Advances in National Brand and Private Label Marketing: Sixth International Conference, 2019
Gespeichert in:
| Weitere Verfasser: | , , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Cham
Springer
2019
Cham Springer International Publishing |
| Schriftenreihe: | Springer Proceedings in Business and Economics
|
| Schlagworte: | |
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| Beschreibung: | 1 Online-Ressource (XI, 206 Seiten) 18 Illustrationen, 7 Illustrationen (farbig) |
| ISBN: | 9783030189112 |
| DOI: | 10.1007/978-3-030-18911-2 |
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Datensatz im Suchindex
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| author2 | Martínez-López, Francisco J. Gázquez-Abad, Juan Carlos Roggeveen, Anne |
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| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
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| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| doi_str_mv | 10.1007/978-3-030-18911-2 |
| format | Electronic eBook |
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| genre | (DE-588)4143413-4 Aufsatzsammlung gnd-content (DE-588)1071861417 Konferenzschrift 2019 gnd-content |
| genre_facet | Aufsatzsammlung Konferenzschrift 2019 |
| id | DE-604.BV045860621 |
| illustrated | Illustrated |
| indexdate | 2025-02-20T06:58:01Z |
| institution | BVB |
| isbn | 9783030189112 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-031244111 |
| oclc_num | 1101128780 |
| open_access_boolean | |
| owner | DE-860 DE-91 DE-BY-TUM DE-83 DE-1046 DE-1043 DE-Aug4 DE-898 DE-BY-UBR DE-861 DE-188 DE-523 DE-1049 DE-859 DE-473 DE-BY-UBG DE-863 DE-BY-FWS DE-20 DE-1051 DE-862 DE-BY-FWS DE-92 DE-824 DE-2070s DE-573 DE-M347 DE-703 DE-706 DE-739 DE-634 DE-355 DE-BY-UBR |
| owner_facet | DE-860 DE-91 DE-BY-TUM DE-83 DE-1046 DE-1043 DE-Aug4 DE-898 DE-BY-UBR DE-861 DE-188 DE-523 DE-1049 DE-859 DE-473 DE-BY-UBG DE-863 DE-BY-FWS DE-20 DE-1051 DE-862 DE-BY-FWS DE-92 DE-824 DE-2070s DE-573 DE-M347 DE-703 DE-706 DE-739 DE-634 DE-355 DE-BY-UBR |
| physical | 1 Online-Ressource (XI, 206 Seiten) 18 Illustrationen, 7 Illustrationen (farbig) |
| psigel | ZDB-2-BUM ZDB-2-BUM_2019 |
| publishDate | 2019 |
| publishDateSearch | 2019 |
| publishDateSort | 2019 |
| publisher | Springer Springer International Publishing |
| record_format | marc |
| series2 | Springer Proceedings in Business and Economics |
| spellingShingle | Advances in National Brand and Private Label Marketing Sixth International Conference, 2019 Marketing Industrial and Organizational Psychology e-Business/e-Commerce Trade Business Strategy/Leadership Applied psychology E-business Leadership Markenpolitik (DE-588)4144679-3 gnd Handelsmarke (DE-588)4023246-3 gnd |
| subject_GND | (DE-588)4144679-3 (DE-588)4023246-3 (DE-588)4143413-4 (DE-588)1071861417 |
| title | Advances in National Brand and Private Label Marketing Sixth International Conference, 2019 |
| title_auth | Advances in National Brand and Private Label Marketing Sixth International Conference, 2019 |
| title_exact_search | Advances in National Brand and Private Label Marketing Sixth International Conference, 2019 |
| title_full | Advances in National Brand and Private Label Marketing Sixth International Conference, 2019 Francisco J. Martínez-López, Juan Carlos Gázquez-Abad, Anne Roggeveen, editors |
| title_fullStr | Advances in National Brand and Private Label Marketing Sixth International Conference, 2019 Francisco J. Martínez-López, Juan Carlos Gázquez-Abad, Anne Roggeveen, editors |
| title_full_unstemmed | Advances in National Brand and Private Label Marketing Sixth International Conference, 2019 Francisco J. Martínez-López, Juan Carlos Gázquez-Abad, Anne Roggeveen, editors |
| title_short | Advances in National Brand and Private Label Marketing |
| title_sort | advances in national brand and private label marketing sixth international conference 2019 |
| title_sub | Sixth International Conference, 2019 |
| topic | Marketing Industrial and Organizational Psychology e-Business/e-Commerce Trade Business Strategy/Leadership Applied psychology E-business Leadership Markenpolitik (DE-588)4144679-3 gnd Handelsmarke (DE-588)4023246-3 gnd |
| topic_facet | Marketing Industrial and Organizational Psychology e-Business/e-Commerce Trade Business Strategy/Leadership Applied psychology E-business Leadership Markenpolitik Handelsmarke Aufsatzsammlung Konferenzschrift 2019 |
| url | https://doi.org/10.1007/978-3-030-18911-2 http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=031244111&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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