594 Seiten Illustrationen, Diagramme 28 cm |
ISBN: | 9781292221083 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
001 | BV045873168 | ||
003 | DE-604 | ||
005 | 20190604 | ||
007 | t | ||
008 | 190513s2018 xxua||| |||| 00||| eng d | ||
020 | |a 9781292221083 |c pbk. : £57.99 |9 978-1-292-22108-3 | ||
035 | |a (OCoLC)1035418717 | ||
035 | |a (DE-599)GBV1021634387 | ||
040 | |a DE-604 |b ger |e rda | ||
041 | 0 | |a eng | |
044 | |a xxu |c XD-US | ||
049 | |a DE-11 | ||
050 | 0 | |a HF5415.35 | |
082 | 0 | |a 658.8 |2 23 | |
084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
084 | |a QP 680 |0 (DE-625)141923: |2 rvk | ||
084 | |a 85.40 |2 bkl | ||
100 | 1 | |a Solomon, Michael R. |d 1956- |e Verfasser |0 (DE-588)129227684 |4 aut | |
245 | 1 | 0 | |a Marketing |b real people, real choices |c Michael R. Solomon (Saint Joseph's University), Greg W. Marshall (Rollins College), Elnora W. Stuart (University of South Carolina Upstate) |
250 | |a Ninth edition, global edition | ||
264 | 1 | |a Harlow, England |b Pearson |c [2018] | |
264 | 4 | |c © 2018 | |
300 | |a 594 Seiten |b Illustrationen, Diagramme |c 28 cm | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
500 | |a Includes Internet access. - Includes bibliographical references and index | ||
650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
653 | 0 | |a Marketing / (DE-627)091376297 / (DE-STW)12766-3 | |
655 | 7 | |0 (DE-588)4123623-3 |a Lehrbuch |2 gnd-content | |
689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
689 | 0 | |5 DE-604 | |
700 | 1 | |a Marshall, Greg W. |e Verfasser |0 (DE-588)135815533 |4 aut | |
700 | 1 | |a Stuart, Elnora W. |e Verfasser |0 (DE-588)170703878 |4 aut | |
999 | |a oai:aleph.bib-bvb.de:BVB01-031256455 |
Datensatz im Suchindex
_version_ | 1804180016239476736 |
---|---|
any_adam_object | |
author | Solomon, Michael R. 1956- Marshall, Greg W. Stuart, Elnora W. |
author_GND | (DE-588)129227684 (DE-588)135815533 (DE-588)170703878 |
author_facet | Solomon, Michael R. 1956- Marshall, Greg W. Stuart, Elnora W. |
author_role | aut aut aut |
author_sort | Solomon, Michael R. 1956- |
author_variant | m r s mr mrs g w m gw gwm e w s ew ews |
building | Verbundindex |
bvnumber | BV045873168 |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415.35 |
callnumber-search | HF5415.35 |
callnumber-sort | HF 45415.35 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 600 QP 680 |
ctrlnum | (OCoLC)1035418717 (DE-599)GBV1021634387 |
dewey-full | 658.8 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8 |
dewey-search | 658.8 |
dewey-sort | 3658.8 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | Ninth edition, global edition |
format | Book |
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genre | (DE-588)4123623-3 Lehrbuch gnd-content |
genre_facet | Lehrbuch |
id | DE-604.BV045873168 |
illustrated | Illustrated |
indexdate | 2024-07-10T08:29:03Z |
institution | BVB |
isbn | 9781292221083 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-031256455 |
oclc_num | 1035418717 |
open_access_boolean | |
owner | DE-11 |
owner_facet | DE-11 |
physical | 594 Seiten Illustrationen, Diagramme 28 cm |
publishDate | 2018 |
publishDateSearch | 2018 |
publishDateSort | 2018 |
publisher | Pearson |
record_format | marc |
spelling | Solomon, Michael R. 1956- Verfasser (DE-588)129227684 aut Marketing real people, real choices Michael R. Solomon (Saint Joseph's University), Greg W. Marshall (Rollins College), Elnora W. Stuart (University of South Carolina Upstate) Ninth edition, global edition Harlow, England Pearson [2018] © 2018 594 Seiten Illustrationen, Diagramme 28 cm txt rdacontent n rdamedia nc rdacarrier Includes Internet access. - Includes bibliographical references and index Marketing (DE-588)4037589-4 gnd rswk-swf Marketing / (DE-627)091376297 / (DE-STW)12766-3 (DE-588)4123623-3 Lehrbuch gnd-content Marketing (DE-588)4037589-4 s DE-604 Marshall, Greg W. Verfasser (DE-588)135815533 aut Stuart, Elnora W. Verfasser (DE-588)170703878 aut |
spellingShingle | Solomon, Michael R. 1956- Marshall, Greg W. Stuart, Elnora W. Marketing real people, real choices Marketing (DE-588)4037589-4 gnd |
subject_GND | (DE-588)4037589-4 (DE-588)4123623-3 |
title | Marketing real people, real choices |
title_auth | Marketing real people, real choices |
title_exact_search | Marketing real people, real choices |
title_full | Marketing real people, real choices Michael R. Solomon (Saint Joseph's University), Greg W. Marshall (Rollins College), Elnora W. Stuart (University of South Carolina Upstate) |
title_fullStr | Marketing real people, real choices Michael R. Solomon (Saint Joseph's University), Greg W. Marshall (Rollins College), Elnora W. Stuart (University of South Carolina Upstate) |
title_full_unstemmed | Marketing real people, real choices Michael R. Solomon (Saint Joseph's University), Greg W. Marshall (Rollins College), Elnora W. Stuart (University of South Carolina Upstate) |
title_short | Marketing |
title_sort | marketing real people real choices |
title_sub | real people, real choices |
topic | Marketing (DE-588)4037589-4 gnd |
topic_facet | Marketing Lehrbuch |
work_keys_str_mv | AT solomonmichaelr marketingrealpeoplerealchoices AT marshallgregw marketingrealpeoplerealchoices AT stuartelnoraw marketingrealpeoplerealchoices |